HomeMy WebLinkAboutDesignation ReportEAST COAST FISHERIES
40 SW NORTH RIVER DRIVE
Designation Report
City of Miami
REPORT OF THE CITY OF MIAMI
PRESERVATION OFFICER
TO THE HISTORIC AND ENVIRONMENTAL PRESERVATION BOARD
ON THE POTENTIAL DESIGNATION OF THE
EAST COAST FISHERIES
AS A HISTORIC SITE
Prepared by
Prepared by
Passed and
Adopted on
Resolution No.
Amy Streelman for Janus Research,
Consultant
Sarah E. Eaton, Preservation Officer
CONTENTS
I. General Information 4
II. Significance 6
III. Description 9
IV. Planning Context 13
V. Bibliography 14
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I. GENERAL INFORMATION
Historic Name:
Miller's Fish Market - 1926-1932
East Coast Fisheries - 1933-present
Current Name:
East Coast Fisheries
Location:
40 SW North River Drive
Miami, Florida
Present Owner:
David Swartz
150 SE 2nd Avenue, #500
Miami, Florida 33131-1570
Present Use:
Vacant
Zoning District:
C-1
Tax Folio Number:
01-4137-036-0080
Boundary Description:
All of Lyon's Dock of the plat of MIAMI NORTH RE -SUB OF BLOCK 138, as recorded
in Plat Book 4 at Page 68, of the Public Records of Miami -Dade County, Florida.
Classification:
Historic Site
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EAST COAST FISHERIES
40 SW NORTH RIVER DRIVE
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II. SIGNIFICANCE
Specific Dates:
Original building - 1926
Wholesale and Commissary Building - 1927
Architect:
Unknown
Builder/Contractor:
Unknown
Statement of Significance:
East Coast Fisheries is both historically and architecturally significant. This building
reflects historic developmental trends of commercial fishing -related activity on the
Miami River since the 1920s. It also represents an enduring visual landmark for the
fishing industry along the Miami River, as the site of the East Coast Fisheries business
since the 1930s. This surrounding area of the Miami River, once characterized by a
prosperous fish industry, has little remaining from these commercial enterprises.
Architecturally, the East Coast Fisheries building is a noteworthy example of the
Mediterranean Revival architectural style, which defined Miami's built environment
during the Land Boom period. Additionally, most of the structures historically
associated with the fishing industry were vernacular and functional buildings,
constructed with little stylistic detailing. This building remains as one of the most
visually striking resources related to the fishing industry along the Miami River in the
downtown area.
Soon after the City's incorporation, fisheries were a major industry in Miami. With
the advent of the railroad and the perfection of the quick freezing process, fishing
became an important commercial enterprise. In Miami, the arrival of the Florida
East Coast Railway in 1896 and the deepening of the harbor in 1905 resulted in the
industry's capacity to ship fish, primarily mackerel, out of Miami. In 1909 alone, two
million pounds of fish were caught and shipped from Miami.
By the height of the Land Boom in 1925, the burgeoning population of South
Florida resulted in an extensive increase in commercial activity. The fishing industry
estimated about 34 million pounds of fish were caught in 1900 and 125 million
pounds in 1938. By-products of commercial fisheries also became an important
commodity. Fertilizers, fish -oils, and oyster shells for road building enhanced the
profit margin for all major fish houses.
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The area along the Miami River near the railroad and harbor became crowded
with fish houses. In 1909, three fish houses—Wenona Fish Company, Biscayne Fish
Company, and Dale Miller's Fish Company —were situated near 2nd Street and
Biscayne Bay along present-day Biscayne Boulevard. However, 11 fish companies
were situated on the banks of the Miami River. The wholesale fish industry
employed more than 500 men and 200 boats during this period.
Since approximately 1911, the area just south of the Flagler Bridge, which includes
the present-day East Coast Fisheries building, has been occupied by the fishing
industry. During the early part of the twentieth century, E. H. Lyon constructed the
Lyon Wharf in the area. The area was characterized by marine -related activity,
such as boat building and repair and fish houses.
According to the 1918 Sanborn Fire Insurance maps, a rectangular one-story "Fish"
building stood at the southwest corner of North River Drive (now SW North River
Drive) and 12th Street (now Flagler Street). On the site of this fish house, Walter R.
Miller, a fisherman, constructed an iron clad, one-story building with a trapezoidal
plan in 1921. As early as 1914, Miller had a fish company, named the Union Fish
Company and later the Miller Fish Company, along Biscayne Bay, where some of
the other major fish businesses were situated. When Miller relocated his business to
the shores of the Miami River, the company name was identified in the city
directories as the Riverside Fish Market.
It appears that the one-story metal building was torn down in 1926 and the
Mediterranean Revival -style building that is currently located on the site was
constructed. In the August 8, 1926 edition of the Miami Herald, an announcement
and advertisement stated that the Miller's Fish Market building was open. The new
structure cost $150,000 and the advertisement claimed it was the "South's Most
Beautiful Fish Market." Mr. Miller held a reception for his friends and the public to
inspect the new building and business. The company remained in this location
until 1932, when it moved to 427 West Flagler Street.
In 1933, East Coast Fisheries, Inc. moved into the former Miller's Fish Market
building. Max Swartz, the founder of the company, arrived with his family from
Russia and settled in Massachusetts around the turn -of -the -century. Swartz began
working at Booth Fisheries when he was 18 years old, and shortly thereafter moved
to Miami where more lucrative business opportunities were available. Swartz
began traveling between Miami and the Northeast transporting and selling fish.
Swartz expanded his sales to other major cities in the United States and eventually
began selling seafood internationally. Products included snapper, grouper,
lobster, oysters and stone crabs. His wholesale business soon expanded into a
local fish market in 1933, when the company moved into the former Miller and
Sons Fish building. The company became known for its catchy slogan "If It Swims,
We Have It."
The company continued to grow with the purchase the building located to the
south of the main building in 1937. This building was constructed around 1927 and
housed several businesses. When East Coast Fisheries, Inc. purchased the building
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it was used as the company's warehouse. Over time, the building was enlarged
with several additions to the southwest and northwest ends that accommodated
cold storage areas and an icehouse. In the late 1930s and 1940s, the Bridge Hotel
occupied the upper floors of the business' main building.
Max Swartz died in 1978, but his family continued to own and manage the business
following his death. Max's son, David Swartz, operated the business and also
started a restaurant in the 1970s. When David died in 1995, his brother Peter took
over the company. During the Spring of 2000, the business closed and the building
currently remains vacant.
East Coast Fisheries is an architecturally significant example of the Mediterranean
Revival style and continues to embody distinguishing characteristics of the style.
The features of the style exhibited by the building include the use of the arch motif
in the window treatments; stuccoed wall surfaces; decorative detailing such as
quoins, voussoirs, and cartouches; and the roof with its shaped parapets, bell -
shaped feature, and pent roof sections with wood rafter ends. Although the
building has experienced several non -historic modifications, it continues to
maintain integrity of design, setting, materials, workmanship, feeling, and
association.
Relationship to Criteria for Designation:
East Coast Fisheries has significance in the historical and architectural heritage of
the City of Miami; possesses integrity of design, setting, materials, workmanship,
feeling, and association; and is eligible for designation under the following criteria:
3. Exemplifies the historical, cultural, political, economic, or social trends of the
community.
East Coast Fisheries reflects the historical development trends of commercial
fishing -related activity on the Miami River since the 1920s. It has also been an
important and enduring site for the fishing industry along the Miami River, as
the location of the East Coast Fisheries business from 1933 through the year
2000.
5. Embodies those distinguishing characteristics of an architectural style, or
period, or method of construction.
East Coast Fisheries is significant as an example of the Mediterranean Revival
style as applied to commercial structures in Miami during the Land Boom
period. It continues to exhibit several distinguishing characteristics of the style,
including arched window openings, stuccoed exterior walls, quoins, voussoirs,
cartouches, and shaped parapets.
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III. DESCRIPTION
Present and Original Appearance:
Setting:
The East Coast Fisheries building is located at the southwest corner of SW North
River Drive and W Flagler Street. This historic building is situated on the north end of
a parcel known as Lyon's Dock. The property includes an open paved area and
the Commissary and Wholesale Department building at the southern end that has
been deemed non-contributing due to a loss of historic physical integrity.
The building is sited on the Miami River, and is immediately surrounded by paved
areas. There are no significant landscape features on the site, although several
palms and Australian pine trees are located on the property. The building's
primary elevations face SW North River Drive. The surrounding environment
includes a combination of vacant lots, parking lots, and commercial buildings.
Bridges to the north and south flank the parcel.
Exterior Description:
Constructed in 1926, the East Coast Fisheries is built in the Mediterranean Revival
style. The basic exterior plan is trapezoidal due to the irregular lot configuration.
The building rests on a continuous concrete foundation, and has a hollow clay tile
structural system. The exterior walls are covered with a smooth stucco finish.
The building actually has four stories, one of which is the basement and is only
visible from the river. Looking southwest towards the main elevations, only three
stories are evident. The ground floors feature more elaborate decorative
elements, while the upper floors are simpler in appearance. The east elevation's
first floor exhibits three arched windows; the middle window is the tallest and most
steeply arched of the three. The flanking windows are set in slightly projecting
surrounds. They are decorated with quoins and voussoirs highlighted by
cartouches. At this time, the window openings are blocked in. The north elevation
features three steeply arched windows flanked by articulated stonework and a
rectangular entrance also decorated with quoins and voussoirs. The arched
windows on the ground floor are partially enclosed with concrete, plywood, and
air-conditioning units. The upper portions of the arches feature multi -light windows
with opaque glass.
The upper stories have simple regularly spaced rectangular windows. The original
windows have been replaced with metal awning windows or the window
openings are enclosed with plywood. Simple sills are located underneath these
upper windows.
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The main roof is flat and comprised of built-up materials. The roof is accented by a
shaped parapet that wraps around the northeast corner, behind which is a priapic
decorative element. This feature is not evident in the 1926 photograph of the
building, but it does appear in a 1968 photograph of the building; consequently,
the date on which this element was added is unknown. The other two corners
have shaped parapets. Between the parapets, pent roofs supported by
decorative rafter tails extend from the rooftop.
A fabric and metal -framed awning is attached to the south elevation. This
elevation features one small window opening.
The west elevation, which faces the river, is four stories in height as the basement
floor is evident on this facade. Decorative lines are scored in the stucco at the
basement level. This elevation also features simple, regularly spaced rectangular
windows. Like the other elevations, the original windows have been replaced with
metal awning windows. Simple sills are located underneath these windows. The
west elevation's roof displays a shaped parapet, and pent roofs supported by
decorative rafter tails extend from the rooftop.
The building continues to maintain its overall historic physical integrity, although
some historic elements have been removed since its construction. The loss of the
original windows and the barrel tile on the pent roof portions are common
alterations to historic buildings due to maintenance issues. Additionally, some
decorative elements visible in the 1926 photograph are no longer present, such as
the finial and cartouche at the corner of the parapet, and cornices under the
third story windows and above the first floor windows. None of these changes
severely impact the overall integrity of location, design, setting, workmanship,
materials, feeling, and association, and the building's massing, original roof form,
finishes, fenestration pattern, and most of the decorative elements are generally
intact.
Contributing Structures and/or Landscape Features:
The only contributing structure within the site is the main East Coast Fisheries
building. The Commissary and Wholesale Department building was not part of the
original parcel and has been considerably altered since the period of significance;
therefore, it is not considered to be a contributing structure. The paved lot
between the East Coast Fisheries building and the Commissary and Wholesale
Department building also does not contribute to the property. There are no
contributing landscape features on the site.
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East Coast Fisheries
40 SW North River Drive
East and north facades
2002
11
East Coast Fisheries
40 SW North River Drive
East and north facades
1926
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IV. PLANNING CONTEXT
Present Trends and Conditions:
East Coast Fisheries is located along the Miami River in downtown Miami in an area
where the majority of the historic buildings, including historic fishing- and marine -
related businesses, are no longer extant. The East Coast Fisheries restaurant was
closed in May 2000 due to numerous City code violations. The building now stands
vacant and requires significant repair, primarily due to the general lack of proper
maintenance over time. Due to its desirable location along the Miami River and
the proposed developments planned in the area, the East Coast Fisheries building
is considered an endangered resource. It is recommended that the rehabilitation
of the historic East Coast Fisheries building is part of any future redevelopment
plans of this property.
Preservation Incentives:
Based on the rarity of existing historic fishing and marine -related buildings along
the Miami River, particularly in the downtown area, the preservation of these types
of resources should be a priority. The City is prepared to work with the property
owners and agencies, such as the Miami River Commission, in identifying solutions
to retain these threatened properties.
Available financial incentives for substantial rehabilitation projects conducted
according to the Secretary of the Interior's Standards are the property tax
abatement program currently available in Miami -Dade County and the federal
income tax credit program for income -producing properties. It is hoped the City
will adopt a tax abatement program in the future.
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V. Bibliography
Fantz, Ashley. "Gone and Apparently Forgotten." Miami New Times, June 21,
2001.
Federal Writers' Project of the Works Progress Administration. The WPA Guide to
Florida. New York: Pantheon Books, 1939.
Gaby, Donald C. The Miami River and Its Tributaries. Miami: The Historical
Association of Southern Florida, 1993.
Hopkins Maps of Miami. Philadelphia: G. M. Hopkins Company, 1925, 1947.
"Miller's Fish Market Building Open." Miami Herald, August 8, 1926.
Polk, R. L. R. L. Polk's Miami and Miami Beach City Directory. Jacksonville, Florida:
R. L. Polk and Co., 1914-1947.
Peters, Thelma. Miami 1909: With Excerpts from Fannie Clemons' Diary. Miami:
Banyan Books, 1984.
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