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HomeMy WebLinkAboutCRA-R-05-0033 Back-up DocumentationMIAMI PERFORMING ARTS CENTER July 1 1 , 2005 Mr. Frank Rollason, Executive Director City of Miami CRA 49 NW 5th Street Miami, FL 33128 Re: Lighting the House and OMNIART-Miami 111 Dear Mr. Rollason: Miami Performing Arts Center and OMNIART are working in collaboration to produce and market two complimentary arts events in the Omni area. Scheduled in conjunction with Art Basel, on December 2, 2005, Lighting the House and OMNIART-Miami 111 will mark the completion of the Miami Performing Arts Center (MPAC) exterior and celebrate the Omni neighborhood. Lighting the House and OMNIART-Miami !1I will involve hundreds of people — volunteers, neighborhood children, world-renowned local and international artists, professional performers, visitors, residents, and civic leaders - who will come together to create a "sound and action zone" within the Omni neighborhood. The evening will include a parade that will feature 200 local children from MPAC's Walking Tall Circus; a multi -media extravaganza that will be projected on the Center's exterior walls; several warehouses converted to galleries to exhibit local and international artists and an outdoor visual arts festival along NE 13th Street and Miami Court. Both community events will attract Miami residents and a large number of national and international visitors who will be visiting the City to attend Art Basel. Thousands are expected to attend Lighting the House and OMNIART-Miami Ill; surrounding hotels, restaurants and parking garages will be positively impacted. The events will have extraordinary performance and visual art components and are free and open to the public. Lighting the House and OMNIART-Miami Ill will present the Miami Performing Arts Center and the Omni neighborhood to a global audience. 1444 Biscayne Blvd, Suite 202 Miami FL 33132 USA Tei +1 (3051 579-7611 - Fax +1 (305) 372-7659 www.miamipac.arg Page 2 of 2 Enclosed are detailed event descriptions and budgets for both events. MPAC and The Miart Foundation are arts organizations which not only share a neighborhood, but also a mission to become educational and cultural resources for the community. We are grateful for your generous support. Sincerely, t4/i'6 Mchael C.Hardy President and CEO J Miami Performing Arts Center LC-Ce--�i. Dorothy Long Chairman The Miart Foundation Enclosure • OMNIART -Miami III DECEMBER 2nd 2005 MIART Foundation An Art Festival with emphasis on Art Education and Miami as the Art Capital of the Americas. OmniArt- Miami is free and open to the Public Concept A Celebration of the OMNI neighborhood as an Attraction Pole for the Arts Extending the concept of light into the visual arts. Focusing on World -Class, Cutting -Edge Art Objective Creating an Identity: OMNI as the Head of the Arts Corridor in Miami: OMNI - Wynwood - Design District Promoting the OMNI area as the Up -and -Coming Area in General Cultural & Educational Institutions, Residential Real Estate, Business, Entertainment Establishing the Visibility of a New Important Cultural Catalyst The MIART Foundation Context A Listed Event of Art Basel -Miami Beach The Most Prestigious International Art Fair The Week When Miami Becomes the Center of the International Art World Value Proposition • Building on the success of OMNIART 1, "The coolest thing Miami has ever done" (Street weekly); "Mustered hope for Miami as a serious Art city" (The Sun Post, Best of Miami) OMNIART I attracted 6,000 visitors to the neighborhood by word of mouth. A Major Urban Art Encounter at the Highest Point in the Season, A One -Night Distinct, Multi Disciplinary Event, Anchored by Top -End Star Artists, Exhibiting Cutting Edge World Class Art, Including Showings by the Local Student Body (FIU, DASH, MIUAD, New World, MDCC, UM) Addressing a Wide Range of Ages and Constituencies in the Context of the Art Basel Week that has put Miami in the Front Pages as a One of the Leading Art Markets in the World. Featuring the "New" In -Area of the City, with the Easiest Access, in the Heart of Down Town. Target Audience The Visual Arts Constituency The Art Public At -Large, Art Basel Miami Beach patrons, Artists, Collectors, Dealers, Critics, Students, Museum directors and curators. Anybody that Enjoys a Good Party; estimated audience of 10,000 to 15,000 visitors Extend the Reach of Good Art Bring them to the Neighborhood Targeted Sponsors Consumer Brands: Spirits, Apparel Financial Institutions: Both Consumer and High -End International Brands: Link to Our International Participants Real Estate Developers /Stake Holders Supporters: Mayor Manny Diaz and the Mayor's Office of Film, Art and Entertainment Community Redevelopment Agency (CRA) OMNI Advisory Board Miami -Dade County School Board Target Date: December 2 2005 MIART Foundation - Major Artists Exhibition Shows by 4 to 6 Top International Artists At the Court: Video Art Projections Special Event) • Herzberg & Damien - Kaarina Kaikkonen Installation (Running through Art Basel-MB) Various Exhibitions Running through Art Basel-MB): FIU, UM. MIUD, MDCC, New World and DASH Dr. Julia Herzberg - : Special Curated Exhibition of Latin America's top cutting edge artists • • • Warehouses #2 & 3 Staging by: Fernando Calzadilla W,ivi: x w 1 Ne 7 AV 815CA.YNE eivn Festival Area / Street Events Warehouse #3 Warehouse #2 Student's Fence Installation Pawn Shop Club — Special event * Installation & Performance Sites Warehouse #1: MIART Foundation Other Event • Artistic Director/ General Curator: Ms. Tina Spiro General Curators: Dr. Carol Damian and DR. Julia Herzberg Treasurer: Dorothy Long Art Basel Liaison: Stefanie Reed Direction: Production: David Hopper Lighting & Staging: Fernando Calzadilla Public Relations: Impact Miami (Jack Wolfe), local PR Susan Grant Lewin and Associated, out of town PR TV: Pending Advertising: Pending ag 1. Police and Private Security ... 5,000 2. Personnel: Event Production Team ... .... 15,000 Artistic Director/General Curator ... 10,000 Accountant... 2,000 Business Manager 7,000 2 General Curators ... 10,000 Curatorial Travel (NY/MIA x3) ...... 1,500 2 Video Curators 2,000 Lighting Consultant/Design 4,000 Labor Force 10,000 Production and Staging: Materials ... 15,000 Electrical and Distribution 3,500 Video Rentals 2,500 Lighting 2,500 Equipment Rentals ... 3,000 Sanitation 2,500 Event Sanitation Crew ... ,...., 1,500 Pre -clean up and post -clean up of properties 2,500 • 4. P.R. and Promotion: Local P.R Out of Town P.R. Pamphlet Distribution 5. Special Production Budget: 6,000 5,000 1,500 Stage, Lighting, Sound, etc. 5,000 6. Legal and Insurance 6,000 7. Transportation and Parking ... 2,500 8. Branding: Banners, Printing(Brochures and Fliers), Graphic Design, Website 4,500 9. Contingency 14,500 TOTAL $144,500 • Tau I1nrihzt MANUEL A. DIAZ MAYOR To Whom It May Concern: .aw-aum 51. 0 March 7, 2005 3500 PAN AMLF IC AN DRIVE MIAMI, FLORIDA 33133 13051 ?5Q 5300 FAX +3051 854 4001 Vision is a wonderful gift; while the attention of the art world was focused on Miami during Art Basel and Art Miami, two Miami curators, with tremendous vision, had everyone's attention focused on an industrial neighborhood. "ONIART" brought life to three square blocks of warehouses and surrounding streets Which were transformed into a giant art exhibit. "OMNIART: The Neighborhood as a Work of Art" vas created with the complicity of 60 major artists and members of the faculty and students from the local art institutions. Curators Tina Spiro and Carol Damian, guided the rebirth of the area by bringing together site specific art, huge outdoor sculptures, live music and thousand of attendees. 1 am proud to say that the City of Miami played a role in supporting this undertaking and we look forward to lending our support to future OMNIART events. We will be delighted to help once again bring international attention on the emerging Perforating Arts Center and the surrounding arts districts. Sincerely, • MIAMI PERFORMING ARTS CENTER May 4, 2005 Ms Tina Spiro President MIART Foundation Chelsea Galleria 32 NE 39th St, FL Miami, FL 33137 Dear Tina, write to confirm that Miami Performing Arts Center is looking forward to collaborating with you on the creation of a major event called Lighting the House on December 2 this year in and around the Omni district. It is our intention to formally light our buildings for the first time on this occasion with a gala sound and light show and street entertainment. It is our hope to partner with Miart to do this in such as way as make Omniart and Lighting the House a unified concept within the broader context of Art Basel at that time. With kind regards Yours sincerely, Justin Macdonnell Artistic Director 1444 Biscayne Blvd, Suite 202 Miami FL 33132 USA Tel +1 (305) 579-7611 Fax +1 (305) 372-7659 www_miaminac nro