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Home My WebLink AboutItem #65 - Discussion Item-- The Hispq*ic World's Fir, Mi1r1i bttit� WA Way hetutive Ctnter 2050 Na! Wayy. Suite 5�1 M�arr, ; 33145 (305185B JI161 or 6587 beeembet 2§ 1981 Mr. Cesar Cdio Assistant City Manager City of Miami 3500 Pan American Drive Miami, Florida 33133 Dear Cesar: It was indeed a pleasure to talk with you. I am looking forward to working with you, in order to give the City of Miami the best possible support for their participation in the Fair. We at the Hispanic World's Fair are proud to bring the lair to your great City the "Big Orange". As per your request, we have enclosed the proposal you requested for the City of Miami's participation in the Fair. A representative of the Hispanic World's Fair or Mr. Danny Ramos, President of our firm will be available on December 10, 1981 to help make the presentation to the City Commissioners. We have a 5 minute film of the Fair that took place in New fork, which I think shows clearly how successful the Fair has been. You will find in the Fair an added means of communication and promotion, both national and local that we consider of vital importance for this great city at this time. We, at the Hispanic World's Fair are looking forward to bringing the convention to Miami, March 5, 6, & 7, 1982. Sincerely, THE HISPANIC WORLD'S FAIR Angelica R. Chaluisant ARC/med Enc. The Hispa nic World%"'P 1 6 IM December 2t 1981 Mt, Howard Gary City Manager City of Miami 3500 Pan American Drive Miami, Florida 33133 Ni111"I "iC@: Cora) Way hotu", Center 2050 CUM Way.Suits 51, MiAMI. EL 33145 (305) 858.6616 at 6547 Dear Mr. Gary: On November 199 1981 I met with Mr. Cesar Odio, Assistant City Manager for the City of Miami, after presenting him with an invitation for the City of Miami to participate in the Hispanic World's Fair; Mr. Odio asked us to sub- mit a proposal in writing; so that it may be presented to the City Commission- ers on December 10, 1981. He expressed an interest at that time in having the City of Miami participate in the Hispanic World's Fair. As per Mr. Odio's request I have enclosed our proposal for the City of Miami's participation in the Fair for your perusal. We feel privileged to have the opportunity to now bring the Hispanic World's Fair to the "Big Orange", your great City. You will find in the Fair an added means of comr.iunication and promotion, both national and local that we consider of vital importance for this great City at this time. We, at the Hispanic World's Fair are looking forward to bringing the convention to Miami, March 5, 6, & 7, 1982. I am looking forward to working with you and Mr. Odio, to give the best possible support to the City of Miami for their participation in the Hispanic World's Fair. Sincerely, ,,�EIITSPANIC WORLD' S FA R i �j L•`�2 �/ ��ilfi/! I 41� gelica R. Chaluisant ARCH/med Enc. • r�; s: _ heautive Mal ' "ante World s Avg Suit, 30The.H NOW York, NY 10'166 Miami Nice, Oral Way executive Center 2050 Coral Wall Suite 511 Miarfii. FL �3116 45 (305) 658.66or 6587 December 2 i 1981 Page 2 In addition to the above considerations we are giving the City of Miami for their participation in the fair the following: Free one full page black and white in six issues of the U.S. HispA nic Affairs Magazine (a national publication reaching 75,000 executives and public officials in major national corporations and government agencies in Was.".ington, D.C. ) VALUE: U.S. Hispanic Affairs Magazine Pate One full page black and white ......... $1,850.11r1 Onu year's contract (6 issues)......... x6 Value ........$11,10U.00 Triis will give the City of Miami a new avenue to reach on national level govcrnment officials and major eorporatR executives, in an ongcinb campaign for a full year and continue to promnte Miami's fertil ground ft+r new husi- 114Lss, excx l lent tourist attractions, hntels anrt restaurant:- lu-n , n to the Fai: bas tal.en place. VALUE OF BOOTlt AND ADS Booth A...6..6.....0...0.0.............. $25,600.00 Onc full page ad for one year 11,1Qq. no Total valuv....... I... COS-1 TO THE CITY OF ' ,i.L•!1 Booth A (Paid in full by 3/31; t'2) ....... S33,/40.C;u One fuli page ad for one year - 0 - Total Ca:•t S23,040.r►tl SAVINGS TO THE CITY OF MIS 41 Value of Booth and Ads $36,700.00 Cost of Booth and Ads 23,040.00 Savings to the City ..................... $139660.00 The Hispanic World's Fair is proud to have this great City (The Big Orange) participate in the first annual Hispanic marketing and promotional event. The FaiL will continue to by presented every year and we know that this will be the beginning of a fruitful relationship for both the City of Miami and the Hispanic World's Fair. �'t J S c The Hispant December 2, 1981 t"t tive bftit�: World.9 &r, PA�1 AAi BUitdiA� �00 PArk AvaAue, tun Me Ybrk, NY 10186 M16MI Mite: MAI WAY ExOtutive Ctnter 2050 Coal WAy. Suite 511 MIAA IJ1. 83145 (305) 858.6616 or 6587 CITY OV HLA.tl tXHIBIT 'PROPOSAL late have taken into consideration the supeestions of Mr, }tonsts»cin kosta, Marketing Director of the Department ofTradc and Coerce and Mr. Jose Casanova, City Planner for the Department of Planning and Zoning; that the City of ;harm participate at the Hispanic Vorldis Fair to pro;.:otc Itself and the individual projects and programs of each City Department; simulta::c•k- us1•c h:: atIl ling a central scction of the floor (scc Beach Convention CenLc:- floor plan). This will reducc the cost, since the cost of one of these section is considerably less than the cost for the total amount of space that would be needed to accomodate: the various city departments that would wanL to participate. The CiLr of Miami would tiave the high visibility it needs with a large central Incation in ore.-.r to promote tourism, economic dPvclnpment,attract ncc:•: busiisc!-c.Gs:, do per.-.oancl recru-iesue.nt and IISLr!bULt. infornrsti.:n. Wc, arc cot;ni;,rnt -,f t':% fact that thc• Cit•: Of Miarsi's pattiri.ratiol: is the Hispanic V-rld's Fair will- give .in added boost to our convc=ntion. Thereforc, we would like to offer the City of Mani several amenities. The Hisp.iisic Wrrld's Fair will give the Cite of %ami the following Month price r�.citsc`:ans: (St.nn0ard c(-,.t of booth A is $25,600.nO) A. 1fi'' IR'durLinn ;.il, '-,O givs n on tnc cost of the booth. I f 511) of the bOOLi, C-OhL ,:: paid by 12/3il S1 ►........ ►. • •. • • • ...... S11,J��.00t and the othor .50 . i r.11 d by 1/ 11 /C:^ .... ... ... .. ... .. . . . .. . 1.1 , ,:-- ). ii l Total hootli cost ......... $2'31:1,14D.0*; F. 5Z Reduction will be given on the cost of the bootie. If 5W-* of the booth cost is paid by 1/31/82 S129160.00 and-thc• other 50X is paid by 2/21/82 12,160.00 Total booth cost ......... $24,320.00 Nont' d)