HomeMy WebLinkAboutItem #67 - Discussion ItemNATIONAL PROMOTIONS
spp����
400 Lock Road
Suite 8
Deerfield Beach, Florida 33442
407-M-0408
Fax 407-M-0409
Mr. Caesar Odio 10/13/88
City Manager
350 Pan American Drive
Miami, Florida 33133
Dear Mr. Odio,
I am forwarding you this letter to introduce our
firm's project to bring the 1989 World Offshore Power
Boat Championships to Miami (Nov. 8-12). I would
also like bring you up-to-date on the project's develop-
ment and to make a formal request to have the project
placed on the agenda of the October 23 City Commission
Meeting. The enclosed Introduction and Proposal is for
your review.
Over the course of the past five (5) mor_ths, we have
been laying the foundation to organize a Bid Presentation
to the American Power Boat Association/Offshore Racing
Commission (APBA/ORC) at their meeting in St. Louis on
November 15. As the time for the Bid Presentation is drawing
closer at hand, the project is shaping -up nicely. To date,
as a result of meeting with the Rouse Company and the
Tourist Development Council, we have received endorsement
from Bayside and Metro -Dade County. Having recently met with
Mike Collins, Jerry Bernfeld and Rodney Barreto, we anticipate
confirming endorsements from the Convention and Visitors
Bureau, the Sports and Exhibition Authority and the Greater
Miami Host Committee in the next two weeks. Having also met
with the Hotel Intercontinental and the Hyatt Regency we
will be designating a Host Hotel/Race Headquarters by
Oct.21. In addition we will be confirming the support of
Ron Safford of the State's Sports Promotion Department and
Mr. Bernie Little, a member of the State's Sports Advisiory
Committee, a prominent power boat racing sportsman and
businessman.
EVENT MARKETING AND PROMOTION NIANAGENIENT
In the next two (2) weeks I am establishing a steering
committee to prepare a formal Presentation Package and
make the Bid Presentation in St. Louis. I have met with
and invited the following people to sit on the committee:
Commissioner Plummer as representative for both the City
and the TDC; Carol Henderson, for Bayside Marketplace;
Mike Collins, for the Convention and Visitors Bureau;
Jerry Bernfeld, for the Miami Sports and Exhibition
Authority; Rodney Barreto, for the Host Committee;
John Kenyan, President, for the Offshore Power Boat
Racing Association; the Host Hotel/Race Headquarters;
and Allen Jacobi, our legal council.
National Promotions Syndicate and the Offshore Power
Boat Racing Association would like to extend an invitation
to the City of Miami to join the project and help bring it
home. Now that the project is networked together, we need
Community Support to breathe life into it. To that end,
we wish to request a personal appearance and formally petition
the City to endorse the enclosed proposal.
Mr. Odio, we look forward to hearing from your office
so that we can schedule ourselves accordingly. I will
be bringing a videotape of the nationally televised 1986
Miami Offshore race.
S'ncerely,
Larry eyse
LK:sj
Enclosures
_ cc: File
Ira Katz, Bayfront Park Amphitheater
Donna Fiordelisi, National Promotions Syndicate
John Kenyan, Offshore Power Boat Racing Association
Allen Jacobi, Jacobi & Jacobi
88w1074 * `
i
a
.4
E
American Power Offshore Racing
Boat Association Commission
(niece Sterq wetMnOIeMerUY • (Mom MternitgMte Ye►eneeftre
ftenaee 110.1
January 20, 1988
ROBERT G. BLA
R E C E I y E D
PRESS RELATIONS
OFFSHORE RACING C sv
F E 8 1 1988 56 Hickory Hill Roa-`
Wilton, CT 06847
j F S S O F $M 1 I H; 203.762-2711
TO: The Officers and Commissioners
The Offshore Racing Commission
American Power Boat Association
From: Bob Black
GENERAL IMPRESSION REPORT, OFFSHORE RACING, 1987
Historical
We have just completed a year -long study regarding on -site viewers, press
and electronic media coverage of Offshore racing. The figures in this
report include major magazines such as Sports Illustrated, major news-
papers (USA Today and the New York Times), and national television, both
national syndication and cable (ESPN and USA).
For some years, Offshore races and boats were sponsored mainly by boat
builders, dealers, riggers and marine engine/drive manufacturers. The
press coverage was relatively low and localized. There was little elec-
tronic media presence and a few boating magazines covered the sport.
Recently more corporations unrelated to sports have come to event
_ sponsorship and participation in Offshore as a relatively inexpensive way
to get exposure and develop a corporate identity. Coors, for instance,
now sponsors a boat. So does Lucky Strike.
In the three years during which my firm has been associated with Offshore,
the press coverage has ssubstanti.xlly increased --partially because of heavy
efforts on the publicity front (we have had two professionals working on
the account steadily --doubling the force from earlier years,) and partial-
ly because the world of commerce is more prepared for sports marketing.
Print Impressions
Last year, Bob Black and Company picked up press clippings showing a total
of almost 40,000,000 impressions --relative peanuts to the pumpkins we
picked this year! Those 1986 clips were culled as we visited each race
site, from clips sent to us and through magazines received in our office.
In 1987, however, Offshore budgeted a clip service and between that
service, local p.r. representatives and Bob Black A Co., we found 1,240
stories in 526 publications. These show a total combined circulation of
157,930,761. A complete list of the newspapers and magazines covering
Offshore --with their circulations --is in ■y office.
-more-
- 88 -10'74.1
I�
t
' It should be clearly noted that clip services --generally speaking --are
rotten at their jobs. They find comparatively little of what appears. A
public relations firm that handled the local publicity for one of our Flor-
ida races sent us a stack of clips about the event, the majority of which
were not picked up by our service.
The general rule of thumb in press relations is that clip services
find only about one-third of what actually appears. Most newspapers
and magazines are also read by more than one person.
Using the one-third rule then, we estimate 157,930,761 X 3 = 473,792,283
print impressions this year. Clips covering the World Championships were
still coming in as of December 31 when we discontinued the clip service.
Since the World Championships include many competitors from outside the
United States, the event is and will continue to receive press coverage in
markets we are currently unable to meAsure.
Television Impressions
Three of the 1987 National Offshore races have aired on ESPN, and four
others were shown on a nationally syndicated TV schedule. The World Champ-
ionships will start national syndication later this month. Last year the
World Cup in Rey West received a 3.5 rating, or 4,276,227 viewers. For
the sake of a full year, we'll use the 1986 World Cup numbers instead of
the 1987 World Championship --which will undoubtedly be higher.
These TV audience statistics are based on a universe of 87,614,900 total
TV households in the United States, with national syndication reaching 55%
of those households, and each household containing 2.5 viewers.
An extraordinary report on the 1987 Marathon race program came from RNBC
in Los Angeles. (Marathon, in the Florida Keys, was the host site for the
= first race on the 1981 circuit.) The Bud Light Marathon Offshore Chall-
enge received a 6.2 rating on RNBC, or 18 percent of all the TV sets on in
the Los Angeles area at the time the show aired (June 13, 1987). Los
Angeles is the second largest market in the country and there are some
five million TV sets in the area --which means about one million Los
Angeles TV viewers saw Offshore racing.
Such a rating is unheard of for a powerboat race and extraordinary
for even an auto racing program.
Average ratings were 3.5 for the Syndicated stations. Syndication covered
60 percent of the U.S., according to IPI, the producer and syndicator.
60% of 87,614,900 a 52,568,940 households.
.035 x 52,568,940 - 1,839,912 households.
2.5 people x 1,839,912 = 4,599,783 viewers per race.
3 races syndicated = 13,799,346 viewers of syndicated shows in 1987.
The RFC Pro Series Fort Myers ESPN program aired on July 6 rated a .8 of
the total homes receiving ESPN, and the New Orleans program on August 3
received a .7 rating. That averages out to about 900,000 viewers per
show. The Trump's Castle Offshore Grand Prix in Atlantic City, broadcast
by ESPN on September 10, received a rating of 2, meaning two percent of
all homes receiving ESPN, or 2,146,565 viewers.
Total viewers on ESPN: 4,746,565.
Total viewers, 2986 World Cup: 4,276,227
Total TV viewers (mot counting live and news coverage) 22,022,138.
-more-
-
A
-For some reason, ESPN reported much lower numbers for Offshore racing shows
aired this year via a vis 1986. However, the first two ESPN shows aired on
Mondays during the summer, while the Atlantic City aired on a Thursday at
8:00 p.m. in the early fall, a better time for catching sports viewers.
Although it isn't counted, ESPN aired each race at least twice --possibly
three times.
Further, our television estimates do not take into consideration live
- television coverage, which we had at three out of seven races. Not do they
account for all the taped interviews with racers and officials, and other
local news show coverage of each race on local TV stations. At some race
sites, local news routinely mentioned the race on 6:00 and 11:00 programs
for a week preceding the race, and also on race day.
At the New Orleans race in June, one hard-working sportsman class racer
managed to be interviewed by all three network affiliates as well as
appearing on a local cable sports program.
The result --his sponsor received coverage on TV on both the 6:00 and 11:00
news on Wednesday, Thursday, and Friday --as well as an interview on the
cable sports program.
The hard-working racer mentioned above was interviewed by Cox Cable. The
segment appeared during 1/2 hour program, "Sportswrap," on Thursday at 7:00
p.m. The program covered Offshore racing exclusively; the racer's
interview was only one part of program.
We have no audience estimate on Sportswrap in our reference books, but
other programs on Cox Cable at similar times on other nights carry between
- 185,000 and 225,000 homes.
WDSU, which carried the New Orleans race live, has about 12,000 viewers for
its working -day programs airing at approximately race time. Since the race
aired Saturday, during prime sports viewing hours, we should assume a
larger audience.
The World Championships in Key West this year played to three stations in
Miami --for three nights.
Grand Rapids stations covered the Grand Haven race; Detroit covered Port
Huron. And so it went all over the country. Sarasota had coverage every
night for over a week.
I'll go out on a limb and estimate 5,000,000 impressions from news
and live coverage.
Radio Impressions
Local radio also covers Offshore Racing. Usually we have two or three
stations doing live coverage, and several others doing advance interviews
and giving updates as the race progresses.
Currently we have no ratings on the number of impressions generated by
radio coverage. However, we do know that this coverage is significant, and
that it stimulates public interest in the event, which can only help push
up the number of impressions gained on other fronts. We know these
audiences are in the millions over the course of a racing season.
Let's assume we picked up 1,000,000 radio listeners.
-more-
OWN
Live Audience impressions
A breakdown of the on -site audiences at ea,b race so tar, based on local
police and newspaper estimates shows:
Marathon 75,000 on land, 7,500 on boats
New Orleans 250,000 on land, 6,000 on boats
Fort Myers 100,000 on land, 15,000 on boats
Sarasota 165,000 on land, 5,500 on boats
Atlantic City 300,000 on land, 3,500 on boats
Grand Haven 350,000 on land, 20,000 on boats
Bay City 200,000 on land, 9,000 on boats
Port Huron 100,000 on land, 9,500 on boats
Key Hest 0 races) 90,000 on land, 9,000 on boats
That gives us an estimated 1,715,000 live impressions made by Offshore on
1987 race days.
Offshore generates additional live impressions through the parade of boats
and "Best Boat in the Parade" contest held in the days prior to each race.
The boats generate impressions as spectators come by to inspect them in the
pits on the days before the race, as well as when they are on display at
boat shows, or prior to races (for publicity purposes) at shopping malls.
Boat Shows alone (and they are not counted in this document,) must account
for millions of impressions. The New York National Boat Show alone, which
has several active Offshore boats in the various manufacturer's booths, has
an attendance in excess of 400,000 people.
If we estimate that the total impressions made during non -race exhibits
such as parades, pit area displays and publicity stunts are approximately
66% of the race -day live impressions, we come up with an additional
1,131,900 live impressions, for a total of 2,846,900.
Total Impressions
Print: 473,792,283
Television: 22,022,138
Live TV and News: 5,000,000 (ball park)
Live Radio: 1,000,000 (ball park)
On site 2,846,900
Total: 504,661,321
This is slightly over half a billion impressions, approximately what we
forecast to the Commission in August.
The vast majority, of course, comes in print media --newspapers and
magazines. The ratio is going to remain this way until such time as the
sport reaches network television. At that point the numbers will become
huge. KSPN and Syndication are good and will give reasonable numbers --
about 3,000,000 viewers a race on average. There's no comparison with
network, however.
We believe the statistical base we have used is reasonable. We have
been far more conservative than many of the research/public-relations
groups now estimating the popularity of a number of other emerging
sports we have read about recently.
-more-
8N-1074•1
-i
sue ^UUACUI e
For every 100 boxes to watch Offshore racing on ESPN, 81 men and 36 women
are in the audience, according to ESPN's research. Forty-eight men and 21
women (per 100 boxes watching) fall into the 18-49 age group.
The average Offshore audience contains about twice as many men as women,
and 60 percent of the audience falls into the 18-49 age group.
Prospective Sponsor Participation
A Series sponsor with bright, publicity -minded people working on its behalf
can surely grab a large piece of the Offshore pie. A racing team can
create waves wherever it goes if it shows up at the race site with a sharp
PR person, plenty of good -quality black and white photos, a well -prepared
media kit, banners and smartly -designed equipment and uniforms.
A visually effective logo, designed with sponsor recognition, goes a long
way on everything from media kit cover to banners to the boat itself.
The clips we receive from our clipping service prove that making such an
effort pays off. The stronger the effort, the bigger the payoff.
Consider the cost of producing a good television advertisement, and the
cost of time during prime -time, all for 10, 20, at best 50 million impres-
sions. It should be clear why businesses are coming to sports sponsorship.
In Offshore Racing, with a national circuit, a sponsor will generate more
and stronger impressions each year the sponsorship continues. High-perfor-
■ance boating fans, by and large, are fanatics. They follow the sport year
after year, and enjoy being knowledgeable about an esoteric sport.
Looking to the Future
As the Commission is aware, this is our final report. Because of potential
conflicts of interest, as outlined in my letter of December 9, 1987, we are
_ not requesting a renewal of our contract.
We do, however, make these recommendations:
Offshore should make every effort to continue to have strong profes-
sionals as its press and public relations representatives. To do it
right is time-consuming, and contact -heavy. It's a two -person job.
Emphasis should be given to individual race producers to hire or
borrow strong local public relations personnel. Two 1987 race sites
were very weak. It can make or break a race media coverage.
Every effort to continue a strong communications program with the
racers (Offshore News, etc.,) should be made. It is essential.
We are moving into a time of strong sports marketing. Many major companies
are becoming alert to the possibilities of sports participation. The time
is ripe for Offshore because it is dramatic and it is colorful.
"1 Sincerely,
00`�Ot-�, ', �_ --
Robert C. black
Press and Public Relations Director, 1985-1987
The Offshore Racing Commission
I
M
A
m
NNA110NAL PRO )N K Y HONS
400 Lock Road
Suite 8
Deerfield Beach, Florida 33442
407-338-0408
Fax 407-338-0409
PROPOSAL
FOR
THE
1989 MIAMI WORLD OFFSHORE POWER BOAT CHAMPIONSHIPS
Submitied into the public
rec:-...d in .:
98-1074
ENT MARKETING AND PRONIM ION MANAGEMENT MENT
M
Submitted into the public
record in connection with
itemr.on_ 1I 3 9rr_.
M
INTRODUCTION Matty Hirai
City Clerk
National Promotions Syndicate is spearheading a project to
bring the 1989 World Offshore Power Boat Championships to Miami
(November 8-12) .
1� The World Offshore Power Boat Championships is the pinnacle
of the Offshore Racing season and the sport's most prestigious
event. Teams which have qualifying point totals accumulated
during respective Race Circuits (U.S., Europe, etc.) participate
N
in a week-long series of qualifying and match races to vie for
„ the World Title and $250,000 in prize money.
In alternating years the World Offshore Power Boat
Championships is held in the U.S. this year they are being held
in Guernsey, England. In 1987 they were held in Key West,
Florida. In 1986 they were held in Auckland, New Zealand.
so Bid presentations for the 1989 Worlds are being held on
November 15 in St. Louis by the American Power Boat
Association/Offshore Racing Commission (APBA/ORC) to award the
1989 Worlds in the U.S.
The economic impact of Offshore Racing is registering
significant gains as the sport continues to progress. For a
World Offshore Race, approximately 100 - 125 race teams (6
.. to a crew; 600 total) from thirteen countries participate.
According to slightly dated Michigan State study commissioned
by the American Power Boat Association, Event -related expenditures
1
Sub- fitted into the ub
p Inc
record ,iin,connF,c�icn vJ�1i
item --_�_ on t,
including hotel, food, TV production equipment rentals,r4-`1;, tl..ci
helicopter rentals, boat fuel, spectator spending andd ei'ifi�
industry race -week social activities generate an estimated $3= 6
Million for the local economy.
OF The marketing impact is equally impressive (SEE! attached
1987 Offshore Report). The APSA/ORC has a
s�
national television syndication package with Innovative
Productions Inc. (IPI), Atlanta. Producers of a variety of
syndicated sports programming including snow skiing, hydroplanes
and waterskiing. The syndicated TV package gives us the
latitude to showcase Miami both visually and commercially
to national and international markets. That is, since the
r. program is independently produced and network broadcasted
(WSVN locally), we exercise editorial and visual control. With
the added capability of featuring vignettes of Miami attractions
and leisure activities. Nationally the program will be aired in
70% of the countries top 50 markets. Internationally it will be
aired in England, France, Italy, Germany, Spain, Japan, Australia and
r■
prospective South American countries. Also on hand will be
an international press from participating countries. This
event is an excellent opportunity to gain priceless national
and international PR.
With a three year track record of cumulative ratings
No
increases in television syndication, Offshore Racing has
+ .. developed a foundation for commercial viability and public
acceptance. To this end, the Offshore Pro Tour (OPT) was
2 98-1074. 1
Su^fitte(d into the - ) I J
record i,-,
. C>
formed last year to bring offshore in#8ntbRLcommtrcia f
mainstream of sports marketing. The OPT's mission is to N1011v ti"Cll
harness the offshore audience both as television viewers a1n1 �21 �"I"'
on -site spectators, and merchandise the sport, individual
national races, race sites and spectators through corporate
sponsorship.
e* Prior to starting my own company, as Sponsorship
Director for Festival Ventures Inc., the co -producer of the 1986
so Offshore Gran Prix of Miami, I have kindled a deep-seated
belief in the long-range potential of Offshore Racing. Having kept
an
tabs on its development until the time was right to undertake a
.n project such as this, I saw that, by and large, national and world
races were promoted and produced by race clubs ---- with lesser
emphasis placed on promotion. As an adjunct to the OPT's mission
and in an effort to bring spectators closer to the sport, Miami,
Miamarina, Bayside Marketplace and Bayfront Park Amphitheater has
�., emerged as the perfect stage for this event and a marketing program
that would add promotional balance, and perhaps become the most
r' prolific Offshore Race Site in the world.
The presentation to the APBA/ORC will, under a "Race Week
r•
Festival" banner, feature Miamarina, Bayside Marketplace and
Bayfront Park Amphitheater as a three dimensional, vertically
integrated promotional venue. One, to bring spectators closer to the
action, and to provide an extended promotional vehicle to a
sponsor(s) a 20' x 30' diamond vision screen will be located in
the Marina and/or Bayfront Park Amphitheater and uplinked
to the existing TV production for continuous live -action
3
0 98 -107,1 -'
,1
viewing. The diamond vision screen is capable of airing a
sponsor's television commercials in addition to sponsor signage
flanking the actual screen. Two, a three day concert series
featuring major artists will be held in Bayfront Park amphitheater.
Three, with Bayside Marketplace as the wet pit area for over 100
race teams, it will be an intriguing and colorful traffic generator.
OP And, enable Bayside Marketplace, merchants, sponsors and the
event to be effectively merchandised.
e• No single person or company can ever be bigger than the an
event of any size. It's a total team effort. The synergy of
Corporate Sponsorship, the Commerce Department, the City of Miami,
FA the TDC, the Convention and Visitors Bureau, the Sports and
Exhibition Authority, Bayside Marketplace, OPBRA, National
Promotions Syndicate and the Host Hotel is what it is going to
take to make it a reality and enable us all to share in the
satisfaction of hosting the event and in the equity of its $3-6
PM million economic impact. A successful first year production will
give us the inside track to host this event bi-annually.
^ To qualify as a host site/city a refundable $15,000
bid must be registered with the APBA/ORC at the bid
presentations in St. Louis by November 15. If we win the bid,
we will finalize a production budget and begin to work with
the OPT on corporate sponsorship, pursue local sponsorship
and propose TDC funding negotiate municipal in -kind
services. The second step will be to set up a Miami World
Offshore Committee to expedite a stra a is roduction and
bubmilted into the public
marketing/promotion plan. record in connection. v.Ti.t},
4 item a e� on 11 l 3 t 8 8.
r MLatty 111irei
RR`•-iQ':1�. • ( Cify Cleric
Subm' d into the public
record 111 co�Jnr=�,- 'rrnr , ''
2 '
Cite tler�.
At. a vibrant international city on the upswing of
W redevelopment, the Boating Capital of the World
(recreational and manufacture), Miami is uniquely qualified
or to host such a World Class event. With such a dynamic site/
production/promotion/weather/community support package
V
we just need to reel it in. And, with bids expected from
00 California, Texas and New Orleans, it is imperative to get the
event in the State of Florida.
on
EVENT PRODUCTION BACRROUND
Conceptually, the 1989 World Offshore Power Boat Championships
is an event that certainly has its place in Miami. But how do
you network together such a large project?
The biggest determining factor is the degree of COMMUNITY
SUPPORT. COMMUNITY SUPPORT and EXPERIENCE gets the idea -
off the drawing board. r
National Promotions Syndicate (NPS) and the Offshore Power
PM 1
K
Boat Racing Association (OPBRA) have teamed -up in the
r. co -production of the Miami Bid for the 1989 WOPC's. NPS with its
resources and experience in producing the last National Offshore
Race here in Miami in 1986 will handle Event Marketing and
Promotion Management. OPBRA with its vast race production
experience, including the 1986 Miami Race, and South Florida's
.. nationally sanctioned race club will interface with the Union
International Mononautique, American Power Boat Association/
5 98-1074 - I
M` Offshore Pacing Commission, U.S. Coast Guard and volunteer
Meet to administer all race production logistics.
j
National Promotions Syndicate is an Went Marketing and
Promotion management company specializing in sports
F
and entertainment production and promotion. (SEE: attached
V "PROFILE" and "PROGRAMS").
The Offshore Power Boat Racing Association (OPERA) in
00, South Florida's nationally sanctioned Offshore Race club and the
oldest and most experienced Offshore Club in the U.S. (SEE:
attached OPBRA letter).
BID PRESENTATION BUDGET
To qualify as a host site/city a sealed bid with a $15,000
certified check must be registered with the APBA/ORC at the Bid
Presentation in St. Louis, Nov. 15. If we are not awarded the
r
event, the $15,000 is refunded in full.
r�
r
1. Bid Deposit - $15,000.
2. NPS presentation expenses - $10,000.
(Presentation kit, video presentation, event
logo, printing. Travel and lodging).
TOTAL - $25"000.
Submitted into the public
record in connection V,,ith
item on
-10714
8mitted into ti
record in
item
1. An event that will generate a new source of economic imp*' ; '{
$3-6 million on the local economy.
F
2. A national and international television rebroadcast.
Priceless PR exposure.
3. National and international media coverage including foreign
" press and marine industry publications.
4. A dynamic attraction, traffic generator and promotional
tool for Bayside Marketplace.
5. A major international event focusing on downtown Miami.
SPONSORSHIP PACKAGE
The most pivitol components of the entire Presentation
Package are financial support, Miamarina and the Bayfront Park
Amphitheater. In order for the event to be economically feasible
to produce, National Promotions Syndicate is proposing the
following sponsorship:
1. A cash sponsorship that is a two part risk -free, profitable,
win -win situation for the City of Miami. One, we need $20,000
to fund the balance of the Bid Presentation Budget ($25,000).
$15,000 in the form of a certified check is submitted to
the APBA/ORC as a registered bid. Risk -free because if
7
Submitted into the public
ocold in connection
item�on
L,: ist :i
WO are not awarded the event the $15, o0o is refunded
on the same day. $5,000 will be combined with an existing $5,000
in funds and used for Bid presentation expenses (SEE: "Sid
presentation Budget").
And part two, if we are awarded the event, the $15,000
will be applied to the City's sponsorship of the event. In
exchange for the City's support, National Promotions Syndicate
Will reimberse the City with twenty percent (20%) of the net
revenue from the three (3) day concert series:
1. Gross - 10,000/day @ $12. x 3 days = $360,000.
2. Expenses - three days $110,000.
3. Net - $250,000.
4. Twenty percent (20%) of net - $ 501000.
2. A Letter of Endorsement from the City of Miami designating
Miamarina at Bayside as the Host Site for the 1989 World
World Offshore Power Boat Championships.
3. A waiver on the Rental Fee for Bayfront Park Amphitheater
on November 10, 11, 12.
4. A waiver on the 4,000 Ticket Restriction Policy for Bayfront
Park Amphitheater. Permission to gate the event on November
10, 11, 12 and charge admission up to maximum capacity.
5. Exclusive beverage and novelty concession rights for
November 10, 11, 12.
8 85--1074.1
1 -
NNNNow
r
rAprhNkhh.
__._ _
AMERICAN POWER BOAT ASSOCIATION
Offshore Racing Commission
Aur.ust 3, 1988
`r. Larry geyser.
e 400 Lock Road, Suite 8
Deerfield, Beach, )=L 33442
NI III 1 III
itA%1tt% t I i 11%
61n 141aell Mral
Methuen, Mik 61k44 IWON
g bear Larry:
In reference to your letter of July 12th, we appreciate your coriments on
,— more meaninCful studies to support sponsorship efforts. We hope to have
better information available at the end of this year and will look forward
to your ideas. As far as the "run around" from the APBA offil.,!, please keep
r_
in mind that we have made a number of changes this •gear in administrative
;Joh descriptions and are inakinr strides to irprove in this area.
While it would be nice to be able to guarantee participation at our events,
it is really impossible to do, since so many factors affect the number of
entrants. You can be sure of a large turnout at National events and
especially the year end World event since there is a great deal of prestige
attached to these races. Also keep in,mind there are .a number of people
traveling with the race tears so it does besone quite an economic benefit
for the host area.
We would welcoma.a bid from your group for a 1989 event. The sealed bid,
together with a certified check for $15,000.($5000 for a National event)
for the World event should be presented to the AP11A/0RC at the AP:tA Annual
meeting to be held in St Louis the weelc of November 14, 1958.
If you need any further information, feel free to contact the writer.
Very truly yours,
APBA 0 SHORE R .CING COMMISSION
SeT. Fitts
Treasurer
Submitted into the p -,I.:.,ic
record in connection with
item....% 0 on 1/
U.S. National Authority
Mutty Hirai
City Clerk
t9R-107,7.1
Union Internationale Motonautique
PAMbtNt
JOHN KEPIYCN
+ECf tAaY
CAPOU�IE et UER
fAtASUAM
ART KP;NE?
GLENN =NATELLI
L£'rV G£=BER
ED MART NEZ
BOBBBYE MILLER
P, BILL NOV,TCH
SCS ECHNE;DER
MICHELE SMITH
JOE SORRENTINO
VIC SPELLSERG
s
OFFSHORE POWER IWATRACING
ASSOCIATION. INC.
September 2, 1988
Mr. Larry Keyser
National Promotions Syndicate
400 Lock Road, Suite #8
Deerfield Beach, Florida 33442
Dear Larry,
The Offshore Power Boat Racing Association and it's Board of
'~ Directors are pleased to learn of your efforts to secure a
national and/or world championship offshore race event in
the Miami area.
Since OPBRA is the largest and oldest offshore club in the
country, as well as the local affiliate of the American Power
Boat Association, we support your efforts to obtain such an
event in Miami. Our organization has conducted some of the
finest events in the sport of offshore power boat racing. The
club is also noted for it's community activities: over $130,000
has been raised for the Society for Abused Children and OPBRA
recently received the Outstanding Group Project Award during
National Volunteer Sleek.
Larry, I look forward to hearing further from you in regards
to OPBRA conducting such an offshore racing event in this area.
Sincerely,
r _
r
John Kenyon
President
JK/b
Submitted into the puoli�
record in conncetion with
item g' a on
iVoft ljirai
City Clerk
98-1074. 1
>r
P. 0. BOX 69-4733 / MIAMI, FLORIDA 33269 / DADE (305) 895.5493 / BROWARD (305) 925-3646
t.M•,Ad8 vTlA
METROPOLITAN DADE COUNTY-FLORIDA,,'
_ -01-
- '
MO-bAbt ttNttk
piktt tthttt = tuitt
t16
_4,1a
"
MIAMI, PMkibA Sa'os
r �
t {
q
Kiuguat 9!
�g
:1188
Jaq _ t .c PI 31 t t}r.Y {�5 uw,!
5 CI:
{ 4 7
' %6 A ieriean PaVer Mat 'As 'b'd
i♦ D Box 377
Bast Detroit, Michigan
I
� l
Gentlemen:
=4" Please be assured that the welcome mat of Metropolitan Lade Count;
Miami's two million people awaits you if you decide to come here,
for the 1989 World offshore Power Boat Championships.
We enthusiastically support the bid by National Promotions Syndie;
and other groups to have you hold your races in the sunkissed wat
off our shores here.
Si cerely,
q.
jG 7 i t t s. 61 ilf I i fai77f • �4t
Stepin P. Clarke`
SPC. Mc
cc: Larry Keyser
National_PromotionsFS
a. �wsu
{
I
,t
Submitted into the public
record in connection with
item C- on // �311?
Matty Hirai
City Clerk
t I
AWN 10A
JACC131 JACCU , 9)$ *
AttdIONI`tt At LAW
OR A'LLEN L. JAC6(At (315 N.t. 19S Stgttt
btNJAMIN P. JAtObi k5htM MIAMI. VLOVRIbA t1(8(
or f ICWARD N. CLAkVI f AUCjU t 18, 1988 $Abe t3bsr ss.1•413s
SAMU L A. MbNtS EPOWAab (16W J21-+fib,2b
ftLtt.bhOtHtht 626364
PAR (30151 f103•4173
Mr. Larry Keyser
National Promotions Syndicate
400 hock toad
Suite 8
Deerfield Beach, f'1 33442
rY- Dear Mr. Keyser:
Please be advised that this office would be most happy
to act as Escrow Agent for National Promotions Syndicates
endeavors regarding the 1989 World Offshore Power Boat
Championships.
As Escrow Agents the firm would hold any sponsorship
funds for the bid to host the 1989 World Offshore Power
Boat Championships in Miami. Disbursement of the funds
held in escrow would be in accordance with the terms and
conditions of each respective sponsorship agreement. This,
of course would insure that the funds would only be spent
for their intended purposes.
This is a most exciting event, one which would put Miami
in a very positive spotlight and one which the firm would
be proud to be associated with.
Thank you very much. Submitted into tho Public
'.
I am, record in connection r�ih
Sincerely, item -on
JACOBI & JACOBI
BY:
ALLEN L. ACOBI
ALJ:mik
h
t
r r 88-1074 - 1
IN
I'1
a
En Mavo del 1986. Jeffrey Industries, Inc. represento el Greater Miami
Host Committee en la 6romoc!6n del ";Hiss U.SA. Pageant" cual fue
tw1 presentado en el James L Might Center en Miami• Florida, EI evento
televisado nacionalmente (tambi@n televisado intemacionalmente) re-
cibio la clasificacidn Nielsen equivalente a los Grammy's. la compania
tambien pub]ico el programa para el evento. la compaft a es miembro
del Consejo de Establecimiento de la Camara de Comercio de los
A Estados Unidos con sede en Miami. Tambien represento Colombia y
los Premios "Esmeralda" presentados anualmente a sobresalientes Co-
lombianos en los tstados Unidos.
00
w
..
Submitted ir_to 'ti- >, :
record in
itemclelk
Allen L. Jacobi
Attornev
Allen L Jacobi, "lawyer to the Stars" as quoted in Marquee Magazine is
one of the few attorneys outside New York and Los Angeles engaged in
the increasingly lucrative practice of entertainment law. His Miami
firm, Jacobi & Jacobi, is the nerve center for some of the industry's
most prolific deal -making. Since being engaged in the late 1970's by
Melanie and members of the Eric Clapton band, two hot recording
properties at the time, Allen has assembled a client roster that includes,
Philip Michael Thomas, Lionel Hampton, Ahmad)amai, Eugen Wilde,
K.C. and the Sunshine Band and Stephen Stills. In addition to recording
artists. Allen has recently provided total legal services for such major
film productions as "SHHH" starring Karen Black, "Death Match" a
wrestling adventure and sci-fi horror, "Scarecrows" all produced in
South Florida Mr. Jacobi has also been featured in several magazines
including the Achievers section of Florida Trend Magazine and has
recently been seen on such nationally televised shows as Entertain-
ment Tonight and MTV.
Allen L Jacobi, 'Abogado de Las Estrellas" asi dicho par la Revista
Marquee, es uno de los pocos abogados fuera de Nueva York y de Los
Angeles que hace use de la practice lucrativa de ley de entretenimiento.
Su compai& en Miami, Jacobi & Jacobi es el centro•de unas de Las
industries mas proliferas en negocios.
Representando Melanie y miembros del Grupo Eric Ciapton, los clien-
tes de Allen incluyen, Philip Michael Thomas, Lionel Hampton, Ahmad
Jamal, Eugene Wilde, KC. and the Sunshine Band y Stephen Stills.
Ademis a nos artistas, Allen recientemente a suministrado servicios
legales para producciones mayores de peliculas comp "SHHH" con
protagonista Karen Black, y "Death Match" una aventura de lucha libre
y sci-fi, "Scarecrows" todos producidos en el sur de la Florida. El Sr.
Jacobi tambien ha sido presentado en varias revistas Como la secc16n
"The Achievers" de la revista Florida Trend y ha sido recientemente
visto en programas televisados nadpt�lgten s ��p �t-ertainment
Tonight" y "MTV'.n 1 f e`
._�......,.-r... r.wcw L'.R.fi�1L...1la..i+4ti.1'.:.a1. _...... ;T. •. .; •.'� .. : 1 �. fit
ALAR DOOR ?`-OOKIN
2190.itheast I7th Street, Suite 310. Fart Lauderdale, Florida 3331E
30'3/761 -15 10 i Miami ,303,'940-0223 0 Fax 30 /%2R-R395
. s
Larry Ktyaor
Na �e al bmbtibna Syhdicata
400 Lock Po&d
suite
w b66rfield teach, Florida SS442
r,
WASHINGTON, D.C, ■ COLUMBIA, SC M DETROIT ■ VIRGINIA BEACH
_ 3
s�
a
September`' 9, 198
i r i it t ft ! Ftjf( � 4 t i�vi t i Gti the to w,. �#.t'P�f
mi 'Larry Keyser
National Promotions Synditbte
f
j� �ry ay
i
0 Lock toad f pp
ye 5 r � _ S� S� �' :� :rid � tr £�7 � t�id � � xi C% �, �L x elide �✓ � jr.
Suite 8 try�F }X(�arn9(�f;
#i} Si
�kE'
t.....
Deerfield Beach, FL33442 � all.
7S ri v ` F" �i'ti4ii yi T(�� '$''— g �"
it t
Dear Larry:
t
r ` It was a pleasure speaking with you again this morning regrdin your
l
plans for the Power Boat Championships (November 8-12, 1989) in Miamt;
�i
I have checked our schedule and found that we can make available to you
our DV44 (20' x 30') mobile video screen - the size and capabilities of this
Unit are perfect for your needs. I realize your date is over a year away but,
I would like to suggest that you confirm usage of the screen as soon as
possible with a $5,000 deposit since we have a limited number of screens
available for this type of event.
t g„
Please call me at (818) 981-8092 with any questions or requests you may;
i
Submitted into the public
record in connection vvith
item-_ on It 03
8
Matt�y Hirai '.
City Clerk
because you
Submitted t. the
reCOxd ,Z,coneto% turn.
eOty;j1h
- - t
A?
-�--Itralab 35®, when y
9 wq!$,X
,U1 ra a 35,
U:
"Sid,
4 • `'�'1"���`�
zooy0',
Fger
IV
'd-,�,,,negdfl
rons
b
�J�X i�b _ � a ;�� "�
Uniqueaclispm,-RO
K6
S.-Pope RM
pit 11116'� I .1V.
kl
41P
C,
,13
6.
4
L
1.0'749
.2
Lm uu6!! me first two quarters, left in the game.
ivant -your Inc ]a
-S,,., Ot
t M t 1
(iu
�.g.h
■ :� '! • i
h
lou e`serious about 35mm.
�.r ,
14
Ilk� Yip
V. Ite9 ular Price
s�Eckerd .-Ultralab, 351,
photo P` ` Messing.0 �?{�. ' t,Y
Limit 1 c-upon per -roll.
Coupon food thru 10/4/86 (720�
C0 ',-)r)n must -accompany order
Y +�
TOjai
N
;z
iu
3' r
2', C „`: fZ� '^ 1 'F = '(t a iw:•�.�..r .•.Fr'-' f,�, e'g{�"�xd'�.'fj�b�; ., f...'
,wr.. ,. iie•� a
.v:✓.i..: ... .. o., ...
•iagl
as '
>:w