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HomeMy WebLinkAboutCRA-R-16-0052 BackupKEON HARDEMON Board Chair REQUEST FOR QUALIFICATIONS SUPPORTING DOCUMENTATION CLARENCE E. WOODS, HI Executive Director VENUE OPERATIONS AND MANAGEMENT SERVICES RFQ NUMBER 16-03 ISSUE DATE March 31, 2016 SUBMISSION DATE AND TIME May 3, 2016 at 11:00 a.m. The Office of the City Clerk City of Miami 3500 Pan American Drive Miami, Florida 33133 DESIGNATED CONTACT Brian Zeltsman, RA Director of Architecture and Development Southeast Overtown/Park West Community Redevelopment Agency 819 NW 2nd Ave, 3rd Floor Miami, Florida 33136 Phone: 305-679-6827 Fax: 305-679-6835 Email: Bzeltsman@miamigov.com Website: http://www.miamicra.com/seopwcra/pages/procurement.html 1 KEON HARDEMON Board Chair CLARENCE E. WOODS, III Executive Director TABLE OF CONTENTS Public Notice Pg.3 SECTION 1 Introduction to Request for Qualifications Pg. 4 SECTION 2 RFQ Scope of Services Pg. 4 SECTION 3 RFQ General Conditions Pg. 6 SECTION 4 Instructions for Submitting the Response Pg. 9 SECTION 5 Evaluation and Selection Process .Pg. 11 2 KEON HARDEMON Board Chair PUBLIC NOTICE SOUTHEAST OVERTOWN / PARK WEST COMMUNITY REDEVELOPMENT AGENCY REQUEST FOR QUALIFICATIONS CLARENCE E. WOODS, III Executive Director VENUE OPERATIONS AND MANAGEMENT SERVICES RFQ NO: 16-03 The Southeast Overtown / Park West Community Redevelopment Agency ("CRA"), is seeking responses from qualified firms to oversee the management and operations of the "Overtown Performing Arts Center" ("OPAC"), a multipurpose event and community center located at 1074 N.W. 3r1 Avenue, Miami, FL 33136. Respondents must demonstrate an ability to manage the daily facility operations of the OPAC, in addition to coordinate programming such as civic events, community interest events, and artistic perfoiniances. Completed Responses must be delivered to the City of Miami's City Clerk's Office, 3500 Pan American Drive, Miami, Florida 33133 no later than 11:00 a.m., on May 3, 2016. Any Responses received after the above date and time or delivered to a different address or location will not be considered. RFQ documents may be obtained on or after March 31, 2016 from the CRA offices at 819 N.W. 2nd Avenue, 3rd Floor, Miami, Florida 33136, or from the CRA webpage: http://www miamicra.com/seopwcra/pages/procurement.html. The CRA reserves the right to accept any Responses deemed to be in the best interest of the CRA, to waive any minor irregularities, omissions, and/or technicalities in any Responses, or to reject any or all proposals and to re -advertise for new proposals as deemed necessary by the CRA without notice. For more information please contact the CRA office at (305) 679-6800. 3 KEON HARDEMON Board Chair CLARENCE E. WOODS, ill Executive Director SECTION 1 1.0 INTRODUCTION TO REQUEST FOR QUALIFICATIONS: 1.1 Invitation Thank you for your interest in this Request for Qualifications ("RFQ"). The Southeast Overtown / Park West Community Redevelopment Agency ("CRA") invites responses from qualified firms to oversee the management and operations of the "Overtown Performing Arts Center" ("OPAC"), a multipurpose event and community center located at 1074 N.W. 3rd Avenue, Miami, FL 33136. Respondents must demonstrate an ability to manage the daily facility operations of the OPAC, in addition to coordinate programming such as civic events, community interest events, and artistic performances. 1.2 Property Description See description below and Exhibit "A" for detailed property description and the floor plans for the building. Folio: 01-0101-040-1010 Address: 1074 N.W. 3rd Avenue, Miami, FL 33136 Total Property Size: 9,500 Sq. Ft. SECTION 2 2.0: RFQ SCOPE OF SERVICES 2.1 Purpose The CRA seeks to procure the services of a venue management firm to manage the daily operations and programming of the OPAC. 2.2 Background The CRA recently rehabilitated a historic former church building located at 1074 N.W. 3rd Avenue, Miami, FL 33136, in the historic Overtown neighborhood of Miami to accommodate the OPAC. The substantially rehabilitated 9,500 square feet, three-story concrete block structure consists of a main level, balcony/mezzanine level, and basement. The main level of the OPAC functions as a flex performing arts and banquet space for cultural events with offices located on the balcony/mezzanine level. The basement supports the Miami -Dade College Hospitality and Culinary Institute' with a state-of-the-art culinary/catering kitchen and classroom for job 4 KEON HARDEMON Board Chair CLARENCE E. WOODS, 111 Executive Director training, as well as kitchen incubator space that nurtures start-up food businesses. The OPAC is located in the heart of Overtown, which is currently undergoing many redevelopment projects. Located within close proximity to the several major highways, Wynwood, Downtown Miami, Midtown, and Brickell, the OPAC is a desirable location for an event center in Miami. The CRA is hereby soliciting statements of qualifications and experience from a qualifying venue management firm to manage the daily operations and programming of the OPAC. The selected firm will manage all aspects of the operations of the OPAC, including but not limited to, sales and marketing, customer service, security, maintenance and janitorial services, and event related services. 2.3 Scope of Services Subject to CRA approval, these services may include, but are not limited to, the follo • Develop standard operating procedures for the OPAC. • Property management and maintenance of the OPAC facility including repairs, general and preventative maintenance, and utilities. • Oversee the hiring of the OPAC's office staff and maintain a supervisorial presence at the OPAC and during all OPAC events. • Secure special events and programs in a variety of entertainment genres. This includes: managing, ticketing, hiring and overseeing event and production staff, and performing marketing duties. • Manage sales and leasing efforts for private events at the OPAC. • Manage finances for the OPAC in conjunction with CRA's Finance Department. • Manage the scheduling of events and usage of the OPAC, including the kitchen area. • Janitorial services of entire facility including garbage removal. • Coordinate security services for the facility including access control. • Facilitate scheduled maintenance and deep cleaning services related to the commercial cooking equipment and kitchen hoods. 1 Since 2008, in partnership with the City of Miami's Southeast Overtown/Park West CRA, Miami Dade College has managed and operated a Hospitality Institute located at 245 NW 8th Street, south of the project site. The Institute provides job readiness training and hospitality industry job fairs and referral services to Overtown residents. 5 KEON HARDEMON Board Chair SECTION 3 3.0: RFQ GENERAL CONDITIONS CLARENCE E. WOODS, III Executive Director The following provisions shall be applicable to this RFQ and be made a part of the Proposer's response. These provisions, as well as the contents of the successful proposal, as accepted by the CRA, will become part of any agreement awarded as a result of this RFQ. 3.1 Submission of Responses Sealed written Responses must be received no later than the date, time, and at the location indicated in the Public Notice and on the cover of this RFQ in order to be responsive. Faxed documents are not acceptable. Proposer(s) shall submit one (1) printed original, four (4) printed copies, and one (1) copy submitted electronically on a USB drive storage device, CD, or DVD. 3.2 Submittal Instructions Careful attention must be given to all requested items contained in this RFQ. Proposer(s) are invited to submit Responses in accordance with the requirements of this RFQ. PLEASE READ THE ENTIRE SOLICITATION BEFORE SUBMITTING A RESPONSE. 3.3 Additional Information or Clarification Request for additional information or clarifications must be made in writing to the CRA at the location listed on the cover page of this RFQ. Proposer(s) may also fax or email their requests for additional information or clarifications. Facsimiles must have a cover sheet that includes the Proposer(s) name and the RFQ number. 3.4 Changes / Alterations The Proposer(s) may change or withdraw a Response at any time prior to the Response Submission Deadline. All changes or withdrawals shall be in writing. Oral / verbal changes, modifications, or withdrawals will not be recognized and will be disregarded. Written modifications will not be accepted after the Response Submission Deadline. Proposer(s) shall not assign or otherwise transfer their Response to another individual or entity. 3.5 Sub -consultants A Sub -consultant is an individual or finn contracted by the Proposer or Proposer's firm to assist in the performance of services required under this RFQ. A sub -consultant shall be paid through Proposer or Proposer's firm and not paid directly by the CRA. Sub -consultants are allowed by the CRA in the performance of the services delineated within this RFQ. The Proposer must clearly reflect in its Response the major Sub -consultants to be utilized in the performance of required services. The CRA retains the right to accept or reject any Sub -consultant proposed in 6 KEON HARDEMON Board Chair CLARENCE E. WOODS, III Executive Director the Response of Successful Proposer(s) or proposed prior to Agreement execution. Any and all liabilities regarding the use of a Sub -consultant must be maintained in good standing and approved by the CRA throughout the duration of the Agreement. Neither the Successful Proposer(s) nor any of its Sub -consultants are considered to be employees or agents of the CRA. Failure to list all major Sub -consultants and provide the required information may disqualify any proposed Sub -consultants from performing work under this RFQ. Proposer(s) shall include in their Response the requested Sub -consultants infoi nation and include all relevant information and include all relevant infoiniation required of the Proposer(s). Proposer(s) are expressly prohibited from substituting Sub -consultants contained in the Response. Such substitution, for any reason, after receipt of the Response, and prior to award by the CRA, shall result in disqualification of the Response from further consideration for award. 3.6 Discrepancies, Errors, and Omissions Any discrepancies, errors, or ambiguities in the RFQ should be immediately reported in writing to the CRA. Should it be necessary, the CRA will issue an addendum clarifying such conflicts or ambiguities. 3.7 Disqualification The CRA reserves the right to disqualify Responses before or after the submission date, upon evidence of collusion with intent to defraud or other illegal practices on the part of the Proposer(s). Any Response submitted by a Proposer(s) who is in arrears, e.g., money owed or otherwise in debt by failing to deliver goods or services to the CRA (including any agency or department of the City of Miami) or where the CRA has an open claim against a Proposer(s) for monies owed the CRA at the time of Proposal submission, will be disqualified and shall not be considered for award. Any Proposer(s) who submits in its Response any information that is determined by the CRA, in its sole opinion, to be substantially inaccurate, misleading, exaggerated, or incorrect, shall be disqualified from consideration the Agreement. 3.8 Acceptance / Rejection The CRA reserves the right to accept or reject any or all Responses or to select the Proposer(s) that, in the opinion of the CRA, is/are in its best interest(s). The CRA also reserves the right to reject any Proposer(s) who has previously failed to properly perform under the terms and conditions of a contract, to deliver on time any contracts with the CRA, and who is not in a position to perform the requirements defined in this RFQ. Further, the CRA may waive 7 KEON HARDEMON Board Chair CLARENCE E. WOODS, III Executive Director informalities, technicalities, minor irregularities, and /or request new Responses for the services specified in this RFQ and may, at its discretion, withdraw and or re -advertise the RFQ. 3.9 Proposer(s) Expenditures The Proposer(s) understand and agree that any expenditure they make in preparation and submittal of Responses or in the performance of any services requested by the CRA in connection with the Responses to this RFQ are exclusively at the expense of the Proposer(s). The CRA shall not pay or reimburse any expenditure or any other expense incurred by any Proposer(s) in preparation of a Response and/or anticipation of a contract award and/or to maintain the approved status of the Successful Proposer(s) if an Agreement is awarded, and/or administrative or judicial proceedings resulting from the solicitation process. 3.10 Legal Requirements This RFQ is subject to all applicable federal, state, and local laws, codes, ordinances, rules, and regulations that in any manner affect any all of the services covered herein. Lack of knowledge by the Proposer shall in no way be cause for relief from responsibility. 3.11 Public Records Proposer(s) understand that the public shall have access, at all reasonable times, to all documents and information pertaining to CRA contracts, subject to the provisions of Chapter 119, Florida Statutes, and agrees to allow access by the CRA and the public to all documents subject to disclosure under applicable law. Proposer's failure or refusal to comply with the provision of this section shall result in the immediate cancellation of the Agreement (if awarded) by the CRA. 8 KEON FIARDEMON Board Chair SECTION 4 4.0: SUBMISSION PROCESS CLARENCE E. WOODS, III Executive Director Proposer(s) shall submit one (1) printed original, four (4) printed copies, and one (1) copy submitted electronically on a USB drive storage device, CD or DVD. Said proposal must be submitted in a labeled and sealed envelope and delivered to the following address: CITY OF MIAMI The Office of the City Clerk 3500 Pan American Drive Miami, Florida 33133 Responses must be clearly marked on the outside of the package referencing: RFQ NO. 16-03 — VENUE OPERATIONS AND MANAGEMENT SERVICES Responses are due no later than May 3, 2016 at 11:00 a.m. Submissions will not be accepted at the CRA's office, or any other location. Responses received after the date and time stated in the RFQ will not be accepted and shall be returned unopened to the Proposer(s). 4.1 Submittal Format Responses are to be prepared and submitted in the following foiiiiat. All submittals must be on 8 1/2" x 11" paper, neatly typed on one side only, with normal margins, and spacing. Hand written responses will not be accepted. 1. Cover Page Show the Proposer(s) name, address, telephone number, name of contact person, date, and the proposal name and RFQ number. 2. Table of Contents Include a clear identification of the material by section and by page number. 3. Letter of Transmittal Provide a letter which provides a brief history of the Proposer's entity, summarizes the key points of the response, and is signed by an officer or employee of the respondents firm who is authorized to commit the firm's resources to the Scope of Services described herein. Please limit your transmittal letter to two (2) pages. 9 KEON HARDEMON Board Chair CLARENCE E. WOODS, III Executive Director 4. Qualifications of the Firm a. Identify the Proposer(s) qualifications to perform the services sought this RFQ, including resumes of key members of the proposed venue management team. b. The Proposer shall provide the following information as separate sections under this Category. Each section is to be identified by the corresponding letter for the section and the sections are to be submitted in the same order as that shown below: • Copies of any federal, State of Florida, county or local small and/or minority business certifications. (Submit company certification, not personal certifications) • Copy of business licenses, if applicable. • Copy of Certificate of Status or proof that the Proposer is authorized to perform work in the State of Florida. 5. Venue Management and Programming Experience Describe your past venue management experience. Proposer(s) must demonstrate that they have successfully managed a minimum of three (3) comparable venues within the last ten (10) years. Also, specify the number of years the Proposer(s) have been in the relevant business. Proposers are expected to have at a minimum expertise in the following: • Present or prior management of an event center, performing arts facility, and/or multipurpose banquet hall. • Experience and expertise in the management, programming, and staffing of similar -sized or programmatically -comparable facility. • Experience in customer service and quality control. 6. Venue Management Approach Describe your management approach for your Scope of Services described herein and discuss your ability to carry out the approach you describe. 7. References The Proposer shall provide reference letters from past clients and a list of references from past clients. (3 reference letters required and a list of 5 references required) 10 KEON HARDEMON Board Chair SECTION 5.0 5.0: EVALUATION / SELECTION PROCESS CLARENCE E. WOODS, III Executive Director Upon receipt of proposals, a selection committee to review the proposals and render recommendation shall be convened by the Executive Director. The selection committee shall be comprised of at least three (3) members, one of which must be an employee or agent of the CRA. Said members shall not have any interest in any of the proposals received and considered. Additionally, the identity of members of the selection committee shall remain undisclosed and confidential until such time the committee convenes to review the proposals. Such confidentiality is imposed to ensure selection committee members are not contacted by proposers in an effort to influence the member's consideration. Contact by a proposer of a committee member for the purpose of influencing the member's consideration shall result in the proposer being automatically disqualified from participating in the competitive process. The selection committee members shall rank the proposals considered. Within five (5) business days, the chairperson of the committee shall issue a written memorandum to the Executive Director reflecting the committee's rankings along with the individual members' scores. The CRA's Board of Commissioners shall have the final decision -making authority concerning the selection of a successful proposal. The Board's consideration shall be made at a public meeting, as required by Section 286.011, Florida Statutes. The factors outlined below shall be applied to all eligible proposals. All references will be subject to appropriate evaluation. EVALUATION CRITERIA POINT VALUE Qualifications of the Firm 30 Venue Management and Experience Programming 30 Venue Management Approach 30 References 10 TOTAL POINTS 100 11 KEON HARDEMON Board Chair CLARENCE E. WOODS, Ill Executive Director All available information on the referenced property may be obtained from the CRA at 819 N.W. 2nd Avenue, Miami, Florida 33136. For further information, please contact Brian Zeltsman, CRA Director of Architecture and Development, at (305) 679-6827 or bzeltsman@miamigov.com. All interested parties are encouraged to inspect the OPAC. 12 KEON HARDEMON Board Chair 4'6 41.116, 0 EXHIBIT "A" Property Description 13 CLARENCE E. WOODS, Ill Executive Director OVERTOWN PERFORMING ARTS CENTER EVENT CENTER STATE OF THE ART CULINARY KITCHEN () , . . E 31, F A-4. • C A-42 A-4,2 AI Wir IIIIIm ft. 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Shee,Noz A-2.8 SOUTHEAST OVERTOVVN/P\ARKWEST COMMUNITY REDEVELOPMENT AGENCY INTER -OFFICE MEMORANDUM To: Clarence E.Woods, III Executive Director, SEDPVVCRA From: Renee /iJadusing Staff Counsel 4 Date: June 7.2O10 File: Subject: RFQ10'03 References: Enclosures: Selection Committee Scoring Sheets On March 31. 2016. the Southeast Overtomn/ParkWest Community Redevelopment Agency (^CRA^) issued Request for Qualifications ("RFC") 16-03 for Venue Operations and Management Services, On W1ay3. 2018. the CRA received two (2) responses to RFQ 16-03 from the following proposers: 1. Qnde of One Marketing 2. Key 2 Know Property Management, Inc. On June 7' 2016, a selection committee consisting of Neil Shiver, CRA'sAoaistant Director; Jomd|eAddadey, CRA'o Marketing Coordinator; and myself, met to evaluate the aforementioned propoua|a, and ranked the proposals omfollows: 1. Circle ofOne Marketing 2. Key 2Know Property Management, Inc. Qz Neil Shiver, CRA Brian Za|tsman.CRA JnnoUeAddndey,CR\ Selection Committee Scoring Sheet ' Bid Number: Venue Operations and Management Services RFP 1M-O3 Score Criteria Circle mfOne Marketing Key 2Know Property Management, Inc. Qualifications ofthe Firm (max 30 points) Venue Management and Programming Experience (max 30 points) Venue Management Approach (max 30 points) References (max 1Opoints) �/1 [ [/ \ UTotal Score (max 100) 100 Scored by (print) � Scored by(sign)� Selection Committee Scoring Sheet Bid Number: Venue Operations and Management Services RFP 1O-D3 Score Criteria Circle mfOne Marketing Key 2Know Property Management, Inc. Qualifications ofthe Firm (max 3D points) '�� [-) Venue Management and Programming Experience (max 3O points) �-\ �J`—' \ r-- / ) Venue Management Approach (max 30 points) °J�� `�~ ` /—��> > References (max1Dpoints) _\ \ � ) �—� Scored by(orinU� Scored by(sign)� Date: Selection Committee Scoring Sheet Bid Number: Venue Operations and Management Services RFP 18-03 Score Criteria Circle ofOne Marketing Key 2Know Property Management, Inc. Qualifications ufthe Firm (max 3O points) �� '-��� � /\ Venue Management and Programming Experience (max 3O points) Venue Management Approach (max 30 points) References (max 1Opoints) / Total Score (max 1OO) \ y—)/—\ 4/ \ Scored by(print)� Scored by(sign)� Date: Circle of One Marketing 8 N.W. 305th Street « i Shores, Halide 305-576-3790 ;e t: Suzan McDo+ ref1 May 3, 2016 RE NO. 0 VENUE OPERATIONS AND MA GEMENT SERVICES Letter of Transmittal Qualifications of Firm Executive Su ry Table of Contents Venue Management & Programming Experience Venue Management Approach References Letters of Reference 2 Page 3 Page 5 Page 6 Page 7 Page 8 Page 10 April 28, 2016 Brian Zeltsman, RA Director of Architecture and Development Southeast Overtown/Park West Community Redevelopment Agency 819 NW rd Ave, 3rd Floor Miami, Florida 33136 Subject: Letter of Transmittal Dear Sir, Enclosed for your agency's approval is the Request for Qualifications (RFO) to procure services for Venue Operations and Management Services for the newly built Overtown Performing Arts Center (OPAC). Throughout the years, this company has employed the industry's best venue and event managers for businesses development and project planning and execution. Our expertise and combined years of experience as you will see will allow us to develop the OPAC blueprint rapidly, When selected as the contracted vendor we will provide alt aspects of the RF achieve the goals and objectives of the °PAC's growth: • Site Management • Stage Management • Sound, Lighting, and Video Production Management • Website Development, Social Media, &Traditional and Digital Branding • Security Personnel Management & Hiring Personnel Management, Hiring, and Training Salaried Employees Selection and Training Venue Sales, Leasing, Marketing, and Promotions Communiw Events and Outreach Property Management, Permit Management, Maintenance Acquire and maintain food and beverage permits as well as and potential alcohol pennitsflicen es Venue Operations, Accounting, arrd Management • 0 n eded to About Circle of One Marketing Founded by Marketing and Branding genius, Suzan McDowell, Circle of One Marketing (COO) has grown to become a nationwide powerhouse in the field of strategic marketing, branding, event, and venue management. CDA's key is its diverse multi -culture talented staff that brings decades of experience in all field to the project. Venue Management division is spearheaded by its National Director of Events, Vincent Versher, who brings over 15 years of experience in venue management and live special events production alongside the experienced staff allows the coo team to create solutions that are efficient for their client base. Energy is what gives Circle of One Marketing its "edge's (and you have to be impressed when Circle has an edge). incorporated in the State of Florida in 2001, over the past 1..4 years the agency has built a stellar local and national reputation for creating award winning marketing and public relations campaigns that produce unprecedented gains for the agency's diverse client base as well as the addition of Venue Management with our unique knowledge of the entertainment industry and the business behind the stage. "The Circle has been named one of the Top 100 Minority Businesses by the Greater Mimi Chamber of Commerce for seven 7 consecutive years. The firm has been privileged to win "The Best of Miami in Entrepreneurship from Miami Today in 2008, a Silver Addy for the Jazz in the Gardens campaign 2011, 2010 Corporation of the Year from the Womeres Chamber of Commerce for iarr i Dade County, Small Business of the Year by the Miami Dade Chamber of Commerce in 201 and Business of the Year by Legacy MagazineMiarni lie rn 11. Suza lc dwell — President & CEO qualiffcatlons of Firm Name of Firm Circle of One Marketlng, Inc. Location 38 N.W. 105th Street, Miami Shores, Florida 33150 Phone & Email Office: 305-576-3790 Fax 305-576-3799 Email: suzan@circieofonemarketing.com Person Authorized to Represent Firm Suzan McDowell Length of Time in Business 145 years, Incorporated in 2001 Certifications Miarni-Dade County DBE & ACDBE Certified Miami -Dade County Public Schools Certified SBA 8a Certification Pending May 26, 2015 Ms. Suzan Dowell CIRCLE OF ONE MARKMARKETING INC. 2400 NE 2rid Ave Suite ee Liari, FL 1 7 r r rrn a;Ely on ry 26 artment pment da 33128 T 3O& 37 31 1 F T5-3160 CERT 14 9T Approval Date. 512612015 Approval Rate: /201 - DBE 1-Dade 0 t Delopr re (), a division of the Intern S nti Department (ISO), pleased to notify y ye r firan rtifi t under the Florida Unified Certification Progrem (U P). Your s the eligibility require rrret is for C rt cation es a Disadvantaged Business Enterprise (DBE) and an Airport Contession Disadvantaged usin Enterprise ( DBE) in accordance with 49 CFR Part 23 and 26. DBE and ACDBE rtifi ions are continuous with no expirationdate: `: however, firms ere a to there are no change the Na Change Declaration form annually on firm anniversary date to rear: certified. You will be rnotifiect of your annual resp+ nsttailities in advanceof the Anniversary Date listed above. You must wa it tl°t annual No Change Dla ion form no later than the Aniversary Date to maintain your eligibility. Your firm will be listed in the L J i DBE Directory tory which can be accessed through the Florida Department of `ra s rtatioun's rite: felpelenivw3b.doestateitusfEcualOoportunity0fficeBusineseDirectoryi DBE arrd AR B certificati€ ns are NOT aguarantee of work, br tract rrk_on all USDOT Federal Aid (FAA, FTA and °F WA) pr ab contra tor, corrs rltant, sub-conconsultant rnateriat pete for and perform orida s BE andA D y tin there is a rrraterrai change in your frrym, yrarr rrarrst advise th"sby n affidavit arrd supporting r err Iron rrthin thirty (30) days. Chan irl lk te, but ersoare not Itrnited Ce rp directors, rrrariagern' t tce pnnel, scope of work perform ed daily : rations, or-g<sing business lationehrips with orther firms, individuals uals or the physical location of your firm , t r or r 'review; you will receive ructions as to how you s(tould proceed, if necessary, Failure to comply will result in action o remove your 's DBE and ACDBEcertincatidns Questions or -111` and fax din rfy, to th ice by old be directec ) 5-316€?3 rt. Chief it Division T Fed obhc Our t phrase number is (5) 3 COUNT May 26. 2015 Ms. Suzan Mc Dowell CIRCLE OF ONE MARKETING, INC. 2400 NE 2nd Ave Suite WC Miami, FL 33137-0000 1: CERT NO: 11151 Approval Date: 5/26/2015 /31/2018 rrty Srnall Business eloprrserit (SBD)„ a division of the Internal Services D view of your application and rrrents submitted for certifi ti©n. Your firm County Micro/Smell Business Enterprise (M CR 3/SBE) in accordance with section 2- i%Dade County. This (IVIICRQ!SBE) reification is acid for three yea your anniversary date of may for th ny changes or no changes in your "'Continu ng EligibilityAffidavits annually with sp ifi maintain the three year certificatim You wi Anniversary Hate. Failure to rn ly with the said res y time there i ng perforr' notify this e receive tirrrely irastrrr Lions f Your ompa► y is "th Sr PI rio di 'i Thank you r" you me rr MICRO/S'SE ed that you submit a Conitinuing ligitrility Affidarvitt' on second year of the three year penod. The affidavit must ton eligibility.. The surbnaittal of ents on or before your Anniversary Date Is a nsibility irr advance of the y result in Immediate action to decertify the firm. in ilia ftrrrt including, but not limited to; ownership, officers, director, scope of on e) with other businesses or the physical fixation of the firm you ys. Notification should include supporting documentation. You will y su d r e, if rrec ety. This lettere/ill be the only our trrrr a three v If' adorn If the firm;attains will l rr€rserl SBD Section Chief opment Division y neral and are used on You can find the firm`: errl ervl+ de ref reify to bid and srticipate on *u ers in searching the ion profile as well as all Development Certified' eke uzaneqDowe|! CIRCLE FF ONE MARK mO Cert No: 11151 May 26, 2015 Page 2 CK%GO E, e 5/V2©18 DetaU by Entity Name " Detail by En ty Name Florjda Profit Corporation CIRCLE OF ONE MARKETING INC. Filing ;Information Document Number P01000118855 FEI/EIN Number 753017814 Date Filed 12/17/2001 State FL Status ACTIVE Princip I Address, 2400NE2NDAVE STUDIO C MIAMI, FL 33137 Changed: 01/26/2006 Mailing Address 2400 NE 2ND AVE STUDIO C MIAMI, FL 33137 Changed: 01/26/2006 Registered Agent Name ,& Address Steven J Henriquez, CPA, LLC 5825 Sunset Drive Ste. 201 MIAMI, FL 33143 Name Changed: 04/29/2013 Address. Changed: 04/29/2013 Officer/Director Detail Name & Address Title P MCDOWELL, SUSAN 38 N.W, 105TH ST. MIAMI SHORES, FL 33150 file:t/fD:/SuzanfDocuments/Cirde%2Oo /.20Qnelrfrcl 2 nbiz.htmi 1/2 Executive Summary Suzan McDowell (President)- Suzan McDowell is the President & CEO of one of the most widely respected businesses in South Florida, Circle of One Marketing. The Circle is one of a handful of Florida based minority owned advertising/marketing agencies that can provide a full service platform, inclusive of creative design, public/media relations, community outreach, media buying, social media, and event management. Following an illustrious 19 year career in radio and newspaper sales, in 2001 Suzan founded Circle of One Marketing with the vision to create a creative, resourceful and diverse full service marketing agency. The Circle is effectively changing the status quo by pushing South Florida to the next level of modern mufti -layered, customer obsessed, marketing management consultation. Experts in the African -American and Caribbean markets, Circle of One has grown into a real corporate player in South Florida. Vincent Versher (National Events Director) - Through his 15+ years in Live Entertainment Production he has spring -boarded his experience and career to harness some of the biggest global brands, venues, and events in the world. With over 4000+ events having been a part of his history, he has been able to become one of the top notch special events producer in the entertainment/hospitality industry on top of a highly sought marketer. His experience has been in all levels of the events production process from the angle of venue manager, producer, tour manager, production manager, marketer, & merchandiser which gives him his vast knowledge of hovv alt departments work hand -in -hand in accomplishing client expectations. Flora Sweet (Director of Special Events) Flora Sweet is an innovative professional with over 10 years of experience in the sales, marketing and promotions industry. As Director of Special Events for the past 9 years, Flora is responsible for planning, creating, and managing all client events inclusive of creating and managing the budget, location scouting, venue planning and booking, managing event staff, event media planning, and developing run -of -show programs. Flora has planned and managed events ranging from black -tie galas to business seminars, as well as large music festival events, 6 Venue Management and Programming Experience COO experience in Venue Management exceeds the minimum requirements for the RFQ. We have been the venue management, marketing, branding, and/or events Company for unique venues all around the country. We've been conducting venue management services for since 2006, starting with Verdine White Performing Arts Center (Los Angeles). The VWPAC is very similar to the OPAC in that it is a community based theater that thrives on community support and usage. We most recently acquiring the Venue Management Agreement for the Red Cat Jazz Cafe and Theater being built in downtown Houston, Texas near Hard Rock Cafe and Verizon Theater. Our list of venues we've done business with include but not limited to: Adrienne Arsht Center HistoryMiami • University of Miami Life Science & Techno ogy Park • Verdine White Performing Arts Center • Backstage Atlanta Mourning Family Foundation/Overtown Youth Center Red Cat Jazz Cafe and Theater • Dolphin Stadium (Jazz in the Gardens) Our expertise in venue management is the ability to see beyond the facilities obvious uses and to expand into unique opportunities which we describe in our venue management approach. Our events management team can assist promoters, planners, and event producers with unique themes and experiences that will maximize budgets and profits. Our team focuses heavily on the attendee experience and we make sure that the venues are well represented no matter if the event is public or private. Most irnportant at all times is the experience at the venue which includes attendee safety (most important), ease of use, friendly staff, ease of parking, ease of access to all areas of the venue, & quality of food and entertainment. Customer service is at the forefront of all events and productions we produce and management. Our experience in customer service and quality control began when our company began. We ensure that situations are processed with image and branding in mind at all times. 7 Venue Managernent Approach Site Maria emerit COO will be responsible for all site related items including but not limited to the site plan map for main stage & backstage location. We will be responsible for the scheduling of equipment setup, breakdown and storage each day of the event (if deemed necessary). We will be responsible for show times and sound / line -checks for each performer of the event. The client and the producer will determine the show times of the event. We will manage an ongoing box office and event ticketing platform. Stage Managerrient COO will be responsible for all stage performance activities including the scheduling, stage plots and stage staff of individual performances as well as the coordination of 'stage changeover of individual equipment as needed based upon backline requirements and stage plots. A stage manager Of budget allows) will be hired and will report directly to the Producer. Client will be directly responsible for payment to the individual manager selected upon approved written estimate. Sound, Backline, Lighting & Staging Requirements COO will manage sound„ backline, lighting equipment and staging for the duration of the event(s). The client will be directly responsible for payment to the individual supplier(s) selected upon final written estimate and approval if venue technical package is not adequate. Website Development, Social Media, Traditional and Digital Branding COO will build and maintain a venue website that provides a high level aesthetic and logical furctionality for ease of use by the general public, We will also manage all the social media platforms that help with the overall branding and promotions of the venue. We will utilize traditional and digital branding techniques that will help grow the venue's usage and fill its calendar. The vvebsite lists all upcoming events as well as our internal digital ticketing solution. Security Requirements Recommendations COO will review the venue and accessibility and attendance and determine the amount of security personnel that is required. Where at all times possible, local volunteer personnel will be selected for low risk events. The client will be directly responsible for payment to the individual supplier(s) of security selected if deemed necessary upon final written estimate and approval. Personnel Requirements/ Recommendations COO will review the venue and event requirements and determine the amount of paid and volunteer personnel required. The personnel will include but not be limited to 1) keei re, lie 8 COO will review the venue and event requirements and determine the amount of paid and volunteer personnel required. The personnel will include but not be limited to 3.) Backstage personnel 2) Merchandise personnel 3) Stage hands 4) Artists team managers 5) Transportation manager 6) Lodging manager. The management of these personnel will be by COO personnel members and will be compensated individuals selected by the Producer based on prior experience at other types of events (if budgets allow). These individuals will be paid a flat pre- determined fee for the days worked, These employees will arrive one hour prior to the event and leave one hour after the event, Our goal is to create as many local jobs as possible, Job creation is a top priority for COO. Salaried Employees Selection and Training Operations for the venue will require full-time and part-time staff, COO will conduct application and resume collection and develop a selection and training process for all venue management staff. Venue Sales, Leasing, Marketing, and Promotions COO will be responsible for building all documents and technical packs that assist in the sales and venue leasing process. We will concurrently be responsible for the traditional and digital marketing. Our promotions team will develop unique strategic relationships locally and nationally with the Film/TV Industry, Music Industry, Wedding Planners, Event Manners, and the Independent Performing and Visual Arts Community. We will seek live event producers looking to create community events that have a permanent home on a weekly or monthly basis until the available calendar is full. Acquire and maintain food, beverage, and potential alcohol permits COO will be responsible for the acquiring of all permits, licenses and payment of city, local & state fees & taxes for the venue. All said requirements must be in place prior to the solicitation, selection and contractual agreement of any sales or leases of the venue. Venue Operations, Accounting, and Management COO will hire, manage, and train an efficient team of janitorial, maintenance, and housekeeping services. We will be managing all venue operations including utilities and facilities maintenance. We will develop security controlled entry for access to all levels of the venue including rag strip, CCTV surveillance, badge entry. Janitorial services include sanitation, trash, and bathrooms as well as routine maintenance of flooring, paint, appliances, and equipment. This includes internal and external grounds. We manage all budgets and keep precise accounting of all revenues collected from leases, merchandising, ticket sales, short term and long term venue rental, valet parking, parking, food, beverage, alcohol, donations, sponsorships, & advertisements. Shelly Clark Executive Director Verdine White Performing Arts Center Mashelle30@aol.corn Sam Pink Founder Red Cat Jazz Preservation Society SarnPredcattiazz.com Jaban McDavid Executive Director •P1V11 Productions J.McPPIVILProductions.com Michelle Knight General !Manager Backstage Atlanta corn HistorylVliami (marketing and PR only) Stuart Chase SChase@historyrniami.org References 10 VERDINE WHITE PERFORMING ARTS CENTER The Verdine White Performing Arts Center is a 501c3 Organization. April 28, 2016 To: Southeast Ovarton/Park We RE: Letter of Recommendation Circle of One Marketing' To Whom it May Concern: This recommendation letter is to confirm, without a doubt, our joyful and immediate approval of the overwhelming talents of Vincent Versher, his agency, and team for their confident ability to manage your upcoming onus . Since 2007, He's been actively involved in managing events and branding for our venue. We've had a year -over -year significant growth in all aspects of our venue calendar as Well, as a direct Impact on the m nityy that surrounds our facility. We can attribute a great portion of this success to Mr, Versher and his team, COrri Vincent has been there since we converted the fcility to a venue after it served as plate for sober living for many years. You will be getting a true and rare agency in entertainment business, Circle of One is reliable and dedicated. The Verdine White Performing Arts Center and the Verdine White Foundation goal is to assist musically talented students who may be at riskand living in underservod communities. in addition, we take great pleasure in featuring young up and coming students who are being trained by many wonderful organizations and foundations already In existence. We provide scholarships, music lessons, and/or instruments. Our state-of-the-art facility provides a place that the cornrnunity can use as a multi -purpose complex While serving the youth in the area, It days host to various events all year round. Verdine White Co -Founder Founding Member of Earth, Wind and Fire xe tive Director BOARD OF DIREE EIlk Pounder/ En April I, 2016 h All Dr. ctr nee taxidrgjviee presidentRiw. l e Of One Recommendation; nne McDowell, President Vincent Versher, Director To ty Concern, Not only have tey helped me extremely pivotal in the gr held annually. Red Cat Jazz 6d Cat has Red het is cr definitely be PIee contact me Sincerely; Chair= Founder Red Cat Red Ca Red 2646 Soni tl-p. s a nationally to downtown 1pus 'onship with Cirri; - Es t 2005 have any qua, d n society, Inc. Red Feti rip 2 blest Su e 195 Houston, Tex s 77054 Mailing Address P. 0. Box 2581 Houston, Texas 7725 saropinkOrecleatjazz.org 832-997-9294(c) 0 c Over the ye r „fie lei end sting Firm, N h S erie srd mpany. ne c she Via€ eli w ee �, Mons I n, they by held in Galvestcn, 'T April 15, 2016 o: Southeast Overton/Park West CRA Overton Performing rt Center Re: Circle of One Marketing Recommendation 1 e er To Whom It May Concern, l am the current General Manager for Backstage Atlanta & the business manager for the Legendary Fran ie Beverly & Maze. I've had the pleasure of procuring Circle of One Marketing for many years. Their expertise in marketing, g, branding and events venue management has helped springboard Backstage Atlanta into a staple venue in the. Greater Atlanta area. I'm more than certain they have the skills that will help you as v ell. Our venue played host to a few weekly events and now we are booked solid throughout' the days, weeks, and months we are open. Not only do we host nightly events, but with their talents, we have been able to host our venue for receptions, day parties, & film, production as well and we are listed with the local and state film commission which is not an easy process. We now see additional unexpected revenue. I highly recommend'' their services to your newly formed venture. There isn't an independent firm stronger than theirs in the nation that I ve personally seers. Their ab lit to run operations, budgets, marketing, rentals, and staffing makes my job so much easier. th please; Michelle Knight General manager 250'. Godby Road A Georgia 30349 1 4-763-t.107 I ww cks geA I a# om