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Legislation
Resolution
City Hall
3500 Pan American
Drive
Miami, FL 33133
www.miamigov.com
File Number: 07-01542 Final Action Date:
A RESOLUTION OF THE MIAMI CITY COMMISSION, WITH ATTACHMENT(S),
AUTHORIZING THE EXECUTIVE DIRECTOR OF THE BAYFRONT PARK
MANAGEMENT TRUST TO ENTER INTO A FIVE- YEAR AGREEMENT, IN
SUBSTANTIALLY THE ATTACHED FORM, WITH AD SYSTEMS, INC., FOR THE
PURCHASE, COMPLETE INSTALLATION, OPERATION AND MAINTENANCE OF
AN UPGRADED OUTDOOR ELECTRONIC MARQUEE SIGN ("MARQUEE"),
REPLACING THE CURRENT MARQUEE AT BAYFRONT PARK, PURSUANT TO
REQUEST FOR LETTERS OF INTEREST NO. 04-05-098.
WHEREAS, the Bayfront Park Management Trust ("Trust") was created by the City Commission to
direct, operate, manage and maintain all aspects of Bayfront Park and Bicentennial Parks; and
WHEREAS, the Trust identified a need to replace the existing outdoor electronic marquee sign;
and
WHEREAS, the Trust requested, the City of Miami ("City") Procurement Department issue a
Request for Letters of Interest ("RFLI") to solicit proposals for that purpose; and
WHEREAS, RFLI No. 04-05-098, for the purchase, complete installation, operation
and maintenance of an upgraded outdoor electronic Marquee Sign ("Marquee") was issued
on August 2, 2005, and two (2) responses were received; and
WHEREAS, the Evaluation Committee ("Committee"), appointed by the Chairperson of the Trust
and approved by the City Manager, met on two (2) occasions, including the final meeting held on
October 14, 2005, at which time oral presentations were provided by the two (2) proposers; and
WHEREAS, following the oral presentations, the Committee completed its evaluation of the two (2)
proposers, and recommended the firms in the following ranked order: 1. AD Systems, Inc., and 2.
Dade Media, Inc.; and
WHEREAS, the Committee recommended the Trust negotiate with AD Systems, Inc., stipulating
should negotiations fail, the Trust could then proceed negotiating with the second -ranked firm, Dade
Media, Inc.; and
WHEREAS, the City Manager approved the recommendation made by the Committee; and
WHEREAS, on November 7, 2005, the Trust met at its monthly board meeting and approved the
Committee's recommendation to accept the proposal submitted by AD Systems, Inc., and directed the
executive director to negotiate an agreement; and
WHEREAS, on June 26, 2006, the Trust approved the agreement between the Trust and Ad
Systems, Inc., subject to City Commission approval; and
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File Number: 07-01542
WHEREAS, the cost of the new and upgraded Marquee sign is to be incurred by AD Systems, Inc.,
sponsorship revenue is to be shared with the Trust; and
WHEREAS, the initial term of the agreement is five years, and the Trust will have two (2) options to
extend the term for a period of two (2) years each; and
WHEREAS, the Trust and the Executive Director of the Trust recommend that the agreement
between the Trust and AD Systems, Inc., for an upgraded Marquee sign at Bayfront Park be adopted
by the City Commission;
NOW, THEREFORE, BE IT RESOLVED BY THE COMMISSION OF THE CITY OF MIAMI,
FLORIDA:
Section 1. The recitals and findings contained in the Preamble to this Resolution are
adopted by reference and incorporated as if fully set forth in this Section.
Section 2. The Executive Director of the Trust is authorized to enter into a five-year
agreement, in substantially the attached form, with AD Systems, Inc., for the purchase, complete
installation, operation and maintenance of an upgraded Marquee, replacing the current Marquee at
Bayfront Park, pursuant to RFLI No. 04-05-098.
Section 3. This Resolution shall become effective immediately upon its adoption and
signature of the Mayor.{1}
APP' EVE C%lC1 ! ' M AND CORRECTNESS:
-fib-
GE L RNANDEZ
CITY ATTORNEY ti
Footnotes:
{1} If the Mayor does not sign this Resolution, it shall become effective at the end of ten calendar days
from the date it was passed and adopted. If the Mayor vetoes this Resolution, it shall become
effective immediately upon override of the veto by the City Commission.
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