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' Ordinance
File Number: 06-01053A
Final Action Date:
AN ORDINANCE OF THE MIAMI CITY COMMISSION CREATING THE OMNI
MEDIA TOWER REGULATIONS AND AMENDING CHAPTER 62 OF THE CODE
OF THE CITY OF MIAMI, FLORIDA, AS AMENDED, ENTITLED "ZONING AND
PLANNING," MORE PARTICULARLY BYAMENDING ARTICLE XIII, ENTITLED,
"ZONING APPROVAL FOR TEMPORARY USES AND OCCUPANCIES; PERMIT
REQUIRED," TO CREATE A NEW DIVISION 8 ENTITLED "OMNI MEDIA TOWER
REQULATIONS"; PROVIDING FOR INTENT AND PURPOSE; REQUIRING
DEVELOPMENT AGREEMENT IN CONJUNCTION WITH THE PLACEMENT OF
AN OMNI MEDIA TOWER; CREATING DEFINITIONS, CRITERIA, A PERMITTING
PROCEDURE, APPROVAL PROCESS AND FEES; PROVIDING FOR APPEALS,
AND A COUNTY OPT -OUT PROVISION; PROVIDING FOR RESOLUTION OF
CONFLICTS AND ENFORCEMENT; AND ALSO FURTHER AMENDING CHAPTER
62 ENTITLED "URBAN DEVELOPMENT REVIEW BOARD", SPECIFICALLY,
ARTICLE IX, ENTITLED "FUNCTIONS, POWERS AND DUTIES GENERALLY"
SECTION 62-258 (1) TO PROVIDE ADDITIONAL REVIEW POWERS TO THE
URBAN DEVELOPMENT REVIEW BOARD WITH REGARD TO MEDIA TOWERS;
CONTAINING A SEVERABILITY CLAUSE; AND PROVIDING FOR AN EFFECTIVE
DATE.
WHEREAS, the Zoning Code of the City of Miami, Florida, permits Media Towers in the South
East Overtown Park West ("SEOPW") Community Redevelopment Area ("CRA"); and
WHEREAS, the City Commission deems it is in the best interest of the City of Miami also to
permit Media Towers in the Omni Redevelopment District Community Redevelopment Agency ("Omni
CRA") and to regulate such uses in the Code of the City of Miami, Florida, as amended; and
WHEREAS, a major goal of the Omni CRA is to encourage successful redevelopment projects,
thereby achieving the complete eradication of slums and blight from the CRA area and improving the
public safety and aesthetics of the area; and
WHEREAS, the Omni CRA includes the Miami Performing Arts Center District, a regional arts
and entertainment resource; and
WHEREAS, after careful consideration of this matter the City Commission deems it advisable
and in the best interest of the general welfare of the City of Miami and its citizens to permit Omni
Media Towers by amending the Code of the City of Miami, Florida, as amended ("City Code") as
hereinafter set forth; and
WHEREAS, the City Commission has determined that the erection of Media Towers within the
Omni CRA would be consistent with the customary use of displays and signage within Miami's urban
core areas; and
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WHEREAS, such customary use of displays and signage includes the regulation of signs under
The Miami 21 Code of the City of Miami, Florida, and the regulation of wall murals under Section
62-600 of the City Code, although neither apply to the regulation of Omni Media Towers as defined
under this ordinance and the criteria set forth herein; and
WHEREAS, the City Commission has determined that the development of the Omni Media
Towers in the Omni CRA area will aid in the expansion of tourism, arts and entertainment in the Omni
CRA, as well as generate tax increment financing dollars within the CRA; and
WHEREAS, the City Commission has determined that the Omni Media Towers will promote the
exposure of the Omni CRA by adding illumination and visual enhancement as well as integrating with
the cultural and entertainment elements of the district, including the Miami Performing Arts Center
District; and
WHEREAS, the City Commission has determined that development of Omni Media Towers will
provide a significant infrastructure benefit to the Omni CRA area and will also create and promote
commercial, retail, entertainment, recreation, office, and residential development within the Omni CRA;
and
WHEREAS, the City Commission has determined that the development of the Omni Media
Towers will create a stronger sense of place and visual identification, as well as urban vitality in the
Omni CRA; and
WHEREAS, the City Commission has determined that the Omni Media Towers shall only be
permitted when a property owner has entered into a binding development agreement that will create a
substantial redevelopment project and public benefit within the Omni CRA, meeting the goals of the
CRA and this Ordinance; and
WHEREAS, the City Commission has determined that the development of Omni Media Towers,
and future development promoted by Omni Media Towers, will assist in the removal of blight from the
Omni CRA area, as well as the improvement of public safety and aesthetics in the area; and
WHEREAS, the City Commission has determined that the Urban Development Review Board,
the Director of Planning, and the Director of Building and Zoning should provide a recommendation to
the City Manager or designee with regard to proposed Media Towers; and
WHEREAS, by the adoption of this Ordinance the City of Miami exercises its right to opt out of
the provisions of the Miami -Dade County Code of Ordinances Section 33-121.11;
NOW, THEREFORE, BE IT ORDAINED BY THE COMMISSION OF THE CITY OF MIAMI,
FLORIDAAS FOLLOWS:
Section 1. The recitals and findings contained in the Preamble to this Ordinance are hereby
adopted by reference thereto and incorporated herein as if fully set forth in this Section.
Section 2. Chapter 62 of the City Code, is hereby amended by adding a new Division 8 and
Sections 62-800 - 62-812, entitled "Omni Media Tower Regulations" in the following particulars: (1)
"CHAPTER 62
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ZONING AND PLANNING
ARTICLE XIII. ZONING APPROVAL FOR TEMPORARY USES AND OCCUPANCIES;
PERMIT REQUIRED
DIVISION 8. OMNI MEDIATOWER REGULATIONS
Section 62-800. Definitions.
For the purpose of this Division, the following definitions shall a
A licant is any person or entity who, pursuant to this Division, is seeking to apply for an Omni Media
Tower permit.
Commercial Message includes text, logo, image, or any other representation that, directly or indirectly,
names, advertises, or calls attention to a business, product, service, or other commercial activity. Text
or letters that do not spell a name or words shall be considered a component of the commercial
message.
Development Agreement is an agreement construed and implemented among the parties pursuant to
the Florida Local Government Development Agreement Act, Section 163.3220 through 163.3243,
Florida Statutes.
Media Tower is a building that may serve as a viewing tower and a kinetic illuminated media display
systemutilizing signage, and all other forms of animated illuminated visual message media within the
Southeast/Overtown Park West Redevelopment Area and in the Omni Redevelopment District
Community Redevelopment Agency Area (Omni CRA) .
Miami Performing Arts Center District is the area surrounding the Miami Performing Arts Center, a
regional arts and entertainment resource.
Omni Media Tower is a building that satisfies the requirements set forth in Section 62-803 of the
Ordinance as a media tower that will utilize a visual media display system, as permitted by the
Ordinance.
Omni CRA is the area bounded by the Florida East Coast Railroad right-of-way on the West, the
Northerly right-of-way line of 1-395 on the South, the Westerly Shore of Biscayne Bay on the East and
the Southerly right-of-way of N.E. 20 Street on the North.
Visual Media Display System on a Media Tower means an affixed illuminated display system using
si.qnage and anv other form of illuminated visual message media, constructed to display one or more
paintings or artistic works, that may be electronic and composed of photographs, animation, or
arrangements of color, and that display a commercial or noncommercial message, relies on the
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buildina for riaid structural su000rt. and are anolied to the buildina or deoicted on vinvl. fabric or other
Section 62-801. Intent and Purpose.
It is intended that Media Towers within the Omni Redevelopment District Community Redevelopment
Agency ("Omni CRA") be used to achieve an overall effect and aesthetic consistency on
privateer -owned property within the Omni CRA based upon criteria described in Sections 62-804 and
n as the
Community Redevelopment Act of 1969, and in the implementing provisions of this ordinance.
The City Commission has determined that the Omni Media Tower Regulations serve to;
1) Help establish a unique local, regional and national identity within Miami's urban core;
2) Strengthen the economy of the City by encouraging the development and redevelopment of a
depressed, blighted and slum area within a manor redevelopment area within Miami's urban
core;
3) Link future growth in the Omni CRA to improved pedestrian circulation and reduced conflict
with vehicular traffic;
4) Improve the quality of new development in the Omni CRA by providing public amenities and
visual enhancements in appropriate locations;
5) Assist in the removal of blight from the Omni CRA, as well as the improvement of public safety
and aesthetics in the area;
6) Promote commercial, retail, entertainment, recreation, office, and residential development
within the Omni CRA;
7) Provide a significant infrastructure benefit to the Omni CRA;
8) Create astronger sense of place and visual identification, as well as urban vitality in the Omni
CRA;
9) Enhance the character of the Omni CRA and attract tourism, arts and entertainment;
10) Promote the exposure of the Omni CRA by adding illumination, and visual enhancement,
integrating with the cultural and entertainment elements of the area; and
11) Provide a source of funds to be used exclusively within the Omni CRA for redevelopment
related activities.
It is further intended that Omni Media Towers be located where they can serve as a focal point or
feature for the Omni CRA and provide a landmark for wayfinding, as pedestrians move away from
downtown and the cultural destinations in Museum Park.
Section 62-802, Development Agreement necessary.
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Building permits for Omni Media Towers may only be issued following adoption and the recordation in
owner(s) to create a substantial redevelopment project within the CRA that will meet the goals of the
CRA and the coals set forth in Section 62-801. The Develobment Aareement shall aovern. amona
other things, the design of a Omni Media Tower and any related development that benefits the area,
any contributions to public infrastructure, etc., as well as the limitation and orientation of the signage
located on the Omni Media Towers.
Section 62-803. Omni Media Towers Permitted within the Omni CRA.
Notwithstanding Section 6.5.4 of the Miami 21 Code, Omni Media Towers are permitted within the
boundaries of the Omni CRA. An Omni Media Tower is a building, or portion thereof, that serves as
structural support for media display, which shall include affixed illuminated display systems using
signage and any other forms of illuminated visual message media ("visual media display systems"),
Section 62-804. Building Criteria.
Omni Media Towers may also serve as a viewing tower and may also contain any use permitted in the
transect, as described in the Miami 21 Code, in which it is located. Omni Media Towers must be
developed to include public r)arkina for a minimum of 1.000 cars. therebv orovidino a sionificant
es an infrastructure deficiency and provi
major public benefit.
Omni Media Towers shall consist of a pedestal element and up to two (2) tower elements. The
maximum height of an Omni Media Tower, including any tower element, shall be 500 feet.
Omni Media Towers shall be permitted pursuant to this Division of the City Code.
In the event that an Omni Media Tower site is the subject of an active Major Use Special Permit, the
pedestal (or parking garage) component of the Omni Media Tower shall comply with the Zoning Code
that was in effect at the time that the MUSP was approved. A Development Agreement on a site for a
Omni Media Tower shall toll the MUSP for the duration of the Development Agreement, and, the Omni
Media Tower element shall be reviewed and approved pursuant to Section 62-807 in lieu of any
otherwise applicable special permit regulation.
The pedestal (or parking garage) component of any other Omni Media Tower shall comply with the
Miami 21 Code.
Section 62-805. Visual Media Display System Criteria.
The signage on an Omni Media Tower shall be designed pursuant to the following criteria.
1) An Omni Media Tower shall include one or more visual media display systems that shall be
constructed to display one or more paintings or artistic works, that may be electronic and
composed of photographs, animation, or arrangements of color, and that display a commercial
or noncommercial message, rely on the building for rigid structural support, and are applied to
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the building or depicted on vinyl, fabric or other similarly flexible material that is attached flush
or flat against the building's surface.
2) A maximum of five (5) surfaces of an Omni Media Tower, including the surfaces of any tower
element, may include a visual media display system as described in this Division. A visual
media display system shall be permitted to cover the entirety of each surface.
3) The material depicted on each visual media display system shall be predominantly pictorial,
with text consisting of less than fifty (50%) percent of the display at any one time.
4) The visual media display systems utilized on an Omni Media Tower shall be illuminated by light
emitting diode (LED) lights. Illumination shall be such that it will provide reasonable illumination
and eliminate glare and intensity that might pose safety hazards to drivers and pedestrians.
5) The commercial material depicted on the visual media display systems need not pertain to the
use of Omni Media Tower property and may advertise products or services not offered on the
premises.
6Z The surfaces of Omni Media Towers featuring a visual media display system shall not directly
face any residential units within 500 feet of the Omni Media Tower. No portion of Omni Media
Towers shall be located within 300 feet of T3, T4 or T5 Transect zoning districts.
,7) The visual media display systems shall be designed so that illumination of the systems shall
not increase the light levels in any direction by more than the following_
a. Less than one foot-candle above the ambient lighting level when measured at a
distance of 400 feet from an Omni Media Tower.
b. Less than 0.5 foot-candles above the ambient lighting level when measured at a
distance of 600 feet from an Omni Media Tower.
c. Less than .25 foot-candles above the ambient lighting level when measured at a
distance of 800 feet from an Omni Media Tower.
Section 62-806. Permit Application.
Aermit application for the approval of an Omni Media Tower shall contain the following:
jj Dimensioned elevation drawing of the media tower.
2) A colored drawing or colored computer simulation depicting the Media Tower.
3), Site plan, elevations, landscape plan and, if applicable, floor plans.
4) A certified spacing survey that demonstrates compliance with this Division.
Pa ment of a non-refundable administrative fee in the amount of $500.00.
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Permits for an Omni Media Tower will be issued by the City upon a determination that the applicant
has complied with the criteria set forth in this Division.
Section 62-807. Media Tower Permitting Procedure.
An Omni Media Tower Permit shall be required for the approval of an Omni Media Tower as specified
herein. The Omni Media Tower Permit shall be in lieu of any signage permits that otherwise would be
required pursuant to the City's regulations.
All permit applications shall require a mandatory review by the Urban Development Review Board
(UDRB). Upon recommendation by the UDRB, the Director of Planning and the Director of Building
and Zoning, the City Manager or Designee shall review the application for consistency with Sections
62-804 and 62-805 of this Division. All such applications shall also require approval by Miami -Dade
Count and Florida Department of Transportation, if applicable. Upon compliance with all applicable
requirements, reviews and approvals, the City Manager or Designee shall approve the permit
application and qrant an Omni Media Tower Permit.
Section 62-808. Annual Permit Fees, Permit Renewal Fees.
The Permittee shall pay an annual permit fee equal to two dollars ($2) per square foot of Visual Media
Display System for an Omni Media Tower Permit; which said annual fee shall, in no event, be less than
Forty Eight Thousand Dollars ($48,000) per year (the "Permit Fee"). The initial Permit Fee shall be
due and payable, in its entirety, prior to the construction of the Omni Media Tower, but, in any event,
no later than thirty (30) days after receipt of an Omni Media Tower Permit. Each subsequent annual
Permit Fee shall be due and payable on the anniversary of the issuance of the Omni Media Tower
Permit. The Permit Fee is in addition to any non-refundable fees charged pursuant to this Division.
Late payments shall accrue interest at the rate of eighteen percent (18%) per annum until paid. The
annual Permit Fee shall expire once all visual media display systems have been removed from the
Omni Media Tower and it ceases to convey any type of message
Section 62-809. Appeals.
In the event that the City Manager assigns a Designee, then any decisions of such Designee, pursuant
to this section may be appealed within fifteen (15) days of the decision directly to the City Manager.
Decisions by the City Manager may be appealed within fifteen (15) days of the decision directly to the
City Commission. The grounds for any such appeal shall be limited to failure to comply with the
criteria set forth in Sections 62-804 and 805, above..
Section. 62-810. Opt -out provision.
The _City opts -out of Chapter 33, Article 6, Division 5 of the Miami -Dade County Code of Ordinances,
as amended, per section 33-121.11 as applicable to Media Towers. The City has adopted the rules
contained in this article, to regulate the Omni Media Towers within the Omni CRA, the urban core, and
in proximity to expressways.
Section 62-811. Compliance.
An Applicant shall maintain compliance with any other county, state or federal codes regulating the
s_Mna9e..
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Section 62-812, Enforcement.
In the event of a violation of the terms of this Division, including the erection of a Media Tower without
a permit, a civil penalty may be assessed or enforcement proceedings may be instituted with the city's
code enforcement board or special masters. Each violation shall carry a civil penalty of up to $250.00
Per day ($500.00 if a repeat violator) or such greater penalties as are permitted by the county
ordinance law. The City may employ all penalties and remedies set forth in Chapter 2, Article X entitled
"Code Enforcement." This provision is supplemental to all other remedies and penalties provided by
law. Decisions of the code enforcement board or special master shall be final and may be appealed to
a court of competent jurisdiction within the times and in the manner provided by the Florida Rules of
Appellate Procedure, and the laws of the state and this Code.
Section 3. Chapter 62 of the City Code, is hereby further amended by amending Section 62-
258 (1) in the following particulars: {1}
"CHAPTER 62
ZONING AND PLANNING
ARTICLE IX. URBAN DEVELOPMENT REVIEW BOARD
* * *
Sec. 62-258. Functions, powers and duties generally.
In addition to such other powers, duties and authority as may be set forth elsewhere in the city code,
and in the zoning ordinance, the urban development review board is hereby authorized to:
(1) Review and recommend to the Director of Planning and the Director of Building and Zoning, as
applicable, for approval, approval with conditions or disapproval of applications for 14 Special
Permits within certain zoning districts and to the City Manager or Designee on applications for Omni
Media Tower Permits, pursuant to Section 62-807. Said review shall be pursuant to, city guides and
standards for administrative review referenced in section 2-205(b) (8) of this Code, or such design
guides contained in the requirements of the applicable zoning district text or specific regulation.
Section 4. If any section, part of a section, paragraph, clause, phrase or word of this Ordinance
is declared invalid, the remaining provisions of this Ordinance shall not be affected.
Section 5. This Ordinance shall become effective thirty (30) days after final reading and
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adoption thereof. {2}
APPROVED AS TO FORM AND CORRECTNESS:
JULIE O. BRU
CITY ATTORNEY
Footnotes:
(1) Words/and or figures stricken through shall be deleted. Underscored words and/or figures
shall be added. The remaining provisions are now in effect and remain unchanged. Asterisks indicate
omitted and unchanged material.
{2} This Ordinance shall become effective as specified herein unless vetoed by the Mayor
within ten days from the date it was passed and adopted. If the Mayor vetoes this Ordinance, it shall
become effective immediately upon override of the veto by the City Commission or upon the effective
date stated herein, whichever is later.
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