HomeMy WebLinkAboutCRA-R-16-0001 BackupNEW BIRTH BROADCASTING CORPORATION CELEBRA TES
20 YEARS IN MEDIA
AM1490 WMBM, New Birth Broadcasting Corporation, a media pillar in the
community, has served South Florida and the world via the Internet with up -to -
the minute news, empowering talk shows, inspirational, edifying and
encouraging gospel music and so much more for 20 years. Since the 1995
purchase of AM1490 WMBM by New Birth Broadcasting Corporation, (NBBC),
under the leadership of Bishop Victor T. Curry, President, General Manager
and CEO, the landscape of Gospel Radio has changed with local as well as
national recognition for WMBM's contributions to society. WMBM has also
made impressive contributions to the information network by empowering its
listeners with late -breaking news and life -changing programming.
WMBM, the premier black -owned and operated radio station in South Florida,
with a coverage map of over 1,500,000 homes and businesses and a
FACEBOOK reach of over 2.081 million, is one of the first radio stations to
stream its broadcast via the Internet, and delivered a game -changer in 2014
through the Google Play and Apple FREE WMBM App providing crystal clear
reception worldwide. Further, as the recipient of the 2007 Stellar Award Radio
Station of the Year in a Large Market and a Finalist for the 2012 Stellar Award
Radio Station of the Year, WMBM continues to provide cutting edge messages
and impressions through radio communications, WMBM.com and Socia!
Media!!!
Logon to wmbm.com or can 305.769.1100 for more information.
NEW BIRTH BROADCASTING CORPORAT1ON13242 NW 7THAVENUE MIAMi, FLORIDA 33168
305. 769.1100(0)*305. 769.9979(f) WWW. WMBM. COM
Talking Points
• AM1490 WMBM, New Birth Broadcasting Corporation, Miami BEACH/M1AM1
• 1490 on the AM Dial
• Coverage map of 1.5 milllon from the Keys to West Palm Beach and east to The
Bahamas
• Facebook reach of 2.081 milllon
• Streams live at WMBM.com, and, since 2014 streams via the Google Play and Apple
FREE WMBMApp on smartphones and tablets '
• WMBM Partners with over 200 faith based, community, social and corporate
organizations through empowering events and onair campaigns
Demographics
• 72% Female / 28% Male
• 51%Income 35k 74k
• 52% Homeowners/38% Renters
• WMBM listeners are LOYAL LISTENERS and respond to FAITH BASED AND BLACK
OWNED MEDIA OUTLETS as portals to make decisions regarding purchases
NEW BIRTH BROADCASTING CORPORA T10N13242 NW 7TH AVENUE MIAMI, FLORIDA 33168
305.769.1100(0)*305.769.9979(t) WWW.WMBM.COM
Bishop Victor T. Curry, PresidentlGeneral Manage
Stellar Award Radio Station of the Year
CELEBRATING 2I YEARS IN BROADCASTING!
Gospel AM 1490 WMBM
WWW.WMBM.COM
DEBRA TOOMER, DIRECTOR OF SALES, MARKETING AND BUSINESS DEVELOPMENT
13242 NW 7 Avenue, North Miami, Fl 33168
(305) 769-1100X 231 (o) (305)218-2252 (m) (800)721-WMBM wmbm@wmbm.com
Effective January 7, 2016
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GOSPEL AM 1490 WMBM GIVES YOU ACCESS
ACCESS to a BUILT -Ili AUDIENCE of thousand of members/listeners of our parent owner, New
Birth Baptist Church Cathedral of Faith International
ACCESS to a multi -thousand member, multi -denominational church congregation community
in Miami -Dade, Broward. and Palm Beach Counties
ACCESS to the ultimate loyal listener - one who awakens and falls asleep with WMBM daily
ACCESS to thousands of steady local listeners with high discretionary income
ACCESS to an active buying community
ACCESS to creative programming, promotions and impressions
ACCESS TO A FACEBOOK REACH OF OVER 2.082 MILLION AND THE WORLD
VIA THE FREE WMBM API'
GOSPEL AM 1490 WMBM GIVES YOU ACCESS TO A
MEGA -GOSPEL CONSUMER
GOSPEL AM 1490 WMBM DELIVERS
Progressive Talk
Legendary and Classic Gospel Musk
An amazing variety of New gospel music including hip hop, instrumental,
reggae, Rhythm and dues
Inspirational Teaching Programs
Lifestyle talk Midday and Weekend
A consistent listening audience
Full media exposure and ultimate saturation: on air commercials,
program underwriting, infomercial segments, website, print, person to
person
Some 40,000 listeners globally via our website WWW.WMBM.COM where
our live stream is available and 12,000 via the WMBM APP
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GOSPEL AM 1490 WMBM PROGRAMMING IS PROGRESSIVE,
INSPIRATIONAL, ENTERTAINING, EDIFYING
There has to be a reason our Iisteners are so loyal - right? There is progressive talk, specialized music programs,
features that educate and entertain - we're simply GREAT RADIO. Here's our line-up.
MORNING GLORY with President/General Manager Bishop
Victor T. Curry, "The Preacher's Son", Greg Cooper, and
Tellie Mon - Fri 6a-10a (7a-12p on Tue)
MIDDAY Mon -Fri, 10a-3p
RHYTHM RIDE HOME with Milton "MJ" Smith
Mon -Fri 3p-Bp
EVENING BLESSINGS with Elder Lydia Goodin
Mon - Fri Bp-12a
OLD SCHOOL GOSPEL GROOVE with Kay Love
Sat 6a-12p
THE R & S OF PRAISE with J Hollywood, Sat, 12p-6p
A SONG IN TIIE NIGHT Sat 6p-12a
QUARTET CORNER with Joe Riley Sun, 6a-12p
SUNDAY MIDDAY MELODY with Ray Love, Sun 12p-6p
A SONG IN THE NIGHT Sim, 6p-12a
"Nothing But Love Reverend Carlton Coleman"
OVERNIGHT JOY, Sun -Sun 12a-6a
TALK PROGRAMMING
VICTOR T CURRY TALK SHOW
First, Second, Fourth and Fifth Mondays 9:00am
5000 Role Models of Excellence Program
Third Monday 9:00am
HOPE FOR HAITI Second Tuesday 9:OOAM
TUESDAY TALK 9:3OAM (re -broadcast) 9:OOPM
BUSINESS SPOTLIGHT INTERVIEW M-F 11:15AM, 12:45AM,
1:15PM, 1:45PM, 6:15PM, 6:45PM, M, W, F 8:45PM, SA
8:15AM 10:15AM
Free Rebroadcast Business Spotlight Segments with
Purchase 12:15AM, 12:45AM,1:15AM,1:45AM, 2:15AM,
2:45AM, 3:15AM,3:45AM,4:15AM, 4:45AM, 5:15AM
SPIRIT AND SOUL: ISSUE FOR THE DAY 2:OOPM M,W,T,S
MONDAY COMPASSION 1st and 2nd
MONDAY SISTA 2 SISTA 3R° AND 471'
WEDNESDAY VICTORIOUS LIFE MANAGEMENT
SATURDAY BROTHA 2 BROTHA
YOUTH EXPRESSIONS SHOW SAT 3PM-5PM
SPECIALIZED, MUSIC AND/OR SYNDICATED PROGRAMS
GOSPEL CLASSIC HOUR 6AI MON-SAT
NOON DAY PRAYER (with local or visiting Pastors/Ministers)
NOON MON-FRI
BELLE REPORT MON-FRI 317M,& 8PM
"Keeping it Real with Reverend Al Sharpton"MON-FRI 8PM
JAZZ HOUR SUN 6PM
SA 6:OOPM
1000 Watts of
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your Advertising plan
receives local and
international
recognition.
The Early Childhood Initiative Foundation
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To whom it may concern:
It was my privilege, five years age, to lead the reauthorization campaign for The
Children's Trust. A crucial clement to what turned out to be a very successful
campaign - 85 percent in favor -was the enthusiastic support from Miami-
Dade's faith -based community. And a major element ha that was the influential
voice of WM8314 as a medium Of encouragement, inspiration and effective
communications.
Strategically using W MBM's airwaves, The Children's Trust leached tens of
thousands of individuals who came out to vote for a simply vital community
cause.
WMBM brings values, integrity and influence. it's my enthusiastic sense that
WMBM should be thought of as a key component to any public
cammianiemlions campaign: that needs to reach the faith -leased community of
Miamy-FJ.
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BENDIXEN
AMAN D 1
November 12, 21313
Bishop Victor T. Curry
WMBM
132242 NW 7th Avenue
North Miami, FL 3316g
Dear Bishop Curry:
As you know, Bendixen & Amend/. international is a full -service management and
communications.consuiting firm specializing in strategic campaign management, public opinion
research and media communications, headquartered in Miami, Florida: Our team was proud to
be tasked With the responsibility of serving as strategic consultant for The •Children's Trust of
Miami -Bade County Re -Authorization Campaign in 2005 and I can say without reservation that
WM'BM's support of the campaign was instrumental to the ultimate scree ,t of the initiative.
From a practical standpoint WM8M is one of the only vehicles available to effectively reach and
educate a large segment cif the electorate in Miami -Dade County. Your organization was vital in
informing voters about the importance of The Children's Trust,the wide variety of programs
that it offer and the urgent need to support reauthorization. Thanks in no small part to your
station, predominantly Black precincts turned out at significantly higher rates than WI other
precincts in the county and the initiative passed with overwhelming community support. Put
simply, WMBM is a community treasure that plays a unique and important role in our civic
discourse that no other local entity can match.
Thank you Bishop Curry for your efforts, together we secured en important victory for all of the
children in our community.
Sincerely,
Fernand R. Amandl
Managing Partner
3250 Many Street, Suite 403
Miami, FL33133
Phone: (305) 529-9916 w Fax: (305) 5.29-9060
AM 1490 WMBM & Southeast Overton/Parkwest
Community Redevelopment Agency Partnership
2016
12 week CAMPAIGN
*Rates listed in this proposal have been specifically tailored for this proposal
AM 1490 WMBM will provide comprehensive media coverage and access to our
audience as we empower our community
* 12 Five minute live or pre-recorded testimonial and infomercials
regarding the CRA opportunities and event
*40 :60 on air commercials airing 6a-7p
* Monthly 27 minute Segments hosted by SO/P CRA Personnel
*4 Sponsorship Segments of Morning Drive 9:30am
Tuesday Talk with Bishop Victor T. Curry
Two WMBM Live on Location 1 hour segments includes 20 promotional
announcements/segment
NET $8,900.00
26 WEEK DISCOUNT CAMPAIGN TOTAL OF $16,000 WITH OPTION TO RENEW IS
AVAILABLE
ADDED VALUE
Live Reads regarding Events and Opportunities
Live Presentation to 17,000+ member NBBCCOFI
12 added value Five minute live or prerecorded infomercials
10 Added value commercials
FACEBOOK EBlasts
PRODUCTION FOR WMBM BROADCAST IS INCLUDED