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Home My WebLink AboutR-92-0073J-92-121 1-29-92 RESOLUTION NO. � .a WITH ATTACHMENT, A RESOLUTION; AUTHORIZING THE CITY MANAGER TO ACCEPT A PROPOSAL MADE BY THE U.S. IM- PRESSION INC. TO PUBLISH THE SECOND ECONOMIC RESOURCE PROFILE OF MIAMI, AT NO COST TO THE CITY. WHEREAS, it is the policy of the City to promote eco- nomic development by attracting new businesses to the area, and providing relevant information on the City to the prospective businesses; and WHEREAS, the U.S. Impressions Inc. published an Econom- ic Resource Profile ("ERP") of Miami in 1990 at no cost to the City; and WHEREAS, the copies of the ERP have been distributed to businesses and individuals to disseminate information about the City and promote it as a place to live and invest; and WHEREAS, U.S. Impressions Inc. has submitted a proposal to the City to publish the second ERP; and WHEREAS, the entire cost of production and publication of the ERP shall be offset by the advertisement revenues generated by the proposer; and WHEREAS, the copies of the ERP shall be given to the City as o gift without any financial bearings; NOW, THEREFORE, BE IT RESOLVED BY THE CITY COMMISSION OF THE CITY OF MIAMI, FLORIDA: CI:'Y COI"ii'fTis-UION YIEF r G OF , F r 13 1199Z CON C SECTION 1. The recitals and findings contained in the Preamble to this Resolution are hereby adopted by reference thereto and incorporated herein as it is fully set forth in this Section. SECTION 2. The City Manager is hereby authorized to accept the proposal made by the U.S. Impression Inc. to publish the second Economic Profile of Miami, at no cost to the City. SECTION 3. This Resolution shall be effective immedi- ately upr,n its adoption. PASSED AND ADOPTED this 13th day of February , 1992. ATTEST: (LA - - 0000- MATT HIRAI, CITY CLERK PREPARED AND APPROVED BY: LINDA K. K ARS N ASSISTAN`i' CITY ATTORNEY -2- APPROVED AS TO FORM AND CORRECTNESS: t i ") .3 ,� r M Publishers of Economic Resource Profiles 54 South Liberty Drive t f? r i ;, �l J Y Stony Point, New York 10980-2320 ! .�•++ (914) 786-5200 (914) 786-3096 Fax CITY C>.Si January 17, 1992 Mr. Erdal Donmez Economic Analyst City of Miami Department of Development Dupont Plaza Center, Suite 400 Miami FL 33131 Dear Mr. Donmez: Enclosed is our up-to-date proposal to the City of Miami for the creation of the second edition of the Economic Resource Profile. Please don't hesitate to call me with any questions or concerns you may have. Also, please keep in mind that since the last edition of your Profile we have added distribution and marketing assistance. We offer you hard copy of three lists at no charge - site selectors by name, commercial consuls of foreign companies and a mix and match list sorted by company types and/or employee size. In addition, several major U.S. and Foreign airlines are displaying the Miami Profile in VIP lounges throughout the U.S. and Great Britain. All in all, you will see a significant improvement in the next edition of the magazine and I can assure you that we will work closely in the editorial development to ensure your satisfaction. I'll be in touch with you in a few weeks to see if there is anything else we need to do for you at this time. I do look forward to working with you an hope to meet you personally in the near future. Cordially, A�,� A Qkw1� Connie Vlamis Contract Acquisitions Manager CV/dak Enclosure(s) Retry Company A BELLSOUTH Comparry mun— Publishers of Economic Resource Profiles(9 54 South Liberty Drive Stony Point, New York 10980-2320 (914) 786-5200 (914)786-3096 Fax PROPOSAL TO THE CITY OF MIAMI FOR THE DEVELOPMENT OF AN ECONOMIC RESOURCE PROFILE (R) JANUARY 17, 1992 M!nCoinpany' � � ,p �T A seLLSOUT + Company n USI will prepare, print and deliver copies of a custom magazine for the City of Miami in the form of an ECONOMIC RESOURCE PROFILE (R), at no cost to the administration. USI shall derive its revenues from the sale of advertising. Following the editorial directives of the City of Miami representatives, USI will create a promotional publication describing the City's governmental structure, transportation, infrastructure (i.e., sewerage and water facilities), environmental features, recreational facilities and activities, health services, educational facilities, social services, communication facilities, cultural facilities and activities, demographics, hotel and conference facilities, professional services, utilities, financial services, profiles of the larger employers, real estate, construction, retail shopping facilities, and the like. All research, writing, photography, typesetting, prepress, printing and advertising will be completed at the sole cost and expense of USI. UST shall submit to the CITY of Miami all editorial copy in segments of twenty percent (20%) of the total, as each are prepared, for its approval. The CITY shall have the right, but not the obligation to request any additions, deletions or modifications reasonably deemed appropriate and USI shall comply with such requests. The completed ECONOMIC RESOURCE PROFILE (R) shall include a coated cover in four-color format. on a coated.stock. Text pages shall be printed k • 11 USI will prepare, print and deliver copies of a custom magazine for the City of Miami in the form of an ECONOMIC RESOURCE PROFILE (R), at no cost to the administration. USI shall derive its revenues from the sale of advertising. Following the editorial directives of the City of Miami representatives, USI will create a promotional publication describing the City's governmental structure, transportation, infrastructure (i.e., sewerage and water facilities), environmental features, recreational facilities and activities, health services, educational facilities, social services, communication facilities, cultural facilities and activities, demographics, hotel and conference facilities, professional services, utilities, financial services, profiles of the larger employers, real estate, construction, retail shopping facilities, and the like. All research, writing, photography, typesetting, prepress, printing and advertising will be completed at the sole cost and expense of USI. USI shall submit to the CITY of Miami all editorial copy in segments of twenty percent (20%) of the total, as each are prepared, for its approval. The CITY shall have the right, but not the obligation to request any additions, deletions or modifications reasonably deemed appropriate and USI shall comply with such requests. The completed ECONOMIC RESOURCE PROFILE (R) shall include a coated cover in four-color format. on a coated.stock. Text pages shall be printed k I \' iP \ AP :i The total number of editorial pages will be equal to or greater than the total number of advertising pages, and will include a number of editorial pages printed in four-color process, equal to fifty percent (50%) of the total number of editorial pages. It is expressly understood that any right, title and interest in, and to any copyright in, the ECONOMIC RESOURCE PROFILE (R) is hereby assigned by the CITY to USI, to the degree that any such right is owned by the CITY. USI shall deliver to the CITY (f.o.b. printing plant) a i number of copies based upon the number of advertising pages sold. For each increment of ten (10) advertising pages sold (or shortfall) 1,500 copies will be added to (or deleted from) the total. For example: Pages Sold Copies Delivered 30 4,500 40 6,000 50 7,500 60 9,000 70 10,500 80 12,000 90 13,500 100 151000 The CITY is asked to provide USI with a desk and a telephone for its Project Manager to prepare an ECONOMIC RESOURCE PROFILE (R). The telephone shall be connected to the main switchboard of the Office Building and the desk shall be located on the premises of the CITY or in a mutually acceptable facility. The desk will be available from 9:00 a.m. to closing, Monday through Friday. i It is necessary for the CITY to provide USI with 2,500 letters of support on original letterhead, having the copy set forth as suggested in the attached, to describe the ECONOMIC RESOURCE PROFILE (R) to the business community. The CITY need also provide USI with 2,500 #10 size envelopes, with the return address, and such additional envelopes as USI may from time -to -time request for use only in the preparation of the ECONOMIC RESOURCE PROFILE (R). USI requests that the CITY provide the letter of support, the telephone extension and the office/desk availability within 30 days of Resolution authorization. USI requests that the CITY Economic Development Department refrain from engaging any other firm or individual for the purpose of soliciting advertising on its behalf for any project k during the active phase of the USI effort. Distribution is to be entirely the responsibility of the City of Miami, however, the CITY may take advantage of several of our highly targeted distribution lists designed to generate leads and inquiries. USI also offers distribution of Economic Resource Profiles in the VIP lounges of the major domestic and international air carriers. USI's distribution assistance service is in a constant state of expansion, renewal and change. All new distribution opportunities will be made known to the City. It is necessary for the CITY to provide USI with 2,500 letters of support on original letterhead, having the copy set forth as suggested in the attached, to describe the ECONOMIC RESOURCE PROFILE (R) to the business community. The CITY need also provide USI with 2,500 #10 size envelopes, with the return address, and such additional envelopes as USI may from time -to -time request for use only in the preparation of the ECONOMIC RESOURCE PROFILE (R). USI requests that the CITY provide the letter of support, the telephone extension and the office/desk availability within 30 days of Resolution authorization. USI requests that the CITY Economic Development Department refrain from engaging any other firm or individual for the purpose of soliciting advertising on its behalf for any project during the active phase of the USI effort. Distribution is to be entirely the responsibility of the City of Miami, however, the CITY may take advantage of several of our highly targeted distribution lists designed to generate leads and inquiries. USI also offers distribution of Economic Resource Profiles in the VIP lounges of the major domestic and international air carriers. USI's distribution assistance service is in a constant state of expansion, renewal and change. All new distribution opportunities will be made known to the City. i �. CITY OF MIAMI, FLORIDA INTER -OFFICE MEMORANDUM To Honorable Mayor and Members of the City Commission eG L./ FROM Cesar H . Odio City Manager DATE FEB FIL- 1{{L... ttLL�S ` 5 1992 SUBJECT Second Economic Resource Profile of Miami REFERENCES For City Commission ENCLDSURFMeeting of 02/13/92 It is respectfully recommended that the City Commission approve the attached Resolution to authorize the City Manager to accept a new proposal made by the U.S. Impression Inc. to publish the second Economic Resource Profile of Miami, at no cost to the City. The Department of Development & Housing Conservation recommends the apprt-?val of a new proposal presented by the U.S. Impressions Inc. to publish the second Economic Resource Profile ("ERP") of Miami. The first ERP, published in 1990, has been widely used to dissem- inate information about Miami. The publisher presented the City with over 6500 copies of the 70 page publication with 33 pages of ad sales. In addition, the publisher made available hundreds of copies at major airports. The ERP contains information concerning the economic, cultural, social a>>d governmental characteristics of Miami. Approximately 45 percelit of the publication is set aside for commercial adver- tisement which compensates the cost of the project. Although, the entire project is paid for by the proposer, a high ranking City official (Mayor) is expected to endorse the project by furnishing a cover letter on City letterhead. The letter will describe the project to the business community at large, and ask for their cooperation and assistance. Attachments: Proposed Resolution New Proposal