HomeMy WebLinkAboutCRA-R-05-0033 Back-up DocumentationMIAMI PERFORMING ARTS CENTER
July 1 1 , 2005
Mr. Frank Rollason, Executive Director
City of Miami CRA
49 NW 5th Street
Miami, FL 33128
Re: Lighting the House and OMNIART-Miami 111
Dear Mr. Rollason:
Miami Performing Arts Center and OMNIART are working in collaboration to
produce and market two complimentary arts events in the Omni area. Scheduled in
conjunction with Art Basel, on December 2, 2005, Lighting the House and
OMNIART-Miami 111 will mark the completion of the Miami Performing Arts Center
(MPAC) exterior and celebrate the Omni neighborhood.
Lighting the House and OMNIART-Miami !1I will involve hundreds of people —
volunteers, neighborhood children, world-renowned local and international artists,
professional performers, visitors, residents, and civic leaders - who will come together
to create a "sound and action zone" within the Omni neighborhood. The evening
will include a parade that will feature 200 local children from MPAC's Walking Tall
Circus; a multi -media extravaganza that will be projected on the Center's exterior
walls; several warehouses converted to galleries to exhibit local and international
artists and an outdoor visual arts festival along NE 13th Street and Miami Court.
Both community events will attract Miami residents and a large number of national
and international visitors who will be visiting the City to attend Art Basel. Thousands
are expected to attend Lighting the House and OMNIART-Miami Ill; surrounding
hotels, restaurants and parking garages will be positively impacted. The events will
have extraordinary performance and visual art components and are free and open to
the public.
Lighting the House and OMNIART-Miami Ill will present the Miami Performing Arts
Center and the Omni neighborhood to a global audience.
1444 Biscayne Blvd, Suite 202 Miami FL 33132 USA Tei +1 (3051 579-7611 - Fax +1 (305) 372-7659 www.miamipac.arg
Page 2 of 2
Enclosed are detailed event descriptions and budgets for both events. MPAC and The
Miart Foundation are arts organizations which not only share a neighborhood, but
also a mission to become educational and cultural resources for the community. We
are grateful for your generous support.
Sincerely,
t4/i'6
Mchael C.Hardy
President and CEO
J
Miami Performing Arts Center
LC-Ce--�i.
Dorothy Long
Chairman
The Miart Foundation
Enclosure
•
OMNIART -Miami III
DECEMBER 2nd 2005
MIART Foundation
An Art Festival with emphasis on Art Education and Miami as the Art Capital of
the Americas. OmniArt- Miami is free and open to the Public
Concept
A Celebration of the OMNI neighborhood as an Attraction Pole for the Arts
Extending the concept of light into the visual arts.
Focusing on World -Class, Cutting -Edge Art
Objective
Creating an Identity: OMNI as the Head of the Arts Corridor in Miami:
OMNI - Wynwood - Design District
Promoting the OMNI area as the Up -and -Coming Area in General
Cultural & Educational Institutions, Residential Real Estate, Business, Entertainment
Establishing the Visibility of a New Important Cultural Catalyst
The MIART Foundation
Context
A Listed Event of Art Basel -Miami Beach
The Most Prestigious International Art Fair
The Week When Miami Becomes the Center of the International Art World
Value Proposition
•
Building on the success of OMNIART 1, "The coolest thing Miami has ever
done" (Street weekly); "Mustered hope for Miami as a serious Art city" (The
Sun Post, Best of Miami)
OMNIART I attracted 6,000 visitors to the neighborhood by word of mouth.
A Major Urban Art Encounter at the Highest Point in the Season,
A One -Night Distinct, Multi Disciplinary Event, Anchored by Top -End Star
Artists, Exhibiting Cutting Edge World Class Art, Including Showings by the
Local Student Body (FIU, DASH, MIUAD, New World, MDCC, UM)
Addressing a Wide Range of Ages and Constituencies in the Context of the
Art Basel Week that has put Miami in the Front Pages as a One of the
Leading Art Markets in the World.
Featuring the "New" In -Area of the City, with the Easiest Access, in the Heart
of Down Town.
Target Audience
The Visual Arts Constituency
The Art Public At -Large, Art Basel Miami Beach patrons, Artists, Collectors, Dealers, Critics,
Students, Museum directors and curators.
Anybody that Enjoys a Good Party; estimated audience of 10,000 to 15,000 visitors
Extend the Reach of Good Art
Bring them to the Neighborhood
Targeted Sponsors
Consumer Brands: Spirits, Apparel
Financial Institutions: Both Consumer and High -End
International Brands: Link to Our International Participants
Real Estate Developers /Stake Holders
Supporters:
Mayor Manny Diaz and the Mayor's Office of Film, Art and Entertainment
Community Redevelopment Agency (CRA)
OMNI Advisory Board
Miami -Dade County School Board
Target Date: December 2 2005
MIART Foundation -
Major Artists Exhibition
Shows by 4 to 6 Top International Artists
At the Court: Video Art Projections Special Event)
•
Herzberg & Damien -
Kaarina Kaikkonen Installation (Running through Art Basel-MB)
Various Exhibitions Running through Art Basel-MB): FIU, UM. MIUD, MDCC, New
World and DASH
Dr. Julia Herzberg - : Special Curated Exhibition of Latin America's top
cutting edge artists
•
•
•
Warehouses #2 & 3
Staging by: Fernando Calzadilla
W,ivi:
x w
1
Ne 7 AV
815CA.YNE eivn
Festival Area / Street Events
Warehouse #3
Warehouse #2
Student's Fence Installation
Pawn Shop Club
— Special event
* Installation & Performance Sites
Warehouse #1: MIART Foundation
Other Event
•
Artistic Director/ General Curator: Ms. Tina Spiro
General Curators: Dr. Carol Damian and DR. Julia Herzberg
Treasurer: Dorothy Long
Art Basel Liaison: Stefanie Reed
Direction:
Production: David Hopper
Lighting & Staging: Fernando Calzadilla
Public Relations:
Impact Miami (Jack Wolfe), local PR
Susan Grant Lewin and Associated, out of town PR
TV: Pending
Advertising: Pending
ag
1. Police and Private Security ... 5,000
2. Personnel:
Event Production Team ... .... 15,000
Artistic Director/General Curator ... 10,000
Accountant... 2,000
Business Manager 7,000
2 General Curators ... 10,000
Curatorial Travel (NY/MIA x3) ...... 1,500
2 Video Curators 2,000
Lighting Consultant/Design 4,000
Labor Force 10,000
Production and Staging:
Materials ... 15,000
Electrical and Distribution 3,500
Video Rentals 2,500
Lighting 2,500
Equipment Rentals ... 3,000
Sanitation 2,500
Event Sanitation Crew ... ,...., 1,500
Pre -clean up and post -clean up of properties 2,500
•
4. P.R. and Promotion:
Local P.R
Out of Town P.R.
Pamphlet Distribution
5. Special Production Budget:
6,000
5,000
1,500
Stage, Lighting, Sound, etc. 5,000
6. Legal and Insurance 6,000
7. Transportation and Parking ... 2,500
8. Branding:
Banners, Printing(Brochures and Fliers), Graphic Design, Website 4,500
9. Contingency 14,500
TOTAL $144,500
•
Tau I1nrihzt
MANUEL A. DIAZ
MAYOR
To Whom It May Concern:
.aw-aum
51.
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March 7, 2005
3500 PAN AMLF IC AN DRIVE
MIAMI, FLORIDA 33133
13051 ?5Q 5300
FAX +3051 854 4001
Vision is a wonderful gift; while the attention of the art world was focused on Miami
during Art Basel and Art Miami, two Miami curators, with tremendous vision, had
everyone's attention focused on an industrial neighborhood. "ONIART" brought life
to three square blocks of warehouses and surrounding streets Which were transformed
into a giant art exhibit. "OMNIART: The Neighborhood as a Work of Art" vas created
with the complicity of 60 major artists and members of the faculty and students from the
local art institutions. Curators Tina Spiro and Carol Damian, guided the rebirth of the
area by bringing together site specific art, huge outdoor sculptures, live music and
thousand of attendees.
1 am proud to say that the City of Miami played a role in supporting this undertaking and
we look forward to lending our support to future OMNIART events. We will be
delighted to help once again bring international attention on the emerging Perforating
Arts Center and the surrounding arts districts.
Sincerely,
•
MIAMI PERFORMING ARTS CENTER
May 4, 2005
Ms Tina Spiro
President
MIART Foundation
Chelsea Galleria
32 NE 39th St, FL
Miami, FL 33137
Dear Tina,
write to confirm that Miami Performing Arts Center is looking forward to collaborating with
you on the creation of a major event called Lighting the House on December 2 this year in
and around the Omni district.
It is our intention to formally light our buildings for the first time on this occasion with a gala
sound and light show and street entertainment. It is our hope to partner with Miart to do this
in such as way as make Omniart and Lighting the House a unified concept within the
broader context of Art Basel at that time.
With kind regards
Yours sincerely,
Justin Macdonnell
Artistic Director
1444 Biscayne Blvd, Suite 202 Miami FL 33132 USA Tel +1 (305) 579-7611 Fax +1 (305) 372-7659 www_miaminac nro