HomeMy WebLinkAboutR-88-0015J-88-39
12/30/87
RESOLUTION NO.
A RESOLUTION AUTHORIZING THE CITY MANAGER TO
EXECUTE FOUR SEPARATE AGREEMENTS IN
SUBSTANTIALLY THE FORM ATTACHED, BETWEEN THE
CITY OF MIAMI AND MILLER BREWING COMPANY,
INC., ANHEUSER-BUSCH, INC., KENTWOOD SPRINGS
WATER, INC., AND SEA ESCAPE LIMITED, INC.,
RESPECTIVELY, FOR PLACING ADVERTISEMENTS IN
THE ORANGE BOWL STADIUM; FURTHER AUTHORIZING
THE CITY MANAGER TO MAKE PAYMENTS OF FIFTEEN
PERCENT (15%) COMMISSION TO ADVERTISING
AGENCIES AS REQUIRED IN SAID AGREEMENTS WITH
KENTWOOD SPRINGS WATER, INC., AND SEA ESCAPE
LIMITED, INC.
WHEREAS, Resolution 87-13 authorized the City Manager to
negotiate agreements with businesses desiring to place
advertisements inside the Orange Bowl Stadium; and
WHEREAS, said resolution required that each negotiated
advertising agreement be subject to approval by the City
Commission; and
WHEREAS, the Department of Parks, Recreation and Public
Facilities has negotiated separate agreements with Miller Brewing
Company, Inc., Anheuser-Busch, Inc., Kentwood Spring Water, Inc.,
and Sea Escape Limited, Inc., for placing advertisements in the
Orange Bowl Stadium; and
WHEREAS, the agreements with Kentwood Springs Water, Inc.,
and Sea Escape Limited require the payment of a standard 15%
agency commission to the advertising agencies which coordinated
the negotiations for said advertisers; and
WHEREAS, these four agreements will produce net operating
revenues of $73,250 annually to the Orange Bowl Stadium Enterprise
Fund;
NOW THEREFORE, BE IT RESOLVED BY THE COMMISSION OF THE CITY OF
MIAMI, FLORIDA:
Section 1. The City Manager is hereby authorized to execute
four separate agreements, in substantially the form attached,
between the City of Miami and Miller Brewing Company, Inc.,
CITY COMMISSION.
MEETING OF,
JAN 14 129185
)N No. —
a
Anheuser-Busch, Inc., Kentwood Spring Water, Inc., and Sea Escape
Limited, Inc., respectively, for placing advertisements in the
Orange Bowl Stadium.
Section 2. The City Manager is hereby authorized to make
payments of fifteen percent (15%) commission to advertising
agencies as required in said agreements with Kentwood Spring Water,
Inc., and Sea Escape Limited, Inc.
PASSED AND ADOPTED this 14th day of anuary _ , 1988.
VIER L. SUAR MAYOR
ATTE
MA HIRAI
CITY CLERK
PREPARED AND APPROVED BY:
ROBERT F. CLARK
CHIEF DEPUTY CITY ATTORNEY
APPROVD/AS TO FORM AND CORRECTNESS:
CIA A. DO HERTY
CITY ATTORNEY
-2-
ADVERTISING AGREEMENT
This Agreement, entered into this day of ,
1987, by and between Sea Escape Limited, Inc. a for profit
Florida corporation, located at 1080 Port Blvd., port of Miami,
Miami, Florida 33132-2067 (305) 377-9000 (hereinafter referred to
as "ADVLRTISER"), and the City of Miami, (hereinafter referred to
as "CITY"), for advertising at the Miami Orange Bowl Stadium, a
sports facility owned and operated by the City of Miami and
located in Miami, Florida.
R E C I T A L
WHEREAS, the CITY hereby represents and warrants that
it has the exclusive right to sell advertising space in the
Orange Bowl Stadium, hereinafter referred to as the "Stadium" on
the terms and conditions set forth in this Agreement; and
WHLIcE;AG, this ADVLPTISH'R desires to plero certain
advertising materials on advertising apace in the Stadium and the
CITY desires to grant such rights to the ADVERTISER=
NOW, THEREFOR:, in consideration of the mutual
covenants and agreements hereinafter contained, the parties
hereby agree as follows:
1. Grant of Advertising Rights
CITY hereby grants ADVERTISER the right to display its
advertising material during the term hereof on a four (41) foot
by thirty-five (35') foot "Advertiser's Panel" located on the
facia of the upper deck of the north side of the Orange Bowl
Stadium directly left of center advertising panel. Also, a four
(41) foot by sixteen (16') foot "Advertiser's Panel" on the facia
of the upper deck of the south side of the Orange Bowl Stadium.
It is understood that several advertising panels of this site,
being the one provided for hereunder and that of different ,.:1
advertisers shall be located in this area. It is also under
that the different advertiser's product shall not.;
competitive product to the advertiser. For e�e,�
cruise ship industry advertiser wil
and south side upper de
- I -
different cruise ship industry advertiser will be permitted to
advertise on the facia area of the west side upper deck areas.
(b) ADVERTISER will obtain and maintain all necessary
permits and approvals for the installation and display of Sea
Escape Limited Panels.
(c) CITY warrants that it does not now have, nor will
it obtain during the term of this Agreement, any interest, direct
or indirect, financial or otherwise, in any license to sell
cruise ship industry sales.
(d) CITY shall provide liaison personnel satisfactory
to HDVLRTISER to consult with ADVERTISER in connection with the
advertising rights granted herein throughout the Agreement term.
(e) ADVeXTiSER shall pay any and all applicable sales
tax that are incurred, or use and property taxes and special
assessments relating to the sign, file all necessary returns and
register, where required, with local tax authorities.
2. Representations of City
(a) The CITY warrants that the University of Miami and
the Orange Bowl Classic will play their regular season home games
and exhibition games in the Stadium during each Contract Period
Las defined in Paragraph 5 (a) hereini.
(b) CITY warrants to ADVERTISER that Advertisers Panel
will be displayed at all events conducted within the Stadium.
3. Advertising Copy, installation and Maintenance
(a) The design, layout and content of all advertising
copy provided for herein shall be subject to approval by the CITY
which approvals shall not be unreasonably withheld. The use by
ADVERTISER of similar copy in other sports facilities in -the
United States shall be one standard establishing reasonableness.
Such copy may be changed at any time, provided, however, the
specifications for such changes (as well as any change 10 4he
product to be advertised) shall have been approved in adv
t.
the CITY and all costs incident thereto borne by AdVaATI
the event the CITY intends to withhold its approval of
r
submitted by ADVERTISER, it shall notify ADV1W;8= >
intention within ten (10) days of the reC41pt of
1
(b) Fabrication and maintenance of ADVERTISER'S copy
for all advertising covered by this Agreement, including changes,
i
shall be at the expense of the ADVERTISER. The CITY shall be
responsible for installation of ADVERTISER'S Advertising Panels
only. ADVERTISER shall be permitted reasonable access to the
sign as necessary to accomplish the purposes expressed herein.
(c) The City of Miami will guarantee to ADVERTISER
that Advertiser Panel's will not be obstructed during any events
in the Orange Bowl Stadium during the term of this Agreement.
4. Payment
ADVERTISER shall pay the CITY for the advertising rights
granted herein, the sum of twenty thousand dollars ($20,000) and
applicable tax if any, which sum shall be payable as follows:
Ten -thousand dollars ($10,000) upon signing and delivery of
this agreement prior to December 30, 1987 and the balance of ten -
thousand dollars ($10,000) due on or before April 1, 1988. Any
payments in default thereof shall bear interest at the rate of
eighteen (18%) percent per annum.
5. Term
and
Renewal of
Agreement
(a)
The
term of
this Agreement shall commence as of
December 30, 1987 and shall continue through December 290 1988
which shall include the entire football season and concert
events. The ADVERTISER may
have
the option
to
extend
the
Advertising term for the years
1989
and 1990 at
the
same rate
of
compensation per this agreement. All option years to be paid in
full upon signing and delivery of agreement prior to December
30th of each year. The term or extended term is herein called
the "Contract Period".
•
(b) Delay, interruption, or diminution of the
performance of this Agreement from any cause beyond the control •' ', �s
of the CITY, including, without limitation, power blackout, �,r•r—
state or national emergency, act of God, strike, work stOp�r
picketing, damage or concerted action by any employee osl
labor organization, or delays occasioned by Construetioner,
not constitute a ground for cancellation. Provid ,r
that, should such a delay result in ADVERTISER
advertise its product at any Football Game.; Events;. �'
any contract year, because the product is no longer manufactured
or sold, or if any law, regulation, ordinance or ruling becomes
effective which makes advertising of cruise ship industry sales
unlawful as comtemplated by this Agreement, then the ADVERTISER
shall be entitled to cancel this Agreement without penalty or
interest for the ensuing contract year. No refund shall be
applicable in any contract year as a result of ADVERTISER'S
inability to display its advertising panels notwithstanding the
cause of same.
(c) The CITY may, within one hundred eighty (180) days
from expiration of this Agreement, submit to ADVERTISER its
proposal for an extension hereof. ADVERTISER shall notify CITY
within thirty (30) days from receipt of said proposal whether or
not it will accept same. ADVERTISER'S failure to notify CITY
shall be deemed to be a rejection of said proposal, and CITY may
thereafter sell said advertising to any other party or entity of
its choosing without further obligation to ADVERTISER.
6. Advertising Flyer Panels
Sea Escape limited will be granted the rights to provide
the fixed advertising flyer panels at select locations prescribed
by the City of Miami nearest the permanent concession stands.
Sea escape Limited (cruise ship industry) to be granted
product exclusivety in flyer panels assigned.
Sea Escape Limited will also be granted the rights to
provide and refill their advertising flyers for all events that
® take place in the Orange Bowl.
Sea Escape will provide the materials necessary for
® installation of the Advertising flyer panels.
The City of Miami will be responsible for the initial
installation and normal maintenance to assure proper code
requirements.
7. Termination and Default
(a) In the event of a default by either `party
performance of any of the terms or conditions of this A
which default shall not have been remedied within..tin.1
- 4 -
1`
after notice of the default has been given in writing to the
defaulting party, the non -defaulting party may in addition to any
other remedies which may under the circumstances be available to
it, terminate this Agreement, effective immediately, upon notice
of termination given in writing. Notwithstanding the above
{
notice and right to cure provision, no written notice of a
monetary default by ADVERTISER need be given by CITY as
prerequisite to declaring said default and exercising the rights
'
ib) if the CITY no longer intends to use the Orange
Bowl Stadium for football or concert events, for any reason
including termination of University of Miami, or the Orange Bowl
Committee (hereinafter "lessses"), then this Agreement may be
terminated by the ADVERTISER as of the day after the season
during which the last game was played at the Stadium.
(c) In the event this Agreement is terminated because
of the default of CITY or as a result of a lessees ceasing to
-
play its Football or Concert Events in the Orange Bowl Stadium on
a regular basis, prior to the end of a period for which
-
ADVERTISER has paid the CITY, then the CITY shall make
appropriate refund to ADVERTISER. The amount of any refund to
ADVERTISER shall be calculated by (a) dividing the number of
home games actually played in the Stadium by the Lessees during a
season for which ADVERTISER has paid the CITY by the number of
home games originally scheduled to be played in the Stadium by
the Lessees during such season, (b) multiplying this quotient by
the total payment made by ADVERTISER of such season, (c)
subtracting the product so obtained from the total payment made
by ADVERTISER for such season, and (d) refunding the difference
to ADVERTISER.
(d) Should either party default hereunder, the non -
defaulting party may elect to cancel this Agreement and seek.411
applicable damages in connection therewith, or at its disci '
-
the non -defaulting party may seek to specifically enfof
obligations of the defaulting party for;=.tihe rermAiningE
this Agreement.
- 5 -
(e) In the event of any dispute arising under this
Agreement or should either party be required to specifically
enforce this Agreement, then in all such events the prevailing
party shall be entitled to collect from the other its attorney's
fees and court costs incurred in connection therewith.
e. Assignment
Neither party may assign any of its rights under this
Agreement without the consent of the other except the merger of
the ADVERTISER into an entity substantially owned and controlled
by its present parent corporation shall not constitute an
assignment hereunder.
9. Indemnification
(a) ADVERTISER shall defend, indemnify and save the
City, harmless from any and all loss, liability, claims and
demands including attorneys' fees and court costs arising out of
the character, contents and subject matter of any copy displayed
by ADVERTISER in the Stadium or any injuries sustained by any
person or property as a result of improper maintenance or
installation (following initial installation) of the Advertising
Panels.
(b) CITY shall indemnify the ADVERTISER and hold it
harmless from and against any and all claims, damages,
liabilities, costs and expenses, including reasonable legal fees,
arising from or in connection with the City's negligent
installation of the Advertising Panels as specified in Paragraph
3(b) of this Agreement, subject to the provisions of section
768.28, Florida Statutes.
10. Authority
The parties represents and warrant that they have the
full and exclusive right and authority to enter into this
Agreement. '
S
11. Insolvency, Bankruptcy
in the event that ADVERTISER becomes insolvent, makes
an assignment for the benefit of creditors, becomes the subject
of any bankruptcy, reorganization or arrangement proceeding or
defaults in any obligation, which default would allow the party
to whom the obligation is owed to attempt to foreclose ADVERTISER
from exercising its rights to prevent ADVERTISER from paying its
obligations hereunder, then this Agreement may be terminated by
the CITY after ten (10) day written notice is given to the
ADVERTISER.
12. Relationship of the Parties
Nothing contained herein or done pursuant her4tr shall
be construed to create any relationship of principal and agent
or employer and employee between the ADVERTISER and the CITY or
to make them joint venturers.
13. Headings
Headings are supplied for convenience only and are not
to be construed as an interpretation of any of the language of
this Agreement.
14. Audits; Retention and Inspection of Records
CITY shall maintain records of all contracts, papers,
correspondence, proof of payment, affidavits of performance,
ledgers, books, accounts and other information relating to the
payments made by ADVERTISER to CITY for the services hereunder or
performance hereunder. ADVERTISER or its designee may inspect,
examine, and review such records (and make copies thereof) at any
time during normal business hours, provided prior permission from
CITY is received.
15. Laws to Govern
This Agreement, and all matters of issue collateral
thereto, shall be governed by the laws of the State of 71 -`
applicable to agreements made and to be performed entirely*
the State of Florida.
- 7 -
Ob
4
16. Entire Understanding
This Agreement contains the entire understanding to the
parties hereto relating to the subject matter herein contained
and may not be changed except by consent of the parties hereto in
i
writing.
17. Notices
Any notices required or permitted to be given under the
terms of this Agreement shall be in writing and shall be deemed
i
to be given if sent by United States certified mail, return
receipt requcated, postage fully prepaid, to the addresses set
('
' forth below, or to such other person or address as either party
may designate 1y written notice to the other party as herein
provided.
ADVERTISER: CITY OF MIAMI
Sea Escape Limited, Inc. Attn: C ty Manager
1080 Port Blvd. 3400 Pan American Drive
Miami, Florida 33132-2067 Coconut Grove, Fla. 33133
18. Waiver
r
The failure of either party hereto to insist in any instance
upon the strict performance of any provision of this Agreement or
to exercise any election contained herein shall not be constured
as a waiver or relinquishment for the future of such provision or
election. No waiver by any party shall have been deemed to have
been made unless expressed in writing by such party.
19. Time of Essence
Time shall be of the essence with respect to all matters
set forth herein.
20. Amendments
No amendments to this Agrement shall be binding on either
party unless in writing and signed by both parties.
- 8 -
v
IN WITNESS THEREOF, the respective parties Agra
.w
hereunto caused these presents to be signed, sealed and deli
on the date and year first above written.
ATTEST: CITY OF MIAMI, a Municipal
Corporation of the State of
Florida
BY:
MATTY 11IRA1 CESAR H. ODIO
City Clerk City Manager
ADVERTISER, Sea Escape
Limited, Inc. a for profit
Florida corporation
ATTEST:
Corporate Secretary
APPROVED AS TO INSURANCE
Insurance Manager
BY:
APPROVED AS TO FORM AND CORRECTNESS:
LUCLA A. DOUGHERTY
City Attorney
APPROVED:, ..
WALTER E. G0Lk3Y, D1 TOR
PARKS, RECREATION AN
PUBLIC FACILITIES DEPARTMENT
- 9 -
Title
(SEAL)
i
0
0
CORPORATE RESOLUTION
WHEREAS, Sea Escape Limited, Inc. desires to enter into an
.agreement with the City of Miami for use of the north and south
side upper deck area facia for Advertising Panels of the Orange
Bowl Stadium; and
WHEREAS, the Duard of Directors of Sea Escape Limited, Inc.
has examined terms, conditions and obligations of the proposed
contract with the City of Miami for use of the Orange Bowl
Stadium; and
WHEREAS* the Board of Directors at a duly held corporate
meeting has considered the matter in accordance with the By -Laws
of the corporation;
NOW, THEREFORE, BE IT RESOLVED BY THE BOARD OF DIRECTORS of
Sea Escape Limited, Inc. that the President( ) or Vice-president(
) or Secretary( ) (please check one) is hereby authorized and
instructed to enter into a contract in the name of and on behalf
of this corporation with the City of Miami for the use of the
Orange Bowl Stadium; in accordance with the contract documents
furnished by the City of Miami, and for the price and upon the
terms and payments contained in the proposed contract submitted
by the City of Miami.
IN WITNESS WHEREOF, this day of
198
Attests
Corporate Secretary Signature
Pr nt or Type Name
CHAIRMAN, Board of Directors
By
(Signature)
EXHIBIT I
,r
Print or Type Name
(SEAL)
88-15
ADVERTISING RIGHTS AGRZ8NZNT
THIS AGREEMENT is entered into by and between Miller Brewing
Company, a Wisconsin corporation with offices located at 3939
West Highland Boulevard, Milwaukee. Wisconsin 53201
("ADVERTISER"), and the City of Miami ("CITY"), for advertising
rights at the Miami Orange Bowl Stadium, a sports facility owned
and operated by CITY and located in Miami, Florida (the
"Stadium").
WITNESSETH:
WHEREAS, CITY owns the Stadium and hereby represents and
warrants that it has the exclusive right to sell and lease
advertising space in the Stadium; and
WHEREAS? CITY has represented that no later than five days
after execution of this Agreement one 4' x 35' panel may be
erected at the location on the fascia of the upper deck of the
north side of the Stadium shown on Exhibit A attached hereto and
that one 4' x 16' panel will be erected by it on the fascia of
the south side of the upper deck of the Stadium at the location
shown on Exhibit B attached hereto (collectively the "Panels";
and
WHEREAS, ADVERTISER desires to display certain advertising
materials on the Panels, and CITY desires to grant such rights to
ADVERTISER;
NOW THEREFORE, in consideration of the premises and mutual
covenants and agreements contained herein, the sufficiency of
which are hereby acknowledged, the parties hereby agree as
follows:
1. Grant of Advertising Rights. CITY warrants that it has
the right to grant, and it hereby grants to ADVERTISER throughout
this Agreement, the right to display advertising materials on the
Panels, except as provided in Paragraph 8, CITY shall not permit
itself (or others besides ADVERTISER) to use the Panels.
2. Additional Obligations of Both Parties.
(a) CITY represents and warrants that during the Agreement
term no other malt beverage advertising besides ADVERTISM 8
A6-1S
1
shall appear in or on the north (between goal lines) upper deck
of the Stadium. This shall not, however, limit advertising on
the west area, or preclude advertising by other than malt
beverage entities in or on the north upper deck except as
provided below, or limit the sale or display for sale of any
products (including malt beverage products) at concession stands
or by vendors at or around the Stadium (even in the north upper
deck), or the advertising of other products (including malt
beverage products) in printed materials distributed in and around
the stadium (such as programs).
(b) ADVERTISER will obtain and maintain all necessary
permits and approvals for the installation and display of the
Panels and ADVERTISER's signage thereon.
(c) CITY warrants that it does not now have, nor will it
obtain during the term of this agreement, any interest, direct or
indirect, financial or otherwise, in any license to sell
alcoholic beverages.
(d) CITY shall provide liaison personnel satisfactory to
ADVERTISER to consult with ADVERTISER in connection with the
advertising rights granted herein throughout the Agreement term.
(e) Except as provided in Paragraph 4(b), ADVERTISER shall
pay any and all applicable taxes (e.g. property taxes) and
special assessments relating to the Panels or ADVERTISER's
advertising thereon, file all necessary returns, and register,
where required, with local tax authorities.
(f) CITY warrants that the University of Miami will play all
of their men's varsity home football games in the Stadium each
contract year of the Agreement, and that the Orange Bowl Classic
men's NCAA Division I football bowl game will be held in the
Stadium each contract year of this Agreement.
3. Advertising Coy, Installation and Maintenance.
(a) The construction of the panels, the design, layout and
content of all advertising copy for use on the Panels during the
Agreement term shall be provided by ADVERTISER, subject to CITY's
approval, which approval shall not be unreasonably withheld or
2
88�$.
delayed. The use by ADVERTISER of similar copy in other sports
facilities in the United States shall be one standard of
establishing reasonableness. Such copy may, at ADVERTISER's
option, be changed at any time (and from time to time); provided
that the specifications for such changes shall have been approved
in advance by CITY and all painting costs incident thereto are to
be borne by ADVERTISER. In the event CITY intends to withhold
its approval of any copy submitted by ADVERTISER, it shall notify
ADVERTISER within ten days of its receipt of such copy, or said
copy shall be deemed to have been irrevocably approved.
(b) Construction of the supporting structures for the Panels
and the installation of the Panels shall be at the expense of and
shall be the sole responsibility of CITY. CITY shall insure that
workers hired by ADVERTISER can (as many times as ADVERTISER
requests) have access to the Panels to permit the painting and
repainting of ADVERTISER's copy thereon upon ten days prior
notice to CITY (or such shorter time as may be agreed to by the
parties).
(c) CITY warrants that the Panels will be installed at all
events at the Stadium throughout the term of this Agreement.
CITY also warrants that the supporting structure for the Panels
shall be properly maintained (and if damaged, promptly rebuilt),
to permit the proper display of ADVERTISER's copy on the Panels.
CITY shall, at its expense, maintain and _ p protect ADVERTISER'S
copy on the Panels (normal wear and tear excepted), and if it is
damaged, destroyed, or removed, CITY shall promptly pay the cost
of replacing or repairing it (subject to ADVERTISER's reasonable
instruction).
(d) ADVERTISER shall insure that its activities are in'
compliance with all federal, state and local laws, ordinances,
permits, rules and orders.
(e) At CITY's expense, CITY shall cause ADVERTISER's copy on
the Panels to be properly illuminated during' all events except
religious, political or youth oriented special events at the
Stadium throughout the term of this Agreement. Proper
NS-15.
3
illumination shall not require separate lighting for the Panels,
but shall require that the Panels not be lit less brightly than
the upper deck during any such event.
(f) CITY shall not interfere, nor shall it permit others to
interfere, with ADVERTISER's use and enjoyment of the Panels
during the term of this Agreement. In this regard, CITY
covenants that the Panels shall not during the Agreement period
be disturbed by any paramount claim or obstruction or directions
from any televising authority, and the CITY will at its own
expense do all things necessary and/or convenient to protect
ADVERTISER from such matters.
4. Term of Agreement; Payment; Option to Renew.
(a) This Agreement shall commence ten days after execution,
or if earlier the date on which ADVERTISER's Panels have been
fully installed (the "Commencement Date"). It shall terminate
three years later unless terminated earlier as provided below.
(b) For the rights granted to ADVERTISER hereunder during
the initial term, ADVERTISER shall pay CITY Sixty Thousand
Dollars ($60,000) (the "Contract Price"), which amount shall be
payable as follows: Twenty Thousand Dollars ($20,000) within ten
days after the Commencement Date; Twenty Thousand Dollars
($20,000) on or before January 1, 1989; and Twenty Thousand
Dollars ($20,000) on or before January 1. 1990. Payment by
ADVERTISER hereunder shall be deemed to include all applicable
taxes, duties and other charges, except that ADVERTISER also
agrees to pay any Florida sales tax applicable to its payments
hereunder within ten days after CITY notifies ADVERTISER that
such sum(s) are due.
(c) ADVERTISER has the option, but no obligation, to renew
this Agreement upon the same terms and conditions as provided
herein, including the Contract Price, for one additional period
of three years (with payments due by January 1 of 1991, 1992 and
1993) by giving CITY notice in writing of its intention to do so
at least six months prior to the last day of the initial
4 14 "is
Agreement term. No purported renewal shall bind ADVERTISER
unless agreed to in writing by a corporate officer of
ADVERTISER. If ADVERTISER does not exercise its option to renew,
CITY may grant the advertising rights similar to that granted
hereunder to any other party upon the expiration of this
Agreement, but during the three year renewal period not upon
terms more favorable than those offered to ADVERTISER without
providing ADVERTISER a twenty day right of first refusal with
respect to any such more favorable terms.
5. Default. A party shall be deemed to be in default
hereunder if:
(a) It fails to perform or observe any term of the Agreement
and such failure has not been completely cured within thirty days
I
after the party received written notice thereof from the other
party;
—; (b) It is insolvent (either unable to pay its debts when due
or has a negative net worth), or makes a general assignment for
the benefit of creditors; is adjudicated bankrupt; files a
voluntary petition in bankruptcy or for reorganization, or to
effect a plan or other similar arrangement with creditors; files
an answer to a creditor's petition or to another similar petition
filed against it, admitting the material allegations thereof;
applies for or permits the appointment of a receiver or trustee
or custodian for any of its property or assets; or a receiver,
i
trustee or custodian is appointed for any of its property or
assets and such receiver, trustee or custodian so appointed is
not discharged within sixty days after the date of his
appointment; or an order is entered and not dismissed or stayed
within sixty days from its entry, approving any petition for
reorganization of the party.
6. Termination. Upon a default as defined in Paragraph 5,
the non -defaulting party may at its option elect to terminate
this Agreement by serving written notice on the other part of its
intention to do so. In the event of such a termination (without
prejudice to any other remedies under law or equity) and also in
5
0
those cases specified in Paragraph 7, CITY shall immediately
refund to ADVERTISER a prorated portion of the Contract Price.
The proration shall be based on Four Thousand Dollars ($4,000)
for each University of Miami men's NCAA Division I football game
less than four played in the Stadium in that contract year and
for each Orange Bowl men's NCAA Division I football game less
than one played in the Stadium in that contract year and for each
Orange Bowl men's NCAA Division I football bowl game less than
one played in the Stadium during the contract year. Thus, if six
University of Miami games are played and no Orange Bowl, the
refund is $4,000.
7. Unforeseen Events,
(a) if (i) any law, regulation, ordinance or ruling becomes
effective which makes advertising of malt beverage products
unlawful as contemplated by this Agreement, or requires a
modification of the advertising copy that in the reasonable
opinion of ADVERTISER materially reduces the value of this
Agreement, or ( ii ) if CITY of the University of Miami no longer
intends to use the Stadium for at least four University of Miami
NCAA Division I men's intends to use the Stadium in any December
29 - January 3 period for an NCAA Division I Orange Bowl men's
football game, then the Agreement may be terminated by
ADVERTISER. Even though such a situation shall not be deemed a
breach, such termination shall entitle ADVERTISER to a pro rate
refund as provided in Paragraph 6 above.
(b) The delay, interruption, or diminution of the
performance of this Agreement from power blackout, war, state or
national emergency, act of God, strike, work stoppage, picketing
damage or concerted action by any employee or any labor
organization, shall not constitute a ground for termination=
provided, however, that should such a delay result in ADVERTISER
being unable to advertise its product as specified herein at
least four University of Miami NCAA Division I Men's home
football games in any contract year or at any Orange Bowl in any
r.,
December 29 - January 3 period, ADVERTISER shall be entitled to
the pro rate refund provided in Paragraph 6.
8. Assignments. Neither party may assign any of its rights
or obligations under this Agreement without the consent of the
other; provided that ADVERTISER may make an assignment to any
division or any subsidiary of its parent Philip Morris Companies,
Inc. In the event such an assignment does occur, such assignment
shall not relieve the assignor from its liabilities or
obligations hereunder. Any assignment inconsistent with this
provision shall be void.
9. Indemnification.
(a) ADVERTISER shall defend, indemnify and save the
CITY, harmless from any and all loss, liability, claims and
demands including attorneys' fees and court costs arising out of
the character, contents and subject matter of any copy displayed
by ADVERTISER in the Stadium or any injuries sustained by any
person or property as a result of proper maintenance or
installation (following initial installation) of the Advertising
Panels.
(b) CITY shall indemnity the ADVERTISER and hold it
harmless from and against all claims, damages, liabilities, costs
and expenses, including reasonable legal fees, arising from or in
connection with the CITY's negligent installation of the
Advertising Panels as specified in Paragraph 3(b) of this
A reement# subject to the
g j provisions of Section 768.28, Florida
Statutes.
10. Authority. Each undersigned person represents that they
(and the entities they represent) have the authority and right to
enter into this Agreement. It is insolvent (either unable to pay
its debts when due or has a negative net worth), or makes a
general assignment for the benefit of creditors; is adjudicated
bankrupt; files a voluntary petition in bankruptcy or for
reorganization, or to effect a plan or other similar arrangements
with creditors; files an answer to a creditor's petition or to
0
L
another similar petition filed against it, admitting the material
d1legations thereof; applies for or permits the appointment of a
receiver or trustee or custodian for any of its property or
assets; or a receiver, trustee or custodian is appointed for any
of its property or assets and such receiver, trustee or custodian
so appointed is not discharged within sixty days after the date
of his appointment; or an order is entered and not dismissed or
stayed within sixty days from its entry, approving any petition
for reorganization of the party.
11. Insurance. ADVERTISER shall (at its own expense) secure
and maintain in full force and effect during the term of this
Agreement:
(a) a general comprehensive liability insurance policy
(which policy shall be in a form and content acceptable to CITY
and which names CITY as primary additional insured), with a limit
of not less than One Million Dollars ($1,000,000) per person and
One Million Dollars M,000,000) per occurrence, covering
personal injury, death and property damage, and covering any
incident that may occur involving the Panels, their supporting
structures, ADVERTISER's advertising thereon, or the Stadium,
directly or indirectly; and
(b) worker's compensation and employers' liability insurance
as required by state law;
ADVERTISER shall provide CITY with certificates evidencing such
insurance within ten days after execution of this Agreement,
which provides that it shall be non -cancellable except upon at
least thirty days prior written notice to CITY.
12. Relationship of the Parties. Nothing contained herein
or done pursuant hereto shall be construed to create any
relationship of principal and agent, or employer and employee,
between ADVERTISER and CITY, or to make theca joint venturers.
fl6-15
61
OW
4
13. Headings. Headings are supplied for convenience only
and are not to be construed as an interpretation of any language
•of this Agreement.
14. Audits; Retention and Inspection of Records. CITY shall
maintain records of all contracts, papers, correspondence, proof
of payment, affidavits of performance, ledgers, books, accounts
and other information relating to the payments made by ADVERTISER
or CITY for the services hereunder or performance hereunder.
ADVERTISER or its designee may inspect, examine and review such
records (and make copies thereof) at any time upon at least three
days notice during normal business hours during the Agreement and
for two years thereafter.
15. Governing Law. This Agreement, and all matters of issue
collateral thereto, shall be governed by and construed under the
internal laws of the State of Florida applicable to agreements
made and to be performed entirely within the State of Florida.
16. Entire AgreementE Amendments. This Agreement sets forth
the final and complete understanding of the parties with respect
to this subject matter. It is understood and agreed that there
are no other representations with respect to this Agreement and
this Agreement supersedes all prior discussions, agreements and
undertakings relating to the subject matter hereof. It is
further agreed that the rights, interests, understandings,
agreements and obligations of the respective parties pertaining
to the subject matter of this Agreement may not be amended,
modified or supplemented in any respect except by a subsequent
written instrument evidencing the express written consent of each
of the parties duly executed by the parties. Any terms
inconsistent with or additional to the terms set forth in this
Agreement which may be included with a purchase order,
acknowledgment, invoice, etc., of either party shall not be
binding on the other party hereto.
OW
4
17. Notices. Any notice required or permitted to be given
under the terms of this Agreement shall be in writing, and shall
-be deemed to be given as of the date of delivery if hand
delivered or as of the postmark if sent by United States
certified or registered mail, return receipt requested, postage
fully prepaid, to the applicable address set forth below, or to
such other person or address as the receiving party may have
designated by written notice to the other). An extra copy of all
future notices to ADVERTISER must be sent to ADVERTISER's legal
department in order for the notice to be binding on ADVERTISER.
ADVERTISER CITY
Director - Advertising Services City Manager
Miller Brewing Company 3400 Pan American Drive
3939 W. Highland Boulevard Coconut Grove, PL 33133
- Milwaukee, WI 53201
i Legal Department
Miller Brewing Company
3939 W. Highland Boulevard
Milwaukee, WI 53201
18. Nature of ADVERTISER's Rights.
(a) It is mutually agreed that the advertising rights
described herein are special, unique, and extraordinary in nature
and have a particular value to ADVERTISER. In the event of any
breach of this Agreement, ADVERTISER shall be entitled, in
addition to any other remedies available to it, to obtain
equitable relief by way or temporary and permanent injunction.
(b) 'The parties hereto understand and acknowledge that this
Agreement is solely for the purchase of advertising -and
promotional rights, and nothing contained herein or in the
negotiations preceding the execution of this Agreement shall
require the purchase of any alcoholic beverage by, or prevent,
deter, hinder or restrict in any way the rights of the CITY, its
affiliated companies, concessionaires, and/or any other persons,
from purchasing or not purchasing any brand(s) of alcoholic
beverages in their sole discretion.
10 !98715
4
19. Waiver. The failure of either party hereto to insist in
any instance upon the strict performance of any provisions of
this Agreement or to exercise any election contained herein shall
not be construed as a waiver or relinquishment for the future of
such provision or election. No waiver or modification by any
party shall have been deemed to have been made unless expressed
in writing by such party.
20. Time of the Essence. Time is of the essence in the
performance of all matters hereunder.
IN WITNESS WHEREOF, the parties hereto have executed this
Agreement:
Dated , 1987
Dated
, 1987
Approved as to Insurance
Insurance Manager
Approved as to form and
Correctness:
Lucia A. Dougherty
City Attorney
MILLER BREWING COMPANY
By:
Attest: (SEAL)
CITY OF MIAMI, a Municipal
Corporation of the
State of Florida
By.
CESAR H. ODIO, City Manager
Attest:
MATTY HIRAI, City Clerk
Approved ,As to meeting
Depart!Wptal Requirements
Walter E. Golby, Dire
� t i38-1S
014
4
CORPORATE RESOLUTION
WHEREAS, Miller Brewing Company, desires to enter into an
agreement with the City of Miami for use of the North and South
side Upper Deck area Facia for Advertising Panels of the Orange
Bowl Stadium; and
WHEREAS, the Board of Directors of Miller Brewing Company,
has examined terms, conditions and obligations of the proposed
contract with the City of Miami for use of the Orange Bowl
Stadium; and
WHEREAS, the Board of Directors at a duly held corporate
meeting has considered the matter in accordance with the By -Laws
of the corporation;
NOW, THEREFORE, BE IT RESOLVED BY THE BOARD OF DIRRCTORS of
Miller Brewing Company, that the President ( ) or Vice -President
or ( ) Secretary ( ) (please check one) is hereby authorized and
instructed to enter into a contract in the name of and on behalf
of this corporation with the City of Miami for the use of the
Orange Bowl Stadium in accordance with the contract documents
furnished by the City of Miami, and for the price an the terms
and payments contain in the proposed contract submitted by the
City of Miami.
IN WITNESS
, 1987.
ATTEST:
THEREOF, this day of
Corporate Secretary Signature
PRESIDENT, Board of Directors
MILLER BREWING COMPANY, a
Wisconsin Corporation
By
S gnature
Print or Type Name
(SEAL)
Print or Type Name
12
004
ADVERTISING RIGHTS AGREIR T
THIS AGREEMENT is entered into by and between ANHSUSER-
BUSCH, a for profit Missouri corporation, with offices located at
l Busch Place St., St. Louis, Missouri, 63118, (314) 577-2000
("ADVERTISER"), and the CITY of Miami ("CITY"), for advertising
rights at the Miami Orange Bowl Stadium, a sports facility owned
and operated by CITY and located in Miami, Florida (the
"Stadium").
WITNESSETH:
WHEREAS, CITY owns the Stadium and hereby represents and
warrants that it has the exclusive right to sell and lease
advertising space in the Stadiums and
WHEREAS, CITY has represented that no later than five days
after execution of this Agreement one 4' x 16' panel may be
erected at the location on the fascia of the upper deck of the
west side of the Stadium. ("Panel"); and
WHEREAS, ADVERTISER, desires to display certain advertising
materials on the Panel, and CITY desires to grant such rights to
ADVERTISERI
NOW THEREFORE, in consideration of the premises and mutual
covenants and agreements contained herein, the sufficiency of
which are hereby acknowledged, the parties hereby agree as
follows:
1. Grant of Advertising Rights. CITY warrants that it has
the right to grant, and it hereby grants to ADVERTISER,
throughout this Agreement, the right to display advertising
materials on the Panel, except as provided in Paragraph 8, CITY
shall not permit itself (or others besides ADVERTISER) to use the
Panel.
2. Additional Obligations of Both Parties.
(a) CITY represents and warrants that during the Agreement
term no other malt beverage advertising besides ADVERTISER's
shall appear in or on the west upper deck facia of the Stadium.
t
014
This shall not, however, limit advertising in or on the north or
south areas, or preclude advertising by other than malt beverage
entities in or on the west upper deck except as provided below,
or limit the sale or display for sale of any products (including
malt beverage products) at concession stands or by vendors at or
around the Stadium (even in the west upper deck), or the
advertising of other products (including malt beverage products)
in printed materials distributed in and around the stadium (such
as programs).
(b) ADVERTISER, will obtain and maintain all necessary
permits and approvals for the installation and display of the
Panel and ADVERTISER's signage thereon.
(c) CITY warrants that it does not now have, nor will it
obtain during the term of this agreement, any interest, direct or
indirect, financial or otherwise, in any license to sell
alcoholic beverages.
(d) CITY shall provide liaison personnel satisfactory to
ADVERTISER, to consult with ADVERTISER, in connection with the
advertising rights granted herein throughout the Agreement term.
(e) Except as provided in Paragraph 4(b), ADVERTISER, shall
pay any and all applicable taxes (e.g. property taxes) and
special assessments relating to the Panel or ADVERTISER's
advertising thereon, file all necessary returns, and register,
where required, with local tax authorities.
(f) CITY warrants that the University of Miami will play all
of their men's varsity home football games in the Stadium each
contract year of the Agreement, and that the Orange Bowl Classic
men's NCAA Division I football bowl game will be held in the
Stadium each contract year of this Agreement.
3. Advertising Copy, Installation and Maintenance.
(a) The construction of the panel, the design, layout and
content of all advertising copy for use on the Panel during -the
Agreement term shall be provided by ADVERTISER, subject to
CITY's approval, which approval shall •not be unreasonably
withheld or delayed. The use by ADVERTISER, of similar copy -in
4
a �.15 .._..�x
other sports facilities in the United States shall be one
7
-standard of establishing reasonableness. Such copy may, at
ADVERTISER's option, be changed at any time (and from time to
time); provided that the specifications for such changes shall
have been approved in advance by CITY and all painting costs
incident thereto are to be borne by ADVERTISER. In the event
CITY intends to withhold its approval of any copy submitted by
ADVERTISER, it shall notify ADVERTISER, within ten days of its
i receipt of such co p py, or said copy shall be deemed to have been
irrevocably approved.
(b) Construction of the supporting structures for the Panel
and the installation of the Panel shall be at the expense of and
shall be the sole responsibility of CITY. CITY shall insure that
workers hired by ADVERTISER, can (as many times as ADVERTISER.
requests) have access to the Panel to permit the painting and
repainting of ADVERTISER's copy thereon upon ten days prior
notice to CITY (or.such shorter time as may be agreed to by the
parties).
(c) CITY warrants that the Panel will be installed at all
events at the Stadium throughout the term of this Agreement.
CITY also warrants that the supporting structure for the Panel
shall be properly maintained (and if damaged, promptly rebuilt)•
to permit the proper display of ADVERTISER's copy on the Panel.
CITY shall, at its expense, maintain and protect copy on the
Panel (normal wear and tear excepted), and if it is damaged,
destroyed, or removed, CITY shall promptly pay the cost of
replacing or repairing it (subject to ADVERTISER's reasonable
instruction).
(d) ADVERTISER, shall insure that its,activities are in
compliance with all federal, state and local laws, ordinances,
permits, rules and orders.
'h
(a) At CITY's expense, CITY shall cause ADVSRTISER's copy on
the Panel to be properly illuminated during all events except
religious, political or youth oriented. special events at -ihe
;x
3
Stadium throughout the term of this Agreement. Proper
illumination shall not require separate lighting for the Panel,
but shall require that the Panel not be lit less brightly than
the upper deck during any such event.
(f) CITY shall not interfere, nor shall it permit others to
interfere, with ADVERTISER's use and enjoyment of the Panel
during the term of this Agreement. In this regard, CITY
covenants that the Panel shall not during the Agreement period
be disturbed by any paramount claim or obstruction or directions
{ from any televising authority, and the CITY will at its own
i
expense do all things necessary and/or convenient to protect
ADVERTISER, from such matters.
4. Term of Agreementi Payments Option to Renew.
(a) This Agreement shall commence ten days after execution,
or if earlier the date on which ADVERTISER's Panel have been
fully installed (the "Commencement Date"). It shall terminate
three years later unless terminated earlier as provided below.
(b) For the rights granted to ADVERTISER, hereunder during
the initial term, ADVERTISER, shall pay CITY Fourty Five
Thousand Dollars ($45,000) (the "Contract Price"), which amount
shall be payable as follows: Fifteen Thousand Dollars ($15,000)
within ten days after the Commencement Date; Fifteen Thousand
Dollars ($15,000) on or before January 1, 1989; and Fifteen
Thousand Dollars ($15,000) on or before January 1,•1990.
Payment by ADVERTISER, hereunder shall be deemed'to include all
applicable taxes, duties and other charges, except that
ADVERTISER, also agrees to pay any Florida sales tax applicable
to its payments hereunder within ten days after CITY notifies
ADVERTISER, that such sum(s) are due.
(c) ADVERTISER, has the option, but no obligation, to renew
this Agreement upon the same terms and conditions as'provided
herein, including the Contract Price, for one additional period
of three years (with.payments due by January 1 of 1991, 1992 and
1993) by giving CITY notice in writing of its intention to do so
at least six months prior to the last day of the initial
4
1�
Agreement term. No purported renewal shall bind ADVERTISRRg,
unless agreed to in writing by a corporate officer of
ADVERTISER. if ADVERTISER, does not exercise its option to
renew, CITY may grant the advertising rights similar to that
granted hereunder to any other party upon the expiration of this
Agreement, but during the three year renewal period not upon
terms more favorable than those offered to ADVERTISER, without
providing ADVERTISER, a twenty day right of first refusal with
respect to any such more favorable terms.
5. Default. A party shall be deemed to be in default
hereunder if:
(a) It fails to perform or observe any term of the Agreement
and such failure has not been completely cured within thirty days
after the party received written notice thereof from the other
party=
(b) It is insolvent (either unable to pay its debts when due
or has a negative net worth), or makes a general assignment for
the benefit of creditors; is adjudicated bankrupt; files a
voluntary petition in bankruptcy or for reorganization, or to
effect a plan or other similar arrangement with creditors; files
an answer to a creditor's petition or to another similar petition
filed against it, admitting the material allegations thereof;
applies for or permits the appointment of a receiver or trustee
or custodian for any of its property or assets; or a receiver*
trustee or custodian is appointed for any of its property or
assets and such receiver, trustee or custodian so appointed is
not discharged within sixty days after the date of his
appointment; or an order is entered and not dismissed or stayed
within sixty days from its entry, approving any petition for
reorganization of the party.
6. Termination. Upon a default as defined in Paragraph 56
the non -defaulting party may at its option elect to terminate
this Agreement by serving written notice on the other part of its
intention to do so. in the event of such a termination (without
prejudice to any other remedies under law or equity) and also ie
5 �� .. , ;4
t
L
those cases specified in Paragraph 7, CITY shall immediately
refund to ADVERTISER, a prorated portion of the Contract Price.
The proration shall be based on Four Thousand Dollars ($4,000)
for each University of Miami men's NCAA Division I football game
less than four played in the Stadium in that contract year and
for each Orange Bowl men's NCAA Division I football game less
than one played in the Stadium in that contract year and for each
Orange Bowl men's NCAA Division I football bowl game less than
one played in the Stadium during the contract year. Thus, if six
University of Miami games are played and no Orange Bowl, the
refund is $4,000.
7. Unforeseen Events.
(a) If (i) any law, regulation, ordinance or ruling becomes
effective which makes advertising of malt beverage products
unlawful as contemplated by this Agreement, or requires a
modification of the advertising copy that in the reasonable
opinion of ADVERTISER, materially reduces the value of this
Agreement, or (ii) if CITY of the University of Miami no longer
intends to use the Stadium for at least four University of Miami
NCAA Division I men's intends to use the Stadium in any December
29 - January 3 period for an NCAA Division I Orange Bowl men's
football game, then the Agreement may be terminated by
ADVERTISER. Even though such a situation shall not be deemed a
breach, such termination shall entitle ADVERTISER, to a pro rate
refund as provided in Paragraph 6 above.
(b) The delay, interruption# or diminution of the
performance of this Agreement from power blackout, war, state or
national emergency, act of God, strike, work stoppage, picketing
damage or concerted action by any employee or any labor
organization, shall not constitute a ground for termination=
provided, however, that should such a delay result in ADVERTISER,
being unable to advertise its product as specified herein at
least four University of Miami NCAA Division I Men's home
football games in any contract year or at any Orange Bowl in any
December 29 - January 3 period, ADVERTISER, shall be entitled to
-the pro rate refund provided in Paragraph 6.
8. Assignments. Neither party may assign any of its rights
or obligations under this Agreement without the consent of the
other; provided that ADVERTISER, may make an assignment to any
division or any subsidiary of its parent Philip Morris Companies,
Inc. In the event such an assignment does occur, such assignment
shall not relieve the assignor from its liabilities or
obligations hereunder. Any assignment inconsistent with this
provision shall be void.
r
9. Indemnification.
(a) ADVERTISER shall defend, indemnify and save the
CITY, harmless from any and all loss, liability, claims and
demands including attorneys' fees and court costs arising out of
the character, contents and subject matter of any copy displayed
by ADVERTISER in the Stadium or any injuries sustained by any
person or property as a result of proper maintenance' or
installation (following initial installation) of the Advertising
Panel.
(b) CITY shall indemnity the ADVERTISER and hold it
harmless from and against all claims, damages, liabilities, costs
and expenses, including reasonable legal fees, arising from or in
connection with the CITY's negligent installation of the
Advertising Panel as specified in Paragraph 3(b) of this
Agreement, subject to the provisions of Section 768.28, Florida
Statutes.
10. Authority. Each undersigned person represents that they
(and the entities they represent) have the authority and right to
enter into this Agreement. It is insolvent (either unable to pay
its debts when due or has a negative net worth), or sakes a
general assignment for the benefit of creditors is adjudicated
bankrupts files a voluntary petition in bankruptcy or "for
reorganization, or to effect a plan or other similar arrangements
with creditors; files an answer to a creditor's petition or' to
another similar petition filed against it, admitting the material
allegations thereof; applies for or permits the appointment of a
receiver or trustee or custodian for any of its property or
assets; or a receiver, trustee or custodian is appointed for any
of its property or assets and such receiver, trustee or custodian
so appointed is not discharged within sixty days after the date
of his appointment; or an order is entered and not dismissed or
stayed within sixty days from its entry, approving any petition
for reorganization of the party.
11. Insurance. ADVERTISER, shall (at its own expense)
secure and maintain in full force and effect during the term of
this Agreement:
(a) a general comprehensive liability insurance policy
(which policy shall be in a form and content acceptable to CITY
and which names CITY as primary additional insured), with a limit
of not less than One Million Dollars ($1,000,000) per person and
One Million Dollars ($1,000,000) per occurrence, covering
personal injury, death and property damage, and covering any
incident that may occur involving the Panel, their supporting
structures, ADVERTISER's advertising thereon, or the Stadium,
directly or indirectly; and
(b) Worker's compensation and employers' liability insurance
as required by state law;
ADVERTISER, shall provide CITY with certificates evidencing such
insurance within ten days after execution of this Agreement,
which provides that it shall be non -cancellable except upon at
least thirty days prior written notice to CITY.
12. Relationship of the Parties. Nothing contained herein
or done pursuant hereto shall be construed to create any
relationship of principal and agent, or employer and employee,
between ADVERTISER, and CITY, or to make thew joint venturers.
13. Headings. Headings are supplied for convenience only
and are not to be construed as an interpretation of any language
of this Agreement.
14. Audits; Retention and Inspection of Records. CITY shall
maintain records of all contracts, papers, correspondence, proof
of payment, affidavits of performance, ledgers, books, accounts
and other information relating to the payments made by
ADVERTISER, or CITY for the services hereunder or performance
hereunder. ADVERTISER, or its designee may inspect, examine and
review such records (and make copies thereof) at any time upon at
least three days notice during normal business hours during the
Agreement and for two years thereafter.
15. Governing Law. This Agreement, and all matters of issue
collateral thereto, shall be governed by and construed under the
internal laws of the State of Florida applicable to agreements
made and to be performed entirely within the State of Florida.
16. Entire Agreement; Amendments. This Agreement sets forth
the final and complete understanding of the parties with respect
to this subject matter. It is understood and agreed that there
are no other representations with respect to this Agreement and
this Agreement supersedes all prior discussions, agreements and
undertakings relating to the subject matter hereof. It is
further agreed that the rights, interests, understandings,
agreements and obligations of the respective parties pertaining
to the subject matter of this Agreement may not be amended,
modified or supplemented in any respect except by a subsequent
written instrument evidencing the express written consent of each
of the parties duly executed by the parties. Any terms
inconsistent with or additional to the terms set forth in this
Agreement which may be included with a purchase order,
acknowledgment, invoice, etc., of either party shall not be
binding on the other party hereto.
17. Notices. Any notice required or permitted to be given
under the terms of this Agreement shall be in writing, and shall
be deemed to be given as of the date of delivery if hand
delivered or as of the postmark if sent by United States
certified or registered mail, return receipt requested, postage
fully prepaid, to the applicable address set forth below, or to
such other person or address as the receiving party may have
designated by written notice to the other). An extra copy of all
•:���' :..tip•+ � •�
9
future totices to ADVERTISER, must be sent to ADVERTISER's
legal capartment in order for the notice to be binding on
ADVERT I I ER.
AT V :RTISER CITY
D'.lector - Advertising Services City Manager
A1'EUSER-BUSCH, INC., 3400 Pan American Drive
.usch Place St., St. Coconut Grove, FL 33133
T : iis, Missouri 63118
.fgal Department
t'HEUSER-BUSCH, INC.,
l Busch Place St., St.
[)uis, Missouri 63118
S. Nature of ADVERTISER's Rights.
a) It is mutually agreed that the advertising rights
desccibed herein are special, unique, and extraordinary in nature
and have a particular value to ADVERTISER. In the event of any
breach of this Agreement, ADVERTISER, shall be entitled, in
ae,eition to any other remedies available to it, to obtain
e-1-Atable relief by way or temporary and permanent injunction.
(b) The parties hereto understand and acknowledge that this
•c,ceement is solely for the purchase of advertising and
o omotional rights, and nothing contained herein or in the
r:gotiations preceding the execution of this Agreement shall
equire the purchase of any alcoholic beverage by, or prevent,
.eter, hinder or restrict in any way the rights of the CITY, its
affiliated companies, concessionaires, and/or any other persons,
from purchasing or not purchasing any brand(s) of alcoholic
beverages in their sole discretion.
19. Waiver. The failure of either party hereto to insist in
any instance upon the strict performance of any provisions of
this Agreement or to exercise any election contained herein shall
not be construed as a waiver or relinquishment for the future of,
such provision or election. No waiver or modification by any
party shall have been deemed to have been made unless expressed
in writing by such party.
20. Time of the Essence. Time is of the essence in the
• performance of all matters hereunder.
IN WITNESS WHEREOF, the parties hereto have executed this
Agreement:
Dated , 1987
Dated , 1987
Approved as to Insurance
Insurance Manager
Approved as to form and
Correctness:
Lucia A. Dougherty
City Attorney
ANHEUSER-BUSCH, INC.
By:
Attest: �SSAL�
CITY OF MIAMI, a Municipal
Corporation of the
State of Florida
Bys
CESAR H. oDiO, City Manager
Attests
NATTY HIRAI, City Clerk
Approved as to meeting
Departmintal Requirements
Walter E. Golby,
11
Ck
opal..
CORPORATE RESOLUTION
WHEREAS, Anheuser-Busch, Inc., desires to enter into an
agreement with the City of Miami for use of the West side Upper
Deck area Facia for Advertising Panels of the Orange Bowl
Stadium; and
WHEREAS, the Board of Directors of Anheuser-Busch, Inc., has
examined terms, conditions and obligations of the proposed
contract with the City of Miami for use of the Orange Bowl
Stadium; and
WHEREAS, the Board of Directors at a duly held corporate
meeting has considered the matter in accordance with the By -Laws
of the corporation;
NOW, THEREFORE, BE IT RESOLVED BY THE BOARD OF DIRECTORS of
Anheuser-Busch, Inc., that the President ( ) or Vice -President or
( ) Secretary ( ) (please check one) is hereby authorised and
instructed to enter into a contract in the name of and on behalf
of this corporation with the City of Miami for the use of the
Orange Bowl Stadium in accordance with the contract documents
furnished by the City of Miami, and for the price an the terms
and payments contain in the proposed contract submitted by the
City of Miami.
IN WITNESS THEREOF, this day of
, 1987.
PRESID=T, Board of Directors
ANHEUSER-BUSCH, INC., a for
profit Missouri Corporation
By
(Signature)
Print or Type Name
ATTEST: (SEAL);
Corporate Secretary S gnature �t
Print or Type Name
12
ADVERTISING AGREEMENT
1 This Agreement, entered into this day of
1987r by and between Kentwood Spring Water, Inc. a for profit
Louisiana corporation, located at 3418 Howard Avenue, P.O. box
I
52043 tiew trleans, L.A. 70152-2043, (504) 821-4505 (hereinafter
referred to as "ADVLR'C:SVK"), and the City of Miami, (hereinafter
referred to as "CITY"), for advertising at the Miami orange Bowl
Stadium, a sports facility owned and operated by the City of
Miami and located in Miami, Florida.
R E C I T A L
WHEREAS, the CITY hereby represents and warrants that
it has the exclusive right to sell advertising space in the
orange Bowl Stadium, hereinafter referred to as the "Stadium" on
the terms and conditions set forth in this Agreements and
WHEREAS, the ADVERTISER desires to place certain
advertising materials on advertising space in the Stadium and the
$_ATY desires to grant such rights to the ADVERTISERr
tiuW, 'IHEREFURE, in consideration of the mutual
covgnants and agreements hereinafter contained, the parties
hereby agree as followst
1. Grant of Advertising Rights
CITY hereby grants ADVERTISER the right to display its
advertising material during the term hereof on a four (41) foot
by thirty-five (35') foot "Advertiser's Panel" located on the
facia of the upper deck of the north side of the Orange Bowl
Stadium directly left of center advertising panel.. Also, a four
(4') foot by sixteen (161) foot "Advertiser's Panel" on the facia
of the upper deck of the west side of the Orange Bowl Stadium on
the center -most space available. It is understood that several
advertising panels of this sisee being the one provided for
hereunder and that of different advertisers shall be located in
this area. .t is also understood that the different.advertleor's
product shall not be a competitive product to the advertiser.
For examples only one thirst quencher advertiser will be
permitted on the north and west side upper deck area; however, a
- 1 -
different thirst quencher advertiser will be permitted to
advertise on the facia area of the south side upper deck areas.
(b) ADVERTISER will obtain and maintain all necessary
permits and approvals for the installation and display of 10-K
Panels.
(c) CITY warrants that it does not now have, nor will
it obtain during the term of this Agreement, any interest, direct
or indirect, financial or otherwise, in any license to sell
thirst quencher beverages.
(d) CITY shall provide liaison personnel satisfactory
to ADVERTISER to consult with ADVERTISER in connection with the
advertising rights granted herein throughout the Agreement term.
(e) ADVERTISER shall pay any and all applicable sales
tax that are incurred, or use and property taxes and special
assessments relating to the sign, file all necessary returns and
register, where required, with local tax authorities.
2. Representations of City
(a) The CITY warrants that the University of Miami and
the Orange Eowl Classic will play their regular season home games
and exhibition games in the Stadium during each Contract Period
Las defined in Paragraph 5 (a) hereinj.
(b) CLTY warrants to ADVERTISER that Advertiser's Panel
will be displayed at all events conducted within the Stadium.
3. Advertising Copy, Installation and Maintenance
(a) The design, layout and content of all advertising
copy provided for herein shall be subject to approval by the CITY
which approvals shall not be unreasonably withheld. The use by
ADVERTISER of similar copy in other sports facilities in the
United States shall be one standard establishing reasonableness.
Such copy may be changed at any time, provided, however, the
specifications for such changes (as well as any change in the
product to be advertised) shall have been approved in advance by
the CITY and all costs incident thereto borne by ADVERTISER In
the event the CITY intends to withhold its approval of any copy
submitted by ADVERTISER, it shall notify ADVERTISER of such
t:
( intention within ten (10) days of the receipt of such copy.
r
- 2 -
t
(b) Fabrication and maintenance of ADVERTISER's copy
for all advertising covered by this Agreement, including changes,
shall be at the expense of the ADVERTISER. The CITY shall be
responsible for installation of ADVERTISER'S Advertising Panels
only. ADVERTISER shall be permitted reasonable access to the
sign as necessary to accomplish the purposes expressed herein.
(c) The City of Miami will guarantee to ADVERTISER
that Advertiser Panel's will not be obstructed during any events
in the Orange Bowl Stadium during the term of this Agreement.
a
i
4. Payment
i
ADVERTISER shall pay the CITY for the advertising rights
j granted herein, the sum of twenty-five thousand ($25,000) and
applicable tax if any, which sum shall be payable as follows:
Twelve -thousand five hundred dollars ($12,500) upon signing
and delivery of this agreement prior to Deveober 15, 1987 and the
balance of twelve -thousand five hundred dollars ($12,500) due on
or before April 1, 1988. Any payments in default thereof shalt
bear interest at the rate of eighteen (181) percent per annum.
5. Term
and
Renewal of
Agreement
(a)
The
term of
this Agreement shall commence as of
December 15, 1987 and shall continue through December 14, 1988
which shall include the entire football season and concert
events. The ADVERTISER may have the option to extend the
Advertising term for the years 1989 and 1990 at the same rate of
compensation per this agreement. Ali option years to be paid in
full upon signing and delivery of agreement prior to December
15th of each year. The term or extended term is herein called
the "Contract Period".
(b) Delay, interruption, or diminution of the
performance of this Agreement from any cause beyond the control
of the CITY, including, without limitation, power blackout, war,
state or national emergency, act of God, strike, work stoppageg
picketing, damage or concerted action by any employee or any
labor organization, or delays occasioned by Construction, shall
i#
-;° not constitute a ground for cancellation. Provided, however,
t
that, should such a delay result in ADVERTISER being unable to
�j
advertise its product at any Football Game or Concert Events, of
- 3 -
� g-i.S
4
any contract year, because the product is no longer manufactured
or sold, or if any law, regulation, ordinance or ruling becomes
effective which makes advertising of thirst quincher products
unlawful as comtemplated by this Agreement, then the ADVERTISER
shall be entitled to cancel this Agreement without penalty or
interest for the ensuing contract year. No refund shall be
applicable in any contract year as a result of ADVERTISER'S
inability to display its advertising panels notwithstanding the
cause of same.
(c) The CITY may, within one hundred eighty (180) days
from expiration of this Agreement# submit to ADVERTISER its
proposal for an extension hereof. ADVERTISER shall notify CITY
within thirty (30) days from receipt of said proposal whether or
not it will accept same. ADVERTISER'S failure to notify CITY
shall be deemed to be a rejection of said proposal, and CITY may
thereafter sell said advertising to any other party or entity of
its choosing without further obligation to ADVERTISER.
6. Termination and Default
(a) In the event of a default by either party in the
performance of any of the terms or conditions of this Agreements
which default shall not have been remedied within ten (10) days
after notice of the default has been given in writing to the
defaulting party, the non -defaulting party may in addition to any
other remedies which may under the circumstances be available to
it, terminate this Agreement, effective iwediately, upon notice
of termination given in writing. Notwithstanding the above
notice and right to cure provision, no written notice of a
monetary default by ADVERTISER need be given by CITY as
prerequisite to declaring said default and exercising the rights
(b) If the CITY no longer intends to use the orange
Bowl Stadium for football or concert events, for any reason
including termination of University of Miami, or the orange Bowl
Committee (hereinafter "leasses"), then this Agreement may be
terminated by the ADVERTISER as of the day after the season
during which the last game was played at the Stadium.
(c) In the event this Agreement is terminated because
of the default of CITY or as a result of a lessees ceasing to
play its Football or Concert Events in the orange Howl Stadium on
a.. regular basis, prior to the end of a period for which
ADVERTISER has paid the CITY, then the CITY shall make
appropriate refund to ADVERTISER. The amount of any refund to
ADVERTISER shall be calculated by (a) dividing the number of
home games actually played in the Stadium by the Lessees during a
season for which ADVERTISER has paid the CITY by the number of
home games originally scheduled to be played in the Stadium by
the Lessees during such season, (b) multiplying this quotient by
the total payment made by ADVERTISER of such season, (c)
subtracting the product so obtained from the total payment made
by ADVLRTISL'R for such season, and (d) refunding the difference
to ADVERTISER.
(d) Should either party default hereunder, the non -
defaulting party may elect to cancel this Agreement and seek all
applicab.Le damages in connection therewith, at at its discretion
the non -defaulting party may seek to specifically enforce the
obligations of the defaulting party for the remaining term of
this Agreement.
(e) In the event of any dispute arising under this
Agreement or should either party be required to specifically
enforce this Agreement, then in all such events the prevailing
party shall be entitled to collect from the other its attorney's
fees and court costs incurred in connection therewith.
7. Assignment
Neither party may assign any of its rights under this
Agreement without the consent of the other except the merger of
the ADVERTISER into an entity substantially owned and controlled
by its present parent corporation shall not constitute an
assignment hereunder.
S. Indemnification
(a) ADVERTISER shall defend, indemnify and save the
City, harmless from any and all loss, liability, claims and
demands including attorneys' fees and court costs arising out of
- 5 -
88-15
the character, contents and subject matter of any copy displayed
by ADVERTISER in the Stadium or any injuries sustained by any
person or property as a result of improper maintenance or
•installation (following initial installation) of the Advertising
.•
Panels.
(b) CITY shall indemnify the ADVERTISER and hold it
i
harmless from and against any and all claims, damages,
! liabilities, costs and expenses, including reasonable legal fees,
arising from or in connection with the City's negligent
installation of the Advertising Panels as specified in Paragraph
3(b) of this Agreement, subject to the provisions of section
768.28, Florida Statutes.
9. Authority
The parties represents and warrant that they have the
full and exclusive right and authority to enter into this
Agreement.
10. Insolvency, Bankruptcy
In the event that ADVERTISER becomes insolvent, makes
an assignment for the benefit of creditors, becomes the subject
of any bankruptcy, reorganization or arrangement proceeding or
defaults in any obligation, which default would allow the party
to whom the obligation is owed to attempt to foreclose ADVERTISER
from exercising its rights to prevent ADVERTISER .from paying,its
obligations hereunder, then this Agreement may be terminated by
the CITY after ten (10) day written notice is given to the
ADVLRTISER.
11. Relationship of the Parties
Nothing contained herein or done pursuant hereto shall
be construed to create any relationship of principal and agent
or employer and employee between the ADVERTISER and the CITY or
to make them joint venturers.
12. Headings
Headings are supplied for convenience only and are not
to be construed as an interpretation of any of the language of
rl this Agreement.
f;.
6
i98"is
i
i
13. Audits; Retention and Inspection of Records
CaTY shall maintain records of all contracts# papers,
correspondence, proof of payment, affidavits of performance,
1'edgers, books, accounts and other information relating to the
payments made by ADVERTISER to CITY for the services hereunder or
performance hereunder. ADVERTISER or its designee may inspect,
examine, and review such records (and make copies thereof) at any
time during normal business hours, provided prior permission from
CITY is received.
14. Laws to Govern
This Agreement, and all matters of issue collateral
thereto, shall be governed by the laws of the State of Florida
applicable to agreements made and to be performed entirely within
the State of Florida.
15. Entire Understanding
This Agreement contains the entire understanding to the
parties hereto relating to the subject matter herein contained
and may not be changed except by consent of the parties hereto in
writing.
16. Notices
Any notices required or permitted to be given under the
terms of this Agreement shall be in writing and shall be deemed
to be given if sent by United States certified mail, return
receipt requested, postage fully prepaid, to the addresses eet
forth below, or to such other person or address as either party
may designate by written notice to the other party as herein
provided.
ADVE RTI SER s
Kentwoo Spring Water, Inc.
3418 Howard Avenue
P.O. Box 52043
itew Orleans, La. 70152-2043
CITY OF MIAMI
Attns C ty Manager
3400 Pan American Drive
Coconut Grove, Florida 33133
17. Waiver
The failure of either party hereto to insist in any instance
upon the strict performance of any provision of this Agreement or
to exercise any election contained herein shall not be constured
as a waiver or relinquishment for the future of such provision or
- 7 -
l98-1S
r*►
election. No waiver by any party shall have been deemed to have
been made unless expressed in writing by such party.
18. Time of Essence
Time shall be of the essence with respect to all matters
set forth herein.
19. Amendments
No amendments Lo this Agrement shall be binding on either
party unless in writing and signed by both parties.
IN WITNESS THEREOF, the respective parties hereto have
l hereunto caused these presents to be signed, sealed and delivered
i
on the date and year first above written.
v
s
ATTESTt
MATTY H1RA1
City Clerk
ATTEST s
Corporate secretary
APPROVED AS TO INSURANCE
Insurance Manager
APPROVED AS TO FORM AND CORRECTNESSs
LUCIA A. DOUGHERTY
City Attorney
APPROVED BY THE DIRECTOR
OF PAR58t R6CAEATION AND
PUhLbFkACiLITIEW DEPARTMENT
CITY OF MIAMI, a Municipal
Corporation of the State of
Florida
BYt
CESAR H. 0510
City Manager
ADVERTISER, Kentwood Spring
Water, Inc. a for profit
Louisiana corporation
BY$
ee
(SEAL)
-e-
018111
000`
CORPORATE RESOLUTION
WHEREAS, Kentwood Spring Water, Inc. desires to enter into
an agreement with the City of Miami for use of the north and west
side upper deck area facia for Advertising Panels of the Orange
Bowl Stadium; and
WHEREAS, the board of Directors of Kentwood Spring Water,
.nc. has examined terms, conditions and obligations of the
proposed contract with the city of Miami for use of the Orange
' Bowl Stadium; and
WHEREAS, the Board of Directors at a duly held corporate
meeting has considered the matter in accordance with the By -Laws
of the corporation;
NOW, THEREFORE, BE IT RESOLVED BY THE BOARD OF DIRECTORS of
Kentwood Spring Water, Inc. that the President( ) or Vice-
president( ) or Secretary( ) (please check one) is hereby
authorized and instructed to enter into a contract in the name of
and on behalf of this corporation with the City,of Miami for the
use of the Orange Bowl Stadium; in accordance with the contract
documents furnished by the City of Miami, and for the price and
upon the terms and payments contained in the proposed contract
submitted by the City of Miami.
IN WITNESS WHEREOF', this day of _
198 .
CHAIRMAN. Board of Directors
By
gnature
Attests
-�: Corporate Secretary S gnature
-�' Print or Type Name
EXHIBIT 1
Print or Type Name
(SEAL)