HomeMy WebLinkAboutBack-Up DocumentsFlavored tobacco products have become increasingly common in the United States. These
products, containing flavors like vanilla, orange, chocolate, cherry and coffee, are espe-
cially attractive to youth. They are widely considered to be "starter" products, establishing
smoking habits that can lead to a lifetime of addiction. Like all tobacco products, flavored
obacco products have serious health risks and are not considered safe by the FDA.
Youth Data
• In 2004, 22.8% of 17-year-old smokers reported
using flavored cigarettes over the past month,
as compared to 6.7% of smokers over the age
of 25.1
• A poll conducted in March 2008 found that one
in five youngsters between the ages of 12 and
17 had seen flavored tobacco products or ads,
while only one in 10 adults reported having
seen them.2
• According to one study of youth smokers be-
tween the ages of 13 and 18, 52% of smokers
who had heard of flavored cigarettes reported
interest in trying them, and nearly 60% thought
that flavored cigarettes would taste better than
regular cigarettes.3
• Studies of youth expectations around other fla-
vored tobacco products like bidis and hookahs
have found that young smokers report choosing
flavored products over cigarettes because they
"taste better" and are perceived to be "safer." 4'5
Tobacco Company Marketing
• Industry documents have previously revealed
clear patterns of designing flavored cigarettes
to target youth.
• Advisors to one company developed concepts
for a "youth cigarette," including cola and apple
flavors, and a "sweet flavor cigarette," stating,
"It's a well-known fact that teenagers like sweet
products. Honey might be considered." 6
• A memo from another company instructed
workers to "make a cigarette which is obviously
youth oriented. This could involve cigarette
name, blend, flavor and marketing technique....
for example, a flavor which would be candy -like
but give the satisfaction of a cigarette."'
• Other internal documents describe sweetened
products as "...for younger people, beginner
cigarette smokers, teenagers ... when you
feel like a light smoke, want to be reminded of
bubblegum." 8
Health Effects
^ All tobacco products, including flavored products,
are addictive and carry serious health risks.
^Anestimated 443.00OAmericans die prematurely
each year due tosmoking and exposure to
second-hand smoke. »
^ More deaths are caused each year bytobacco use
than bvall deaths from human immunodeficiency
virus (HIV), illegal drug use, alcohol use, motor
vehicle injuries, suicides and murders combined.10
^ Cigarette smoking causes many types ofcancer,
as well asheart disease and chronic lung diseases
like emphysema. Smokeless tobacco products
cause gum disease and cancers of the mouth .11,12
Under the Family. Smoking Prevention and Tobacco Control Act, the sale oY cigarettesoonta|n|ngoertoin
characterizing flavors other than menthol will bmillegal oaofSeptember 22.2009.The Food and Drug
Administration (FDA)|mcurrently examining options for regulating both menthol cigarettes endOmvored
tobacco products other than cigarettes.
�
'Klein SM.GiovinoGA, Barker DC, Tworek C, Cummings KM, O'Connor RJ. Use of flavored cigarettes among older adolescentand
adult smokers: United States, 2VU4-2OOs.Nicotine 7ohRes. 2DOB�1O(7)1209-14.
"National telephone survey of teens aged 121o17and adults conducted hyInternational Communications Research (|CR).March
2008,
oAmerican Legacy Foundation, First Look Report 17: Cigarette Preferences Arnong Youth--Resultsfromtho2006 Legacy Media
Tracking Online (U0TO).June 5.2OO7.http://mn*Ucmnlegaoymg/PDFPubUrmVono/f1_17pdt
Centers for Disease Control and Prevention, 1999. Bidi use among urban youth — Massachussetts, March -April. Morbidity and
Mortality Weekly Report 48.796-7S9.
,Pr|mmokBA, S|dan|J.AgmpwalAA, 6hudo|YVG. Donny EC, EiooenbergTE. Prevalence ofand associations with waterpipetobacco
smoking among U.S.university Students. Ann BehaxMeU2O08Aug;36(1):#1'8.
',Marketing Innovations, ^Yhokh Cigarette New Concepts," Memo to Brown & Williamson, September 1872. Bates No. 170042014.
'RJ.Reynolds Inter -office Memorandum, May 9.1S74.Bates No. 511244297'4298,
"Report from RM. MonkoAeuoo.1nLorillard Tobacco Co. (Aug.1870).available a1http://toba000documonto.org8or/85O93450'340O.
htm|?patt*rn=85093450'3480#imagen.
"Centers for Disease Control and Prevention. Annual '3moking—Attributable Mortality, Years of Potential Life Lost, and Productivity
Losses —United States, 2V0O'20n4. Morbidity and Mortality Weekly Report. 2UO8�57(45):122O'122x.
'«Cen1oroforDioeaoaConLru|anUPnevenUon.7oba000'Re|atedMoMe||1y,avai|ab|ea1
h\1p:Vwww.cUo.gov/tobuccn/data_utotinUoo/faoLshee\o8iea\th_effeots/tobocoo_re|eted_morkaUty8ndex.htm.
11 U.S. Department of Health and Human Services. Reducing the Health Consequences of Smoking-25 Years of Progress: A Report
of the Surgeon General. Atlanta, G& U.S. Department of Health and Human Services, CDC: 1989�
12 U.S. Department of Health and Hurnan Services. The Health Consequences of Using Smokeless Tobacco: A Report of the
Advisory Committee to the Surgeon General, 1986, Bethesda, MD: U.S, Departrnent of Health and Human Services,
Public Health Service; 1S80
Students Working Against Tobacco
S.W.A.T
*71.:-.0tt; tr.'mtx '14 T.1
Students Working Against Tobacco (SWAT) is a
statewide youth advocacy and leadership organization
which equips Florida youth to mobilize Against the
nefarious tactics employed by the tobacco industry.
SWAT is maintained by the Florida Department of
Health in Miami Dade County's Tobacco Prevention
and Control Program and works with and supports the
goals of the Tobacco -Free Workgroup (TFW)
partnership.
The TFW is a community partnership with the purpose
of developing and promoting policies that reduce the
use and effects of tobacco. As an integral component of TFW, SWAT members
support the partnership's goals through advocating for policies which reduce
the prevalence of tobacco use among youth and adults; reduce the influence of
the tobacco industry in our local community; and reduce exposure to
secondhand tobacco smoke. SWAT members use an anti -industry message, that
work to change social norms so that tobacco is less desirable, less acceptable and
less accessible. SWAT does not preach lecture or talk down to anyone (especially
smokers). In fact smokers are welcome to join SWAT. They are victims of
tobacco industry manipulation and can provide an important perspective in the
fight against the BIG Tobacco industry.
SWAT is youth driven and adult supported and strive to operate with the
maximum amount of youth direction and control as possible.
Local SWAT chapters are established and maintained through collaborations
with local schools and require coordination at the school level by an adult
advisor.
For more information on establishing a SWAT Club at your school or if you
would like to become a member of a SWAT club please contact the Florida -
Department of Health in Miami Dade- County Tobacco Program at 305-278-
0442.
1-877-U-CAN-NOW
CONSORTIUM
FORA
HEALTHIER
MIAMI-DADE
City and County Candy Flavored Tobacco Resolutions
Resolutions b Coun
Alachua: Alachua Coun
Gainesville, Hawthorne,
Archer
Bay: Bay County, Callawayar e
Panama City, Springfield, anama City Beach
Baker: Baker County
Bradford: Bradford County, Starke
Brevard: Brevard County, West Melbourne, Melbourne
Broward: Broward County, Coconut Creek, Lauderhill,
Pembroke Pines, Cooper City, Lauderdale Lakes,
Deerfield Beach, Fort Lauderdale, Pompano Beach,
Wilton Manors, North Lauderdale, Oakland Park, Plantation,
Margate, Davie, West Park, Sunrise, Dania Beach, Westin,
Southwest Ranches, Miramar
Calhoun: Calhoun County, Blountstown
Charlotte: Charlotte County, Punta Gorda
Citrus: Citrus County
Clay: Clay County, Green Cove Springs, Orange Park Miami -Dade: Aventura, Bal Harbor, El Portal, Hialeah,
Collier: Collier County, Naples, Everglades City, Marco IslandHialeah Gardens, Miami Beach, Miami Gardens, Miami Springs,
North Bay Village, North Miami, North Miami Beach, West Miami,
Sweetwater, Miami Shores, Homestead, Florida City, Doral,
Opa-Locka, Biscayne Park, Coral Gables
Monroe: Key West, Village of Islamorada, Marathon
Nassau: Nassau County, Fernandina Beach, Hilliard, Callahan
Okaloosa: Okaloosa County, Fort Walton Beach, Crestview
Laurel Hill
Okeechobee: Okeechobee County, Okeechobee
Orange: Winter Garden
Osceola: Osceola County, Kissimmee, St. Cloud
Palm Beach: Bell Glade, Jupiter, Pahokee, Palm Springs,
Riviera Beach, South Bay, West Palm Beach, Palm Beach Gardens,
Lake Park, Tequesta
Columbia: Columbia County, Lake City, Fort White
DeSoto: DeSoto County, Arcadia
Dixie: Dixie County, Cross City
Duval: Baldwin, Jacksonville Beach, Neptune Beach,
Jacksonville, Atlantic Beach
Escambia: Escambia County, Pensacola, Century
Flager: Palm Coast, Bunnell, Flagler Beach
Franklin: Franklin County, Apalachicola, Carrabella
Gadsden: Gadsden County, Havana, Quincy, Gretna,
Midway, Greensboro
Gilchrist: Gilchrist County
Glades: Glades County, Moore Haven
Gulf: Gulf County, Wewahitchka, Port Saint Joe
Hamilton: Hamilton County, Jennings, White Springs, Jasper Pasco: Pasco County, San Antonio
Hardee: Hardee County, Wauchula, Zolfo Springs, Pinellas: Pinellas County, St. Petersburg, Indian Rocks, Pinellas Park,
Bowling Green Safety Harbor, Dunedin
Hendry: Hendry County, LaBelle, Clewiston Polk: Polk County, Lakeland, Mulberry, Bartow, Haines City
Hernando: Hemando County, Brooksville Putnam: Putnam County, Crescent, Palatka, Interlachen
Highlands: Highlands County, Sebring, Avon Park, Lake Santa Rosa: Santa Rosa County, Gulf Breeze, Milton, Jay
Placid Sarasota: Sarasota County, North Port, Venice, Sarasota, Longboat Key
Hillsborough: Hillsborough County, Tampa, Temple Terrace,Seminole: Lake Mary, Casselberry, Sanford, Longwood, Oviedo
Plant City St. Johns: Hastings
Holmes: Holmes County, Bonifay, Esto, Ponce de Leon, St. Lucie: St. Lucie County, Port St. Lucie, Fort Pierce
Westville, Noma Sumter: Bushnell, Webster, Wildwood
Indian Riven Indian River County, Sebastian Suwannee: Suwannee County, Live Oak, Branford
Jackson: Jackson County, Jacob City, Bascom, Graceville, Taylor: Taylor County, Perry
Grand Ridge Union: Union County, Lake Butler
Volusia: Volusia County, Port Orange, Daytona Beach, DeLand, Deltona, Holly
Hill, New Smyrna Beach, Orange City
Wakulla: Wakulla County, Sopchoppy
Walton: Walton County, DeFuniak Springs, Freeport
Washington: Washington County, Chipley, Ebro, Vernon, Wausau, Garyville
Leon: Leahassee
Levy: Levy Cou y, Bronson, Williston, Inglis,
Cedar Key, Otter Creek
Liberty: Liberty County
Madison: Madison County, Madison, Greenville, Lee
Manatee: Manatee County, Bradenton, Longboat Key
Marion: Marion County, Ocala
Martin: Martin County, Stuart
Jefferson: Jefferson County, Monticello
Lafayette: Lafayette County
Lake: Lake County, Clermont, Eustis
Lee: Lee County, Bonita Springs, Ft. Myers Beach
Legend
City Resolutions: Pink
County Resolutions: Blue
Both City and County Resolutions: Stripes
6*o
41. Updated: September 11, 2014
Resolution No. 2011-199-1592
RESOLUTION NO. 2011-199-1592
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF MIAMI
GARDENS, FLORIDA, URGING TOBACCO RETAILERS TO STOP THE
SALE AND MARKETING OF FLAVORED TOBACCO PRODUCTS IN
MIAMI-DADE COUNTY; PROVIDING FOR THE ADOPTION OF
REPRESENTATIONS; PROVIDING FOR AN EFFECTIVE DATE.
WHEREAS; tobacco use is the number one cause of preventable death in the
United States, and almost 90 percent of tobacco users smokers started before they
were 18 years old, and
WHEREAS, each day, more than 4,000 young people try smoking for the first
time, and 19% of High School students report current cigarette use, and
WHEREAS, the Surgeon General has concluded that tobacco advertising greatly
contributes to youth smoking rates, and
WHEREAS, the Master Settlement Agreement (MSA) reached in 1998 between
state Attorneys General and major tobacco companies forbids cigarette manufacturers
from directly or indirectly targeting youth in advertising, marketing and promotion of
tobacco products aimed at initiating, maintaining or increasing youth smoking, and
WHEREAS, internal tobacco industry documents strongly suggest that
manufacturers intentionally target youth through use of candy -like flavors in tobacco
products, and
WHEREAS, research from the Harvard School of Public Health (published
November 2005) found that cigarette makers are targeting young smoker with new
candy — and liqueur -flavored brands that mask the harsh and toxic properties found in
tobacco smoke, and
Page 1 of 4
Resolution No. 2011-199-1592
WHEREAS, Tobacco companies use youth -oriented colorful and stylish
packaging, and exploit adolescents' attraction to candy flavors with names such as
"Mandarin Mint", "Winter Warm Toffee" and "Twista Chill", and
WHEREAS, national studies have found that the vast majority of people who are
using these flavored tobacco products are youth and young adults, and
WHEREAS, the Florida Youth Tobacco Survey shows that at least 81% of
tobacco obtained by through social sources, not direct underage purchases by the
minors themselves and therefore existing age restrictions are inadequate protection to
keep these flavored products out of the hands of their primary users, youth, and
WHEREAS, some of these tobacco products, specifically flavored cigars and
blunts wraps are also used as drug paraphernalia for the smoking of marijuana, and
WHEREAS, flavored tobacco products are defined as loose tobacco including
snuff flour, plug and twist tobacco, fine cuts, chewing tobacco, snus, shisha tobacco,
smoking or snuffing tobacco products, and all other kinds and forms of tobacco,
including but not limited to cigarettes, cigars, smokeless tobacco products and blunt
wraps prepared in such a manner with the purpose for chewing, inhaling, smoking or
ingesting in any manner in which the product or any of its component parts (including
the tobacco, filter, or paper) contain, as a constituent (including a smoke constituent) or
additive, an artificial or natural flavor (other than tobacco or menthol) or an herb or
spice, including but not limited to, strawberry, grape, orange, clove, cinnamon,
pineapple, vanilla, coconut, licorice, cocoa, chocolate, cherry, coffee, or alcohol flavors,
that is a characterizing flavor of the tobacco product or tobacco smoke, and
WHEREAS, the City of Miami Gardens wants to discourage the sale and
marketing of flavored tobacco products,
Page 2of4
Resolution No. 2011-199-1592
NOW, THEREFORE, BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY
OF MIAMI GARDENS, FLORIDA AS FOLLOWS:
Section 1: ADOPTION OF REPRESENTATIONS: The foregoing Whereas
paragraphs are hereby ratified and confirmed as being true, and the same are hereby
made a specific part of this Resolution.
Section 2: AUTHORIZATION: The City Council of the City of Miami Gardens
hereby urges tobacco retailers to stop the sale and marketing of flavored tobacco
products in Miami -Dade County and in the City of Miami Gardens.
Section 3: EFFECTIVE DATE: This Resolution shall take effect immediately
upon its final passage.
PASSED AND ADOPTED BY THE CITY COUNCIL OF THE CITY OF MIAMI
GARDENS AT ITS REGULAR MEETING HELD ON DECEMBER 14, 2011.
SHIRLEY 91B'ON, MAYOR
ATTEST:
RONETTA TAYLOR, MMC, CITY CLERK
PREPARED BY: SONJA KNIGHTON DICKENS, ESQ., CITY ATTORNEY
SPONSORED BY: COUNCILMAN DAVID WILLIAMS JR.
Moved by: Councilwoman Robinson
Second by: Councilman David Williams Jr.
Page 3 of 4
Resolution No. 2011-199-1592
VOTE: 6-0
Mayor Shirley Gibson (Yes) (No) (not present)
Vice Mayor Aaron Campbell, Jr. X (Yes) (No)
Councilman David Williams Jr. X (Yes) (No)
Councilwoman Lisa Davis X (Yes) (No)
Councilman Oliver Gilbert, III X (Yes) (No)
Councilwoman Felicia Robinson X (Yes) (No)
Councilman Andre Williams X (Yes) (No)
Page 4 of 4
City of Miami Gardens
Agenda Cover Memo
Council Meeting Date:
December 14
2011
Item Type:
Resolution
Ordinance
Other
X
Fiscal Impact:
Yes
No
Ordinance Reading:
1st Reading
2nd Reading
x
Public Hearing:
Yes
No
Yes
No
x
Funding Source:
Advertising Requirement:
Yes
No
x
Contract/P.O. Required:
Yes
No
RFP/RFQ/Bid #:
x
Strategic Plan Related
Yes
No
Strategic Plan Priority
Enhance Organizational
Bus. & Economic
Public Safety
Quality of Education
Qual. of Life & City
Communication
Area:
Strategic Plan Obj./Strategy: (list the
specific objective/strategy this item will address)
•
Dev •
im
IIIN
Image 0
I(•
Sponsor Name
Councilman David
Williams, JR
Department:
Mayor/Council
Short Title:
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF MIAMI GARDENS, FLORIDA,
URGING TOBACCO RETAILERS TO STOP THE SALE AND MARKETING OF FLAVORED
TOBACCO PRODUCTS IN MIAMI-DADE COUNTY; PROVIDING FOR THE ADOPTION
OF REPRESENTATIONS; PROVIDING FOR AN EFFECTIVE DATE.
Staff Summary:
Tobacco use is the number one cause of preventable death in the United States, and almost 90 percent of tobacco
users smokers started before they were 18 years old. Each day, more than 4,000 young people try smoking for
the first time, and 19% of High School students report current cigarette use. The Surgeon General has concluded
that tobacco advertising greatly contributes to youth smoking rates, and recent research has shown that cigarette
makers are targeting young smoker with new candy — and liqueur -flavored brands that mask the harsh and toxic
properties found in tobacco smoke.
ITEM K-4) CONSENT AGENDA
RESOLUTION
Urging Retailers to Stop the
Sale of Flavored Tobacco Products
1515 NW 167 Street, Building 5 Suite 200
Miami Gardens, Florida 33169
Tobacco companies are using youth -oriented colorful and stylish packaging, and exploit adolescents' attraction to
candy flavors, which attracts the youth. Councilman David Williams, Jr. is urging that the City adopt a resolution
to discourage the sale and marketing of flavored tobacco products.
Proposed Action:
It is recommended that the City Council approve the attached Resolution.
Attachment: