HomeMy WebLinkAboutM-97-02965Ox Bus -side Billboards: $ 9,700.00
2x Major Bulletin Boards: 18,500.00
Creative/Production: 5,000.00
Total Budget: $ 33,200.00
E
English Dade/Broward
$16,700.00
Adults 25.54 GRP's:
450 GRP
Spanish Dade/Broward
20,000.00
Adults 25.54 GRP's:
300 GRP
Voice Talent Female:
1500.00
Voice Talent Male:
1500.00
Sound/Studio:
1500.00
Tape Stock/Distribution:
300.00
4.5 Radio Commercials)
roadca fs Had ioTotal:
41,500.00
June
Campaign Budget $115, 000.W
NewTimes: —
Exito:
Miami Today:
Materials:
$ 7,500.00
6000.00
2:000.00
500.00
Layout: (3-4Ads)
Distribution:
2200-00
100.00
Total:
21,300.00
Includes Advertising
Poster, Flyers TDD
Projection Total: $15,000.00
Sept
wkl wk2wk3wk4wk5wk6wk7wk8 wk9wklOwkll wkl2wkl3wkl4wkl5wkl6wk17wk18 wkl9 wk20 wk21 wk22 wk23 wk24wk25wk26 w1,27;w1,28 w1129 wk30 wk=
Bus Sides:
,ill Boards:
Radio:
r
r�o
ZMI 7 A R 1 N E R 9 N 1 0. INC
IVO CHMGE
100x Promotional Radio:'!' $.10,000.00
100x On -Air Sponsorships: 15,000.0o,
100x On-AirHe&00affic: 159000.00
18x Copy/Translations: 2,000.00
TOTAL
NO -CHARGE $429000.00
ADDED VALUE
ewspaper.
and Shop:
e Changes:
Jul
Au
Oct Nov Dec
N T O HISPANIC
O 199IJIM ! /
Otiirr
2
MIAMI Miami Radio Budget $36,700.00
PARTNERSHIP, INC. Metro Market
Mon Tue Wed Thr Fri Sat Sun
WQBA- AM "La Cubanisima" 6a•10a 1 1
Contemporary talk p3 -10a1 1 1 1 1
and Entertainment 1Oai 1
News/Traffic/Sports
Popular Personalities.
WSUA-AM "CARACOAL"
Latin Adult Contemporary 6a-1 Oa
Music. Traditional, with 1Oa-3p
UJ Personalities. 3p-8p
WCMQ-AM 6a-1 Oa
News, Talk, Sports, 1 Oa-3p
Commentary, Comm- 3p-8p
unity News. Highly rated
Personalities
WAQI-AM "MABI"
Hispanic Talk, News, 6a-1 Oa
Traffic, Information. 1Oa-3p
Topical Personalities 3p-8p
high rated talk shows.
Mon Tue Wed Thr Fri Sat Sun
1
1
1
1
9
Mon Tue Wed Thr Fri Sat Sun
1
1
1
1
1
1
Mon Tue Wed Thr Fri Sat Sun
Fi119#ARBITRON
Mfa-I:tLaudMekoS[rrvn;,,v
amc
- 1x 35x $ 92.75 56% 3.8 41.1 $121.7 $ 7.51
'.�Adu1�25,-54 Hlsspp
Population: 739,DOQ : 10x 350x $ 92.75 79% 12.3 414.1 $121.7 $ 5.92
Sample Flight Broadcast Schedule
Al Wk33 NO Wk9 Wk12 Wk15 AM Wk21 AN 921 WD
WQBA-AM
WSUA-AM
WCMQ-AM �®
WAQI-AM ® ® ®■�®�
ON -AIR MENTIONS
9. 7- 219
Media Results Inc.
Incorporated Since 1987
Randy Nobles President
Over 18 years Media Sales and Management experience in South Florida and National Markets.
Strong experience with retail advertising and marketing in the Supermarket and Consumer Goods
Industry. Featured monthly columnist "Micro Marketing for the 90's" in the regional distributed
Torlay's Grocer Retail Food Publication. Co -Creative Director.
Robin Bell
Vice President
Over 15 years experience in broadcast Production, Promotions, and Public Relations. Promotions
Director for launch of POWER 96 in South Florida, Spector Anchor Public Relations
Associate. Copywriter, Director, and Producer for Radio and Television. Co -Creative Director.
Raphael Martinez Business Manager
Over 20 years in Ad agency and Media Sales Business Management. Negotiates best rate and uses
clout of Agency to get the "first deals" from Media Vendors. Deep contact with all Florida
Television, Radio, Cable, Print, and Outdoor. Co -Creative Director.
Past Accomplishments: Agency of Record: Xtra Super Food Centers
Project Director: Pubiix "Hot Price Program"
New Business Consultant: Paxson Communications
Agency of Record: Facade Night Club
Present Clients: In House Ad Agency:
LP Evans Merced s-B enz/N issan
NASCAR/Sports Events:
Winn Dixie Supermarkets
Agency of Record:
Seneca Foods Corporation
Agency of Record:
Budd Mayer Corporation
Hispanic Agency:
Bordens Foods South Florida
Agency of Record:
DM Industries
Agency of Record:
South Florida Inter. Auto Show
1050 NE 84th Street
Miami, Florida 33138
305.758.4463
Fax.758.5863
EMail: AIRIGEMod AOL.COM
97- 296