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Legislation
Ordinance
City Hall
3500 Pan American
Drive
Miami, FL 33133
www.miamigov.com
File Number: 12-00537 Final Action Date:
AN ORDINANCE OF THE MIAMI CITY COMMISSION AMENDING CHAPTER 54/
ARTICLE 1/SECTION 54-9 OF THE CODE OF THE CITY OF MIAMI, FLORIDA, AS
AMENDED, ENTITLED "STREETS AND SIDEWALKS/IN GENERAL/PLACING
SIGNS ON ANY PORTION OF PUBLIC RIGHT-OF-WAY, STREET OR SIDEWALK
SURFACE", MORE PARTICULARLY BY ADDING SECTION (F) TO PROVIDE
DEFINITIONS OF BICYCLE SHARING AND RENTAL PROGRAM AND RELATED
TERMS; TO PERMIT THE PLACEMENT OF SIGNS OR ADVERTISING ON CITY
OF MIAMI BICYCLE SHARING PROGRAM FACILITIES LOCATED WITHIN THE
RIGHT-OF-WAY; CONTAINING A SEVERABILITY CLAUSE AND PROVIDING FOR
AN EFFECTIVE DATE.
WHEREAS, the health benefits through increased exercise from bicycle riding and the reduction of
pollutants in the atmosphere as a result of fewer cars on the road are well known; and
WHEREAS, increasing the availability of bicycles through a bicycle share and rental program will
provide greater transportation options to residents and visitors; and
WHEREAS, the City of Miami ("City"), or an approved, competitively procured Concessionaire of
the City, ("Concessionaire"), own fixtures located within the public right-of-way; and
WHEREAS, a bicycle share program that provides revenue to the City is only viable through the
inclusion of advertising upon City or Concessionaire fixtures within the public right-of-way;
NOW, THEREFORE, BE IT ORDAINED BY THE COMMISSION OF THE CITY OF MIAMI,
FLORIDA:
Section 1. The recitals and findings contained in the Preamble to this Ordinance are adopted by
reference and incorporated as if fully set forth in this Section.
Section 2. Chapter 54/ Article I/Section 54-9 of the Code of the City of Miami, Florida, as amended,
is further amended in the following particulars: {1}
"CHAPTER 54
STREETS AND SIDEWALKS
ARTICLE I. IN GENERAL
City of Miami
Page 1 of 4 File Id: 12-00537 (Version: 1) Printed On: 6/5/2012
File Number: 12-00537
Sec. 54-9. Placing signs, advertisement, or displays on any portion of public right-of-way, street or
sidewalk surface.
(a) It shall be unlawful for any person to post, stick, stamp, stencil, write, paint, erect or place a sign
upon any sidewalk, crosswalk, curb, or any portion of the public right-of-way, including but not limited
to, any trash receptacles, lamp post, electric light, telegraph, telephone or utility line pole, hydrant,
parking meter, bus bench or shelter, news rack, shade tree or tree box, any wall, fence or barricade, or
upon the piers, columns, trusses, girders, railings, gates or other parts of any public bridge, overpass
or viaduct, or any public structure or building except signs, advertisements, or displays authorized or
required by the city, or by the laws or resolutions of the United States, the state, or the city. This
subsection shall be enforced pursuant to the provisions of section 1-13.
(b) It shall be unlawful for any benefactor to cause to be posted, stuck, stamped, stenciled, written,
painted, erected, or placed any sign to or upon any sidewalk, crosswalk, curb, or any portion of the
public right-of-way, including but not limited to, any trash receptacles, lamp post, electric light
telegraph, telephone or utility line pole, hydrant, parking meter, bus bench or shelter, news rack, shade
tree or tree box, any wall, fence or barricade, or upon the piers, columns, trusses, girders, railings,
gates or other parts of any public bridge, overpass or viaduct, or any public structure or building except
signs authorized or required by the city, or by the laws of the United States, the state, or the city.
(c) No sign shall extend or project over any portion of any street, alley, waterway or any other public
way or any public property except for marquee and projecting signs which shall only be permitted to
extend over the right-of-way, in accordance with the Florida Building Code.
(d) A performance bond shall be required of any person or business who rents or leases any city for a
special event to ensure the removal of any signs that may advertise such event. The city may at its
sole discretion direct such signs to be removed at any time.
(e) Notwithstanding any language to the contrary in this chapter, a person, business, or other entity
donating to the city trash receptacles meeting all city requirements and specifications, for the use and
benefit of the general public, shall be authorized to place a sponsorship sign (which shall mean a sign
that may include the following or any combination of: the name of a person, business or entity, a logo
for a business or other entity, on the trash receptacle, after such sponsorship sign is approved at the
discretion of the solid waste director or designee. The sponsorship sign will have a dimension of 12" x
6" and exclude alcohol, tobacco, firearms products and adult entertainment establishments. The
sponsorship will be for the term the sponsored trash receptacle is in service. The placement of any
donated trash receptacles shall be up to the discretion of the solid waste director or designee.
(f) (1) Notwithstanding any other prohibitions in this chapter to the contrary, the city may place, or
contract for placement of advertisements or displays in the public right-of-way or on bicycles when
such advertisements or displays are part of a city sponsored bicycle -rental and sharing program or
similar transportation program that serves the interest of public transportation and transportation
alternatives. Such advertisements or displays will be permitted only when the bicycle or similar
transportation program is competitively procured and subject to compliance with all applicable permits,
contract and competitive solicitation requirements, governmental reviews and approvals, codes, rules,
regulations, ordinances, statutes, and contract provisions.
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(2) The following definitions will apply to this section of the Code:
Bicycle Sharing and Rental Program - Means a bicycle sharing and rental program is comprised of an
automated system in which bicycles are made available for shared use to individuals who do not own
them.
Bicycle Sharing and Rental Station - Means the following items located on a predetermined physical
site: docking rail structure, Payment Kiosk, bicycle and advertising panel.
Payment Kiosk- Means the physical structure and housing for the electronic payment terminal
equipment that allows users to access the bike sharing program with a membership card or credit
card.
Viewable Area - Means the area of the advertisement contained in an advertising panel which is visible
and not obstructed by a frame or other structure: The maximum size of the Viewable Area may be no
more than 56.75" height x 38.50" width and may differ slightly based on different advertising panel
manufacturers, but in no event shall such difference, if any, exceed five (5%) percent of the total
Viewable Area.
(3) The following requirements and limitations will apply to any advertisement(s) and display(s)
authorized under this section:
Advertisements related to the Bicycle Sharing and Rental Stations shall be limited to a single
advertising panel on a Payment Kiosk, and advertising on the bicycles that are part of the
Bicycle Sharing and Rental Program.
fin Advertising panels may have only one (1) panel with two (2) faces and shall be attached
directly to the Payment Kiosk or immediately adjacent to it.
(iii) General advertising on bicycles that are part of a Bicycle Sharing and Rental Program shall be
limited to basket surfaces, handlebar placard and fender covers of the bicycles.
Section 3. If any section, part of section, paragraph, clause, phrase or word of this Ordinance is
declared invalid', the remaining provisions of this Ordinance shall not be affected.
Section 4. This Ordinance shall become effective immediately upon its adoption and signature of
the Mayor.{2}
City of Miami Page 3 of 4 File Id: 12-00537 (Version: 1) Printed On: 6/5/2012
File Number: 12-00537
APPROVED AS TO FORM AND CORRECTNESS:
JULIE O. BRU
CITY ATTORNEY
Footnotes:
{1} Words/and or figures stricken through shall be deleted. Underscored words and/or figures shall be
added. The remaining provisions are now in effect and remain unchanged. Asterisks indicate omitted
and unchanged material.
{2} If the Mayor does not sign this Ordinance, it shall become effective at the end of ten calendar days
from the date it was passed and adopted. If the Mayor vetoes this Ordinance, it shall become effective
immediately upon override of the veto by the City Commission.
City of Miami Page 4 of 4 File Id: 12-00537 (Version: 1) Printed On: 6/5/2012