HomeMy WebLinkAboutCRA-R-16-0035 BackupGRANT
APPLICATION
SUBMISSION
For
A THEMATIC
ART EXHIBITION
Miami
Community Redevelopment Agency
30 April 2016
Submitted by
TheUrban(olledive
Producer's m�
Statement
TheUrbanCnUective (TUC) is an urban gallery featuring fine authentic artisan artwork from Africa
and the Diaspora. We place emphasis on using our retail gallery to promote emerging local
African, African -American and Caribbean artists from the South Florida Community. Founded in
I004 by Neil Hall, A|A, over the course of seven years, we have sponsored and hosted numerous
events, salons and shows in support of the local art scene. In doing so, TheUrban[oUective has
fashioned itself as a cultural and artistic reference point within the local Black arts community
and the ever -evolving VVvnvvood Arts District. As the sole proprietor and purveyor of African Art
in the district, we have emerged as the source and champion of local artists ofAfrican descent.
We are dedicated to running an ethically and socially conscious business that supports the fair
trade of crafts produced by artisans from developing countries through the establishment of
guilds and collectives throughout Africa and the developing world. On a local level, we partner
with non-profit organizations to produce creative events in support of institutions that sustain
communities with their charitable work.
The Urban Collective is comprised of group of seasoned professionals who possess artistic,
administrative, creative and event planning and management skills necessary to plan and
execute aproject from conception through completion.
Enclosed please find the requested proposal. As you many determine in review of this
submittal, TUC is qualified in every aspect to perform the desired services and execute an
inspired, successful art fair for the community's enjoyment and enrichment.
NE|L HALL, A|A NOyNAC
TajHunter Waite ~[DNTA[T=
954.283.7I95
Yvette Harris
786.897.8854
Letter of Intent
Mr. Clarence Woods
Southeast 0ertown/Park West [RA
149ONVV3rdAve, #l0G
Miami, FL33136
RE: Proposal to Provide Complete Production & Management Services for a Group Art Fair
Dear Mr.Wnnds:
THE A0TAFR|CA yNkAM| 2016 -- LOCATED IN MIAMyS URBAN HEARTBEAT OVERTOWN, IS
THE PREMIERE SHOW EXHIBITING THE BEST OF CUTTING -EDGE CONTEMPORARY VISUAL
ART FROM THE AFR|CAN 0|ASPCJRA IS EXCITED TO WELCOME RETURNING AND NEW
ARTISTS AND GALLERIES TOTHIS UNPARALLELED EXHIBITION CJFRAW TALENT.
TheUrban[oUective is pleased to present this proposal for your review. We look forward to
partnering with Miami CRAto provide Over -town/ Park yet another layer ofcultural programming
that will serve to not only continue to e|evatpOvertnvvn's brand in our local community asa
cultural hub but to generate a rebirth of(}vertown's history as the epicenter of Black Art and
Culture in Miami. Produced by TheUrban[o||ective, the Art Africa Miami Arts Fair is the
premiere showcase of contemporary visual artists from the African Diaspora during the Art Basel
Miami exhibition, located in the epicenter of Miami's Historic Overtovvn. Established in 2011, Art
Africa Miami, with the support ofartists and entrustment of participating galleries, museums,
and independent artists and our local Miami CRA\ is comprised of a group of seasoned
professionals who possess the creative planning, event planning and management skills necessary
toproduce anart exhibition. VVeoperate asanurban gallery featuring fine artwork from Africa and
the Diaspora. We place emphasis on using our brand exposure to promote emerging local African,
African -American and Caribbean from the South Florida community. Founded in I004, over the
course of 11years, TheUrban[o||ective has sponsored and hosted numerous events, including the
Art Africa Miami Arts Fair 2011-2015, salons, community youth art events and shows in support of
the local art scene. In doing so, TheUrbanCn||ective has fashioned itself as a cultural reference
point within the local Black arts community and the ever-evolvingVVynvvnVd Arts District. As the
Taj Hunter Waite "CONTACT " YvetteHa'hs
954.283.7195 786.897.8854
sole proprietor and purveyor ofAfrican art in the district, we have emerged as the source and
champion of local artists ofAfrican descent.
We are dedicated to running an ethically and socially conscious business that supports the fair
trade of third world artisans through the establishment of guilds and collectives throughout
Africa and the developing world. On a local level, we partner with worthy non-profit
organizations to produce creative events in support of institutions that sustain communities
with their charitable work.
Neil Hall, A|A
President/CEO
Enclosures
Taj Hunter Waite =CONTACT° Yvette Harris
954]817195 78G.897,8854
Exhibition Concept
It is our intention to produce the 6th Annual Art Africa Miami Arts Fair during Art Basel Miami 2016. We
want to pay homage to the centrality of Africa's artistic contribution to the modern world and to brand
art from the Miami Black art community as a significant attraction during Art Basel Miami annually.
TheUrban[oUectivewill house anumber nfgalleries ten tofifteen under one umbrella, creating alarge
central pavilion and building an entire theme around the art and culture of Africa and its Diaspora,
providing a centralized space to house the art of this region during Art Basel.
Art Africa Miami Arts Fair will be hosted in o tent pavilion that will give our fair goers and exhibitors an
opportunity to experience an unparalleled body ofwork selected by o jury of art professionals whose
contributions to the art world are extensive and of critical importance to both seasoned and emerging
artists and galleries alike.
Each year Art Basel Miami attracts a multitude art buyers, collectors, curators and gallery owners to our
fair city. It draws over 7S,UOOvisitors, offers more than 5,U00gallery venues and creates ove/$2.S
billion in sales revenue over the seven day event. The number of museums, galleries, and studios that
proffer this wealth of visual art continue to increase exponentially each year and in response, the
visitors and the revenues they bring tothe community at large also continue to increase. In short, Art
Basel is the wodd's pre-eminent contemporary art fair whose cultural dBnUlcenoe and revenue
generating ability cannot beunder estimated.
However, as South Florida temporarily transforms into the international Mecca for art during Art Basel,
the local Black art community continues tostruggle toestablish asignificant presence inthe expo. Since
the launch of Art Africa Miami Arts Fair in 2011, a small few of others have followed suit and created
other venues that exhibit art from the African Diaspora, and these venues tend to be found here and
there, scattered in various smaller artspacesthroughout the city. The Art Africa Miami Arts Fair is the
first art fair during Art Basel Miami to showcase solely art work from the Diaspora and we have received
widespread recognition for it. The paucity ofvenues inBasel week that support and/or promote African
art does a disservice to the fair itself and the city which hosts it. That such a situation exists ignores the
fact that African art is a fundamental tenet in the development of cubism, modern sculpture,
woodcutting and blocking and other contemporary media. |twas African art which inspired and made
significant impressions on renowned Spanish and French contemporary artists such as Picasso, Henri
Matisse and Andre Breton among a great many others, yet African art remains underrepresented.
TajHunter Waite "CONTACT" Yvette Harris
954.283,7185 786.897.8854
It is our belief that Historic Overtown, as the bygone epicenter of Black Arts and Culture, must continue
to be the destination for this yearly celebration of the very best cultural capital emanating from the
African Diaspora; afiot class event bridging HbtohoOver-town's swinging past with its elegant future.
Fair goers will have the opportunity to Shop, Dine and Explore the best ofOvertovvn's commercial
businesses as we venture to engage local vendors by offering Art Africa Specials during the run of the
event. This will prove a mutually beneficial business model for both our local small businesses, Miami
[RA, and Art Africa Miami alike.
Additionally, we are engaging local universities such as Florida International University and Florida
Memorial University to create frequent exhibitions, placing Historic Overtmmn in the center of ongoing
cultural and academic dialogue, adding yet another layer of tangible opportunity for the empowerment of
this wonderful community.
By advancing both local and global African, African -American and Afro -Caribbean artists, Art Africa Miami
can create a wider audience and broaden the scope of opportunities available to the artists, galleries and
local small businesses that participate in the successful fruition of Art Africa Miami Arts fair. We seek to
transform, educate and enlighten the international community to the depth and breadth of art emanating
from our local Black community, allowing artists from the Diaspora a chance to leave their distinct mark
on Art Basel and the international art clientele which it attracts.
For2016, we have extended invitations to an esteemed list of renowned artists, curators and BoUehstztn
exhibit in this landmark effort and as you are a member of this revered group, we look forward to your
participation.
Taj Hunter Waite -[ONTACT~ Yvette Harris
954283.7195 786.897.8854
Project
� Particulars
n �������n
�
The Venue
The Art Africa Miami Arts Fair in the historic Overtown section of downtown Miami. This inaugural
event will be held during the week of the international Art Basel Fair, the most prestigious art show
in the Americas. The city of Miami isexpected to host over 7S,OOOinternational visitors, including
14OOmembers ofthe media and over l30museum groups.
The fair tent will be partitioned into ten to fifteen galleries/exhibition booths situated in the center of
the tent, where individual artists will showcase painting, sculpture, textiles, photography, and design
objects. There will be large reception area at the main entrance and additional free space surrounding
the perimeter of the tent interior. Flooring may be either plywood or carpet over plywood.
Fees
In the spirit ofcommitment to our community and in appreciation for your support ofthe Art Africa
Miami Arts Fair, we will reduce the customary Exhibitor foe for local gallery rentals. We will also
significantly reduce the commission which is typically assessed on any sales stemming from participation
in the exhibition.
Exhibition Catalog
The Art Africa Miami exhibition will produce a catalog documenting the artists and their work. We ask
that each artist provide a headshot, short biography and artist statement, along with images of the work
which they will exhibit. All images should be accompanied by a title, media, size and date created.
Installation
All participating artists are responsible for the transportation and installation of their artwork to and
from the exhibition. Installation will begin Saturday, NovemberZ6th at 11:00am and must be completed
by noon Wednesday, November 30, 2016. Additionally, at the close of the exhibition, participating
artists will be required to dismantle/remove any artwork and other items from their assigned
gallery/exhibitor booths by7:0UpmSunday, December 4m Please notify usinadvance ifyou require any
special accommodations orassistance.
Exhibition Hours ofOperation
Thursday, December lst
Friday, December 2nd
Saturday, December ]rd
Sunday, December4th
6:30pm 8:3Opm(Opening Night Reception)
11:00am '7:U0pm (General Admission Exhibition)
11:00am 7:00pm (General Admission Exhibition)
11:00am-1:00pm (C|osine/W1edia[orps)
The opening night reception for Artists and their guests, V|P'sand other special attendees will take place
Thursday evening.
Taj HunterVVahe °CONTACT " Yvette Harris
854�2817195 786.897.8854
Art Africa Marketing Strategy
It is our intent to enter into formal agreements with several of our partners assisting us
in our efforts mnrts to create exciting event Annual Art Africa Miami Arts Fair- during
Art Basel Miami. The partnership arrangement seeks to link the three areas of
importance that would make the event nneaningfu|, attractive, successful, and add
another flavor to the ambience of Art Basel Miami. This includes institutions such as
museums, academic institutions, artists, curators, galleries, fashion designers, interior
designers, etc.
Museum
We are working with nationally renowned museums that continue to lend their expertise
in areas such as curatorship, art discussion panels, multi -media interactive installations,
and general advisement tothis important artistic cultural event.
Academia
VVeare actively in discussions with interested local academic institutions that have art
and art history departments including Nova Southeastern University and Florida
International University, and Florida Memorial University. This is to engage local
participants from local student bodies and professors to be engaged with this important
event.
Media:
Our media outreach efforts include our partnership with Legacy Magazine/ Miami
Herald, Sun Sentinel, and Palm Beach Post local radio distribution through Cox Media
Group aswell asNational Public Radio.
Taj Hunter Waite "CONTACT~ Yvette Harris
954.283.7195 785.897.8854
Social Media
Art Africa Miami has begun its efforts to garner the public's awareness of our efforts
through various social media platforms, such TheUrbanCoUective.cn vvebsite,
ArtAfricaMiami Fair.conn, Facebnok� Twitter, |nsLagnam and other affiliate partner(s)
social media distribution accounts.
Local and International Art Fairs
It is our desire to associate the Art Africa Miami Arts Fair with established national and
international fairs such as Art Basel Miami, International Black Fine Arts Fair and
Caribbean Fine Arts (CAFA) Fair.
Revenues Projection
Based on last year's attendance tothe various art fairs during Art Basel week, where
over 200,000 people visited various art venues throughout the city, spending in excess
of over $I50 million, Art Africa in its inaugural outing, became a part of that mix,
garnering atestimony which anticipates Art Africa Miami ZO16.
Atthis time, vvehave completed ou[spDnsorshippackage. The categories
ofsponsorship are asfollows:
* Ruby sponsorship $l5OUO
m Sapphire at $10000
w Amber at$5,OOD
� Onyx at$I,OOD
Taj Hunter Waite "CONTACT = Yvette Harris
954.2817195 706.897.8854
AU of the above sponsor categories include meaningful opportunities and benefits
to be associated with and a part of what we are billing as the heart and soul of Art
Basel Miami.
We have developed our gallery layout to support the exhibitions of international,
national, and local galleries and artists within a l[i00Osquare foot facility. The layout
also accommodates a VIP lounge, a multi -media installation, and several liquor
sponsor booths. VVeare anticipating this year, over 25,O0Opatrons.
We have completed the graphic design of our printed materials. They are the
sponsor package, T-shirts, various s' naDe, pole banners, site banners, flyers,
posters. The cut-off dote for receipt of all pertinent materials for catalog and
exhibition isSeptember 24,2Ol5.
TajHunter Waite CQNTACT= Yvette Harris
954.2817195 786.897.8854
ART AFRICA MIAMI - PROJECT BUDGET 2016
(EXHIBIT A)
A MARKETII
1. Creation and printing of marketing brochures
2. Event signage for onsite display
3. Event flyers and posters
4. Design fee for artwork for marketing materials
5. Production expenses related to community outreach, promotion, and public relations/marketing services
GRANT ALLOCATION
CORD
RAN
5,000 $
30,000
13MINSTAII.kiThr4
ci4.•\\,•
Equipment and materials purchased to aid with the display of artwork (i.e., lighting, plywood, brackets, wall hooks, wiring,
1, etc.)
Equipment and furniture rental (i.e. rental of standard seating accomodations, easels for artwork display, projector for
2. visual display of artwork, etc)
3. Construction of Art Panels
4. Electricians
5. Painters
GRANT ALLOCATION
10,000 $
25,000
C. cos
1. Insurance premium forthe event during the Event Period.
2. Security
3. Curators
4. Producers
5. Entertainers
GRANT ALLOCATION
5,000 $
45,000
1. Catering
2. DJ
3. Photographers / Videoographers
GRANT ALLOCATION
TOTAL(5)
,•••'w.#.4.",14,.
5,000 $
20,000
25,000 $
120,000
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Art Basel 2016 CRA Budget
Description
2
6 Expenses
Marketing
7,500.00
(Radio, Print Advertisements, Flyers, Banners, Printing and Brochures)
Art Exhibits & Curation
5,000.00
(Supplies, Materials, and Lighting)
Catering
5,000.00
Contingency
2,500.00
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Sub -Total
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TOTAL PROGRAM COST
20,000.00