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HomeMy WebLinkAboutEconomic Impact Analysis• • HOTEL DE L'OPERA Modification To Phase Ill of Miramar Centre MAJOR USE SPECIAL PERMIT ECONOMIC IMPACT ANALYSIS Prepared By: Sharpton, Brunson & Company, P.A. One Southeast Third Avenue, Suite 2100 Miami, Florida 33131 HOTEL DE L'OPERA Economic Impact Analysis Submitted to: City of Miami Prepared For: FLORIDA EAST COAST REALTY, INC. Prepared by: SHARPTON, BRUNSON & COMPANY, P.A. One Southeast Third Avenue Suite 2100 Miami, Florida 33131 (305) 374-1574 HOTEL DE L'OPERA TABLE OF CONTENTS The Project Overview Executive Summary Introduction Summary of Benefits PAGE(S) 1 3 4 Objectives and Definitions Objectives 6 Definition of Economic and Tax Impact 6 Direct and Indirect Effects 6 Measures of Economic Impact 7 Description of Results 8 Discussion of the Results by Economic Indicators Impact Indicators 9 Results of Indicators 9 Impact of Construction 9 Impact of Ongoing Operations 10 Impact on Local Tax Revenues 10 Analysis by Economic Indicators 10 Employment 10 Wages 11 Output 11 Local Taxes 12 Public Sector Cost 13 Impact Fees 13 Exhibits Exhibit I: Summary of Economic Impact 14 Exhibit II: Impact and Other Fees 15 Project Overview Located in the heart of Miami's Downtown Arts and Entertainment District, the Hotel De L'Opera (the Project) is a mixed use development that features a 400 suite, full service luxury hotel with a full amenity package including meeting, banquet and function rooms, and 44,522 square feet of office space. In addition, the Project will include approximately 6,188 square feet of street level retail/commercial uses. The building is 34 stories high. There will be 320 parking spaces. Hotel De L'Opera fronts on NE 4th Avenue along it's western boundary and NE 17th Terrace to the south. The eastern boundary abuts Opera Tower, a 645 unit luxury condo- minium, and is less than one block from Biscayne Bay and Pace Park, a modern waterfront facility with lighted tennis courts, art walks and picnic areas. The Project is part of Miramar Centre, which was originally approved by the City of Miami by covenants in the early 1980's, and amended in 2001 as part of the Miramar Centre MUSP. The MUSP approval was for an institutional building containing about 100,000 square feet as well as the adjacent Opera Tower, a 56-story residential tower. Hotel De L'Opera will provide additional hotel rooms for the downtown market, as well as the greater Miami area. The building is directly across the street from the highly successful Marriott, Radisson and Double Tree hotels, and will create a critical mass of hotel rooms that will serve the new Performing Arts Center, convention and meeting business, as well as the needs of downtown Miami. There have been no new hotel rooms added to the Omni area in 20 years. It is important to note that the Performing Arts Center Economic Impact findings indicate that more than 100,000 additional visitors from outside Miami -Dade County are projected to visit the Center in 2008, which spotlights the need for additional hotel rooms in this area. The building design accentuates the curvature of the street along the property lines and is situated so as to retain the lines of sight of adjacent buildings and lessen its impact. The street level lobby and retail areas which will house shops and boutiques is designed as a colonnade to convey a comfortable and compatible "curb - appeal" ambiance that will encourage pedestrians to walk and enjoy the city scene of the neighborhood. The office levels are incorporated into the building pedestal and provide "an eye on the street" to add a life to the building on the lower levels. Geometric designed openings that are illuminated with colors at night de-emphasize the parking garage levels so as to reduce the impact of that element of the structure. _1- Project Overview (cont'd) The hotel will have 400 suites and will include two recreation areas, two swimming pools, an exercise gym, meeting/function banquet rooms, as well as full "back of the house" elements necessary for its operation. The hotel and office suites will be fully complimented with deluxe amenities and features: • Elegant lobby • Glass -enclosed elevators in lobby • Meeting and function rooms, as well as generous pre -function areas • Lushly landscaped ground -level, and two recreation deck areas • Unique curvilinear swimming pool and spa • Penthouse sun deck and pool • Sophisticated electronic security system throughout the building • Digital satellite TV and multiple telephone lines • Dedicated "Ethernet" high-speed internet connections • Large balconies • Full window and door shades or blinds • 24-hour uniformed security service • Valet service available • Seven, high-speed electronic elevators • Convenience shopping on premises • Health and fitness center • Concierge service • Experienced, multi-lingual, courteous and professional management and leasing team on -site. The 400-room hotel is a two-way post - tensioned slab construction with concrete columns and a limited number of concrete shear walls. The building exterior envelope is specifically designed with hurricane - resistant sliding glass doors in each suite. -2- Introduction This document represents an in-depth economic and tax benefits analysis of the development and operation of a full -service luxury hotel, office complex, and retail facilities. The Project currently contemplated is comprised of the following components: ❑ 400 luxury hotel rooms ❑ 44,522 square feet of office space. ❑ 6,128 square feet of retail/restaurant. ❑ 320 parking spaces. This analysis encompasses the entire Project and estimates the economic and tax benefits for both its developmental and operational phases. 3 Sur tart' of Benefits The Project will bring significant economic benefits to the city of Miami (the City). This section summarizes the impact of the project on employ- ment, public sector revenues and other economic benefits as a result of the development. Employment Employment considerations include the direct employment resulting from the Project. Average developmental construction phase employment will be for approximately 289 employees and the Project management is expected to employ 500 people for on -going hotel operations and maintenance of the facilities. Wages To compute the wages associated with the new employment we started with budgeted data directly related to the developmental and operational phases of the Project, and we incorporated data from our research on retail sales. Total direct and indirect impacts expected from wages associated with the new development approximate the following: One Time $ 50,569,272 Tax Revenue The estimate of the public sector revenues associated with the development includes taxes and other revenues generated directly by the Project. Although public sector costs are important elements in measuring fiscal impact, these benefits have not been quantified in this document. This analysis only measures the benefits derived from the develop- ment. Annual tax revenue expected to be created totals $2,947,891. Output The estimate of total economic impact is measured by total output. This analysis measures the economic impact of developmental costs and ongoing, operational expenditures. To determine the effect of respending within the City, we utilized a multiplier to compute total direct and indirect benefits. Total output expected to be generated, as a result of the develop- mental and operational phases of the Project will approximate the following: One Time $ 164,785,496 Annual $ 23,490,000 Annual $ 17,852,400 -4- Sun ary of Benefits Significant Community Benefits: • Jobs • Wages • Taxes Economic Activity Hotel Guests, Office Workers, and Retail/Restaurant Employees Impacting Local Businesses: • Food ➢ Recreation/Entertainment • Transportation • Retail The following table and charts summarize the economic impact of the Hotel De L`Opera project. CONSTRUCTION ANNUAL PERIOD IMPACT RECURRING Economic Activity Stimulated Output $ 164,785,496 $ 17,852,400 Wages 50,569,272 23,490,000 Taxes 2,947,891 Jobs Created $ 215,354,768 $ 44,290,291 289 500 - 5 - Objectives and Definitions Objectives The objective of this analysis is to provide information on the various benefits created by the Project and to prepare an estimate of such benefits to the City. Our analysis is based on an economic model, which estimates economic and tax impacts of various projects on a desig- nated area. The model is specifically tailored to the City of Miami (the City). Definition of Economic and Tax impact The construction and subsequent oper- ation of the Project will create important benefits within the City. These benefits include new income, new jobs, new tax revenue and new economic activity impacting upon every sector of the local economy. Moreover, through the multi- plier effect of respending and reinvesting, indirect economic benefits are added to the direct benefits brought about by initial construction expenditures, the expendi- tures from ongoing operations and new spending at the retail enterprises. Direct and Indirect Effects The total economic impact of public and private projects and policies on a region does not end with the impact from the initial construction expenditures; the continued benefits to the local economy must also be considered. Income to firms furnishing construction materials and services is subsequently converted into employee salaries, material purchases, investment in plant and equipment, savings, profits, purchases of services, and a variety of other economic activities. Income to laborers is subsequently respent for purchasing of food, housing, transportation, education, entertainment, medical and dental services, clothing, personal services, and a wide variety of other goods and services. Furthermore, income to the govern- mental unit is respent as salaries, purchases, and support of a variety of programs, including education, transportation, and social services. In turn, individuals, firms, and governments furnishing these goods and services again spend their income for more purchases, salaries, investments, and savings. In this manner, indirect benefits result each time the initial sum is respent, and the additional sum available in the local economy induces further job creation, business development and savings. Quantification of these indirect benefits has been the object of considerable economic study. Because economic relationships are so complex in our modern society, no single area or political unit is a completely self-contained economic unit. Therefore, purchases from other areas and political units are necessary, and goods services are exported in return. As purchases are made from other units, some of the benefits of economic respending are lost to the local economy. Ultimately, a smaller and smaller portion of the initial sum would remain, until, after several rounds of respending, an insignifi- cant sum is left. -6- Objectives and Definitions The indirect effects can be viewed as a set of "ripples" in the economy. Indirect, like direct, resources require labor, materials, equipment and services for their production to induce further job creation and spending of wages. The "ripple" of the indirect effect multiplies the original impact of the purchase. The common measure of the magnitude of the "ripple" effect is called a multiplier. A multiplier measures the total magnitude of the impact on each particular economic indicator as a multiple of the initial, direct effect. For instance, a multiplier of "1" would signify no "ripple" effects as the total impact is 1 times the initial impact, while a multiplier of "2" would imply that the total impact is 2 times the direct effect. The actual magnitude of a multiplier depends on the likelihood the goods and services purchased in a region would be produced in, or provided from the region. The model we used to estimate the total economic impact incorporates a multiplier developed by utilizing past consumption and production patterns in the City. There will be significant economic benefit derived from the expenditures of the residents of the Project on eating, drinking, grocery, recreation, retail etc. This report does not include the economic impact of such expendi- tures. Measures of Economic Impact Various measures can be used to indicate the impact of a policy or project on a region. Specifically, for this study, they are the increases in local employment, wages, tax revenue and output that result. Definitions of these measures are as follows: Employment is measured full-time equivalent jobs. Wages include wages, salaries, and proprietor's income only. They may include non -wage compensation, such as pensions, insurance, and other fringe benefits. Wages are assumed to be expended by households in the area at which the wage-earner works. Local taxes include additional reve- nues from both ad valorem and non ad valorem assessments. Direct expenditures include those sums expended for land acquisition, site preparation and all hard and soft costs associated with a project. Indirect expenditures are those sums expended within the local economy as a result of the "ripple" effect described earlier, Output describes total economic activity, and is essentially equivalent to the sum of direct and indirect expendi- tures (exclusive of wages and taxes). -7 Objectives and Definitions Description of Results For the purpose of describing the total economic benefits of the Project, the related expenditures and econ- omic activity stimulated have been broken into two categories: Developmental Annual Recurring Developmental expenditures include those expenditures related to the design and construction phase of the Project and related amenities. Annual recurring activities stimulated are those expenditures incurred in connection with the ongoing oper- ation of the Project, and the sales and expenditures of the retail enter- prises leasing space at the Project. - 8 - Discussion of the Results by Economic Indicators Impact Indicators We measured the Project's impact on four commonly used indicators of economic activity. Those indicators are: Jobs Wages ➢ Total output Local taxes Results of indicators Exhibit I details the Project's direct and indirect impact on the above economic indicators for Miami. A summary of such impact follows: DEVELOPMENT OUTPUT One Time: Direct indirect Annual: Operational: Direct indirect $ 87,689,174 77,096,322 $ 164,785,496 The economic indicator most commonly measured, and publicly reported on to gauge the economic impact of a public project is output. The impact of a project on the indicator output is often referred to as the project's economic impact. Impact of Construction The site preparation and construction expenditures, including soft costs and impact fees are estimated at $113.5 million. Such activity will create approximately 289 new full time equivalent jobs and employ a maximum of 354 workers during peak periods. The workers will earn approximately $26.9 million in direct wages. WAGES TAXES EMPLOYMENT $ 26,910,000 23,659,272 $ 50,569,272 289 289 $ 9,500,000 $ 12,500,000 $ 2,947,891 500 8,352,400 10,990,000 $ 17,852,400 $ 23,490,000 $ 2,947,891 500 9 Discussion Of The Results By Economic Indicators Impact of Ongoing Operations As a result of the on -going operation and maintenance of the Project, Miami will gain approximately 500 new, permanent full-time equivalent jobs. The wages of the workers who obtain these positions will provide an impact of approximately $23.5 thousand annually. The total expenditures for the Project's operations, will provide a new, permanent impact of $17.9 million annually to the City's economy. This impact consists of the effects of the direct expenditures from the maintenance, security and day-to-day operation of the Project, and the multiplied effects of such spending thus creating indirect bene- fits. Impact on Local Tax Revenues As a result of the construction and operation of the Project, various state, city and city governments and agencies would gain an estimated annual tax benefit of $2.9 million. Analysis by Economic Indicators Our analysis of the economic and tax benefits of the Project was done by each major phase of the Project. We identified the major phases to be developmental and operational. This analysis determines the econ- omic benefits to the City by identi- fying such benefits for each of the phases. The effects on economic indicators used to measure benefits (employ- ment, wages, output and taxes) were computed for each phase. Employment Employment is one of the most important economic benefits of the Project. It is one of the most accessible and direct benefits for the City's residents and it's residents and is a primary means by which develop- mental, operational and maintenance expenditures generate indirect econ- omic benefits. A portion of this employment occurs on -site as a result of new spending at the retail enter- prises, and a portion is derived from on -going operations of the Project. Further employment is generated off - site by the expenditures of employees of the Project and businesses located in the Project, at area businesses. As can be seen in Exhibit I, total short- term (developmental) employment will average 289 employees over an eighteen month period and the total on -going employment will average 500. The total on -going positions can be summarized as follows: Management Security Parking Maintenance/Facilities Retail Hotel .Opera tions -10 Discussion Of The Results By Economic indicators Wages The analysis deemed wages are a direct by-product of employment. As discussed in the above section, both on -site and off -site jobs are created. There were both temporary and permanent in nature. To compute the wages associated with the new employment we started with budgeted data directly related to the developmental and operational phases of the Project. Employment, such as construction related employment, was obtained directly from construction estimates. These numbers were tested for reasonableness. Output The output generated, as a result of the development and operations of the Project, is caused by the follow- ing type of expenditures: Development costs expended in the City (1 00%) Annual operational expenditures of management company New spending in the locality by employees of businesses located in the Project To incorporate the impact of dollars being respent and/or reinvested in the City, a multiplier was applied to total direct output. A multiplier of 1.8792 was used to determine total direct and indirect output created by the Project. This multiplier indicates that for every $100 spent in Miami, another $187.92 will be respent or reinvested in Miami. This multiplier was obtained from the Dade City Planning Department. Direct output from the developmental phase of the Project is primarily a result of developer costs. These costs include land acquisition, site prep- aration and soft and hard costs relating to the Project's construction. To determine the total output we determined what development costs were expected to be or had been spent in Miami. Total direct output during the development phase is $87.7 million. Total indirect output created by the direct respending in Miami is $77.1 million. Thus total Miami output from the development of the Project is $164.8 million. The final component of output results from the direct operating expenditures of the Project, and the indirect benefits created as a result of the multiplier effect on direct output. The Developer provided us with an annual operating budget for the Project. An overall assumption was made that all expenditures would be spent initially in the City. -11 - Discussion Of The Results By Economic Indicators Output (Contd.) The total operating expenditures incorporate all estimated expenses of the ongoing operation of the Project. The impact of the retail enterprises was measured separately as an econ- omic indicator. To incorporate the potential respen- ding and reinvesting in Miami, the multiplier effect was measured. By applying a multiplier of 1.8792 to the total direct output from operating expenditures and the retail enterprises, we determined total output (direct and indirect) from on -going operating expenditures and retail sales. Local Taxes A key and significant benefit generated from the development and operation of the Project is taxes. Several types of tax revenue will be generated from this project including ad valorem taxes. Specific ad valorem taxes include real and personal property taxes. Other taxes include occupational taxes and community development taxes. New real property taxes will be as- sessed on the Project. The assess- ment is based on a predetermined mileage rate being applied to the taxable value of the real property. We computed real property taxes for the developmental phase based on the cost of the development of the Project. This assessment base is very conserv- ative since tax on real property typically is assessed on appraised values and not actual cost. The basis for ongoing taxes is also overall cost. The mileage rate was obtained from the City Tax Collectors office relative to the Project's location. The projected annual real property taxes are approximately $2,9 million. Total ad valorem taxes assessed by Miami -Dade County are allocated based on mileage rates to certain governmental entities. Listed below is the allocation of projected tax revenue. City Operating City Miscellaneous School Operating County Operating Debt Service - City Debt Service - County South Florida Water Library Operating School Debt Service Florida Inland Navigation Environmental Projects Children's Trust TOTAL $ 964,685 56,750 901,978 662,268 86,827 32,347 67,759 55,161 55,728 4,370 11,350 48,668 $ 2,947,891 -12- Discussion Of The Results By Economic Indicators Local Taxes (Contd.) Although not quantified, the City, through its receipt of allocated state sales taxes will receive an additional benefit as a result of the development and operation of the Project, and from the retail enterprises. Public Sector Costs Impact fees Very significant factors in measuring the economic impact on a specific region of a project are impact and other required develop- ment fees. A summary of these fees are listed below: Developmental Impact Fee • Downtown Development Supplemental Fee • Miami -Dade W.A.S.A "Connection Fees" • Building Permit Fee Installation Energy Fee • Other Fees For the purpose of this economic impact analysis, fees are included as a part of the direct development cost (output). Impact fees total approximately $675 thousand and other fees total approximately $504 thousand. These fees are shown in detail in Exhibit II. 13- Exhibit List Exhibit I Exhibit II Summary of Economic impact Impact and Other Fees Exhibit -1 Summary of Economic Impact OUTPUT WAGES EMPLOYMENT TAXES DIRECT DEVELOPMENTAL OPERATIONAL TOTAL DIRECT INDIRECT DEVELOPMENTAL OPERATIONAL TOTAL INDIRECT TOTAL BENEFITS TOTAL DEVELOPMENTAL TOTAL OPERATIONAL $ 87,689,174 9,500,000 97,189,174 77,096,322 8,352,400 85,448,722 $ 26,910,000 12,500,000 39,410,000 23,659,272 10,990,000 34,649,272 $ 182,637,896 $ 74,059,272 $ 164,785,496 $ 50,569,272 17,852,400 23,490,000 289 500 $ 2,947,891 789 2,947,891 789 $ 2,947,891 289 500 $ 2,947,891 TOTAL BENEFITS $ 182,637,896 $ 74,059,272 789 $ 2,947,891 14 Exhibit -11 IMPACT AND OTHER FEES: A. Development Square Footages: 1) Total gross building area (with parking) 2) Maximum development area (FAR) 3) Gross parking area B. Impact Fees: Square Footage 617,947 267,045 148,848 Amount 1) Developmental Impact Fees $ 532,008 2) Downtown Development Supplemental Fee 143,760 Total of all Impact Fees $ 675,768 C. Non -Impact Fees: 1) Miami Dade W.A.S.A. "connection fees" $ 312,781 2) Building Permit Fee 73,097 3) Installation Energy Fee 41,589 4) Major Use Special Permit Application Fee 30,000 5) Miami -Dade County Code Compliance 39,892 6) Radon Gas Fee 2,079 7) Fire Plan Review Fee 3,951 8) Ground Cover Fee 150 9) Land Use/Zoning 250 10) Zoning Review for Building Permit Fee 60 11) Certificate of Occupancy Fee 250 12) Application Fee 35 Total of all Non -Impact Fees $ 504,134 Total of all Fees for Project $ 1,179,902 Source: City of Miami Planning, Building and Zoning Department. Miami Dade County Impact Fees -15