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HomeMy WebLinkAboutCRA-R-22-0023 BackupEYEURBAN C0 Community Internet Broadcasting Company ON 1121 NW 3rd Ave Miami, FL 33136 1 eyeurbanty@gmail.com Mr. James McQueen, Director Southeast Overtown Park West Community Redevelopment Agency 819 NW 2nd Avenue, Floor 3 Miami, FL 33136 Dear Mr. McQueen: Thank you for the opportunity to submit a proposal to enhance our broadcasting capability from the Historic Community of Overtown. This letter will serve as a summary of the attached proposal. EYE URBAN TV — Community Internet Broadcasting Company's (EUTV-CIBC) mission is to produce and promote creative content and archive the rich history and culture of the Overtown Community and surrounding communities. The mission is carried out by promoting and hosting community heritage through media, film, and content broadcasted on a 24hr user accessible platform. We are seeking the support from the SEOPW CRA, to help promote community heritage implemented by programming that broadcast to over 250,000+ residents and tourists daily. Through creatively produced content, interviews, commercials, and events ranging from entertainment, exhibitions, education, and archiving, we have trained numerous interns from the community in media production and content creation. We know that with your support we can retain those training interns and provide media production skillsets in a variety of fields for future job potential. This also promotes entrepreneurship by teaching technology and current Innovations to inspire more creatives to tell our story and preserve our history. During our 11-year tenure, we have documented and maintained archives of pre and post developments in the community and has stored them for archival purposes. Our aim is to assist with the promotion and marketing of the community as a Cultural & Entertainment Destination and shift the negative connotations that television has produced about Overtown. Our belief is that by broadcasting positive imagery on our platform, this will aid in making the area more community pride. We are humbly requesting consideration from SEOPW CRA to fund our proposal. Your funding will allow us to increase our ability to broadcast quality entertainment and community programming to a wider audience while simultaneously allowing us to operate a successful community broadcasting platform daily. Respectfully, (AW Andre "Soul" Williams CEO/FOUNDER — EYEURBANTV.COM, LLC EYEURBAN COMMUNITY INTERNET BROADCASTING COMPANY Specializing in Media Production and Content Creation �\XflI IIi�\\' TIIMVA\�.�1'I I" 1" A1t1�'�.\\`�!� EYE URBAN TV -seeks to engage in escalating community economic development and prosperity by providing an OTT broadcasting network (Channel) designed to broadcast newly created and existing content and media productions directly to smart tv's and mobile devices. i Our niched broadcasted content will be geared far the African diaspora in our immediate community, nation and abroad. This opportunity of networking, alignment, and support can alleviate many of those marketing and exposure challenges and begin to develop economic equality in our immediate business corridor. WHAT'S GOOD k ARlTI$T PA$$IC)n IN THE `V HOOD Documentaries ONE BROTHER ONE HOOD I i �I 1i1\ III t tMA1.W4\� 111 CURRENT CONTENT INCLUDES V nit ',* AR71$T PA$$IC)n The Iatestexclling morning talkshow in Miami, hosted by entertainers Andre Soul and Lyneise Rochelle. We discuss Politics, Local News, Global and National News, Entertainment and Social Media Shenanigans. Turein weekdays 9am-10am on YouTu be Channel: Eye UrbanTV and he arus oral l Podcast Platforms or www. EyeUrb a nTV. com NJ This personal dive into an artist' world brings an audienceto full disclosure of how an artist, began to what they see as their development in the future. As unknown artist get the! r moment to shine,. they also can pave the way for others to share and identify what makeswhatthey do art and how rt has become the "why' in their lives. Host Sasso Soul finds interesting individuals to highlight their artistic journey on Artist PaSSlOHF one ofthe newest shows to hit the Eye Urban TV platform. ' I WHAT'S GOOD rNTHE X OofJ RNS Showis a FUN, INFORMATIVE, SOCIAL PLATFORM with What's Good in the Hood is a showthat promotes blackexcellence in conversations baseduponthe levels of blackness, the healing ofour our community highlighting restaurants, community business, and community, and bridging the gap between generational disconnect. community organizations. Ourfrstsenes ofthe showwe'll be Hosted by community activist Dahni highlighting restaurants that serve our communities everyday. In the efforts to economically support ourcommur ity andblack businessesthe .0,00 goal isto feature restaurants having guests ratethe good, bad, andthe in-between, andwhat stood out most aboutthe business. DEMOGRAPHIC/AUDIENCE Our footprint is organic. Built over the years we have garnered vast global viewership. This diversity grants future growth in global viewership which converts to local income from advertising. DAILY VIEWERSHIP IV M ■United Kingdom .Jamaica f ■Haiti ■Latin America ■ Africa AGE OF VIEWERS GENDER OF VIEWERS WOMEN MEN 0% 20% 40% 60% 80% 100% a25-34 35-44 ■45- 54 ■55-64 ■65+ i, "I t HOSTINGOTT , O. FI uscreen t2'1f Upload S Organize Upload & organize content in categories, add custom 5lters & upload extras_ Monetize Offer subscriptions or one-time purchases. Accept credit cards & PayPal.. WIX DO Stream Live Schedule events in advance & build excitement with a countdown overlay. ,,7 III1 Analyze Know what your audience likes & tap into your best performing content. �EYEuRBw L� Stream On -Demand Showcase your content in a beautiful on -demand video catalog. 1 70 Launch Apps Create a five-star streaming experience for your audience on any device, wonoaeess END USER AVAILIBILITY • Roku • Fire TV • Chromecast • Apple TV • Mi -India �EYEURBAN 00 44 .* X �, ►� L.I ,; ttty o --------------------------------------------------------------- We will establish a strong baseline for how users interact with the app. Changes will be adjusted to enhance the app based on metrics and user feedback. Analytics will allow us to carry out split -testing in the app to learn how effectively the product meets user needs. DOWNLOAD ONTO YOUR SMART TV OR MOBILE DEVICE ITIMI DOWNLf}AD TO ALL IDS OR ANDROID DEVICES N-. i 1 &T AIM414:191 101:19101 0 LOCAL PUBLICATIONS ��J��ltlllll[ �ItI1P� l`�lilhf Illlltnl RADIO 7Q5� (WiHeartRADIQ SOCIAL MEDIA 0 0 Phase 1 Marketing efforts will consist of increasing resonance on ALL major local media outlets. Our goal is to make increased awareness and ease of use for acquiring and accessing our media channel. Billboards, radio announcements, and publications will be our immediate target. We are also cultivating strategic national alliances to further enhance ourfootprint in the broadcasting realm. 1 Watch The WUMMS gam to 10am Mon -Fri OUTFRONT MEDIA CLEAR CHANNEL Billboard Ad strategically placed to garner moreaudience awareness. OUR SERVICES INCLUDE MEDIA PRODUCTION * CONTENT CREATION * VIDEOGRAPHY PHOTOGRAPHY * COMMERCIALS* GRAPHICS * MEDIA CONSULTATION BUSINESS CONSULTATION * EVENT PRODUCTION CONSULT TODAY (M] 29CO659 or Email: eyenrbantvOgmall.com RUN YOUR BUSINESS AD 30 or 60 Second Commercial on the a � �M�44 K�� M FOR AS LOW AS'$18 PER AD RUN SCALE YOUR BUSINESS BY ADVERTISING EVELF&M $36 perAd Run (9 or less) $27 Per Ad Run (10 +) $18 Per Ad Run (21 +) CarmAlwd1h us todayrall:(706) 294-OMS or email cyeurban"r mil cam CLIENTS AND BRANDS Here are current and past clients that we have worked with. Brand building, Logo/Brand Creation, Event Production and consultations. iuMiFiRM tot DRT BEHAVIORAL _SLEv1.cis . Pt L[.— THECIRCIE OFBBRTHERHOOC JPff[0fatlf•;r-300:4 � � RELATED OPAC SUITES EN - aVCRfOWH P[RLORMING Mi3 fENLCR 0 �w * I �► I III t Two Guys WORLDGENTER 3KeSiLL1iA11� • l �w®�g�w s$ a NT lvc t IP.'-RSSOC3ATION Ft NESS COMMUNITY EVENTS URBAN SOUL EXPERIENCE * 132C (Business 2 Consumer) EUTV Kids' BLACIUBASEL 't-d B 2 C y^ � �a A ROSINESS? CONSUMER EXPERIENCE ►��1 rry THE 00 FO PAC: 000 am5ueetPeeestriarNalln: q-0HV43AgflSE.�IHHLFL3313fi KIN sin slleel a NW 70e Ave URBAN SOUL EXPERIENCE - BLISINESSC2 CCNSUI3ER 3 DAY ART EXHIBIT WITH EXPEREINCE FOOD, MUSIC, MONTHLY POP-UP EVENT PERFORMANCES AND LEADING UP TO YEARLY EXPO �46' CULTUREI HELD DURING ART BASEL MIAMI OUR NON-PROFIT ENTITY THAT THE FOCUSES ON THE EDUCATION, I I. \ 1 H L R I t SU AND VOCACY MEN DOEALING RT WITH PRO TAOTE FO U N DATI, CANCER AND PROSTATE ISSUES. The Filth! Againsl Prostate Cancer EUTV COMMUNITY KIDS CRW iVE PA` AM Rf]'�FS[pA OY +K [C��E4".: '?•:YqP SATUROAYAUGUST 1st, 2020 9AM to 1PM Preoxrier, wr,w.u� EUTV COMMUNITY KIDS — SUMMER PROGRAM FOR KIDS eringMpc—ka VI —I Modla YEARLY INTERNATIONAL EVENT HOSTING DJ SAND PERFORMERS N EWMEDIA:CONFERENCEISA YEARLVENT THAT EMPHISIZON CONTENT CREATIONDHOSTING PLORMS.. STUDIO EOTV STU DID is a 700+squareft. facility that features a modest broadcasting set-up that al lows us to livestream to various platforms simultaneously. We'resma II but pack a powerful punch with uploads speeds at 35.2mpbs. While most of our productions occur in the field. EOTV Studio provides a sturdy setup for in studio work and interviews. BUSINESS FORMATION EYE URBAN TV.COM, LLC is a corporation registered in the state of Florida 11 yrs. and counting. Business Address- 1121 NW 3rd Ave Miami, FL 33136 Hours of Operation: Mon — Fri, 10am to 6pm Phone: (786) 294-06591 Email: AveurbanMa-Mmail rom Owner —Andre Saul Williams Staff: 1(FT), 1(PT), 4 (sub -contractors) YouTube: EYE URBAN TV — CIBC Facebook: EYE URBAN TV Instagram: EYE URBAN TV Twitter: EYE URBAN TV Tax ID -Available Upon Request EYEIRBAN i THE OVERVIEW EYE URBAN TV is a Community Internet Broadcasting Corporation that Specializes in Media Production and Content Creation. Our unique partnership with Video Mix TV - Channel 11.5, offers exposure for businesses, organizations, events or products to over 250,000+ household viewers. Daily operations will consist of broadcasting media productions and creative content on our own video platform, which enables us to have more control over our community narrative and broadcast uninterrupted. EUTV will capture and display community events, narratives, cultural events and overall enhance equity across local businesses within the Overtown Business District and surrounding communities. These businesses will provide commercial ads, or have one created by Eye Urban TV, to run as commercials between segments of our shows or creative content. Our goal for 2022 is to increase our reach and media capabilities by offering viewers the ability to watch all our content (24 hours) directly on our website or via our mobile app. Simultaneously we will increase the coverage of local events and provide video productions of said events to broadcast over the media platform. We will broadcast, local, national, and international content as it pertains to the community and its diaspora. CURRENT OPERATIONS We are providing established and start-up businesses with media production and content creation at a reduced community rate. We are also consulting with these businesses to enhance their marketing and media exposure. Our client base includes: 2 Guys, Urgent Inc, Suite 110, The Development Firm, Folk Life Friday, Black Archives Lyric Live Event, and Groovin' Bean, as well as smaller start-ups which includes: FRAN Unique Services, Love Errands and Keen Prestine Cleaning Services. �i]ZIL� iL�1►1,i We produce the hit morning show, Wake — Up Miami Morning Show, which has been LIVE -STREAMED daily from 9am-10am for 2+ years with over 550 shows aired to date. During the morning show we provide interviews for businesses and individuals. We also provide product and event mentions on our Community Radar segment. To date we have conducted over 100 in-house interviews and virtual interviews from New York all the way to California. Our weekly newsletter supports our efforts in promoting local businesses, organizations and initiatives, while providing our elite database with information. DEMOGRAPHIC/AUDIENCE Our footprint is organic. Built over the years we have garnered vast global viewership. This diversity grants future growth in global viewership which converts to local income from advertising. Daily Average Geography of Viewership United States Jamaica United Kingdom Canada Haiti Barbados 1,939 759 256 49 46 22 Daily Average Ages of Viewership 25-34 6.6% 35-44 13% 45-54 28.3% 55-64 26.4% 65+ 25.8% Dailv Average Social Media Viewersh YouTube Facebook VMixTV Overall Impressions on Social Media Views: 5,553 Views: 3,708 Views: 250,00+ YouTube Men: 30% Men: 30% Men: 60% Facebook Women: 70% Women: 70% Women: 40% VMixTV Overall Impressions: 48,457 Stand-alone Plaver Viewershi Overall Monthly Viewership: 11,773 COMMUNITY IMPACT Eye Urban TV provides a creative environment for our interns to train and allow creative expression to develop from concept to full production. We have trained individuals throughout the metro area and have conducted media production workshops with kids residing in our immediate community. To date we have Trained over 40 individuals in Media Production and Content Creation in the areas of: Camera Operation; Scripting and Theatrics, Video Logging and Editing along with current internet broadcasting techniques and operating systems. Most are still sub -contracted by EUTV for media services and 2 are current team members of EUTV one being the daily show producer of our morning show, and both host their own monthly shows. PRICING AND SERVICES We offer community rates in order to improve community equity. EYE URBAN TV will feature a niche content portfolio which will feature: Ads for monetization Interviews and Infomercials Tailored content and NEW Show Ideas Music Videos and Live Performances Local, National and International Movies Web Series —Taping Production & Hosting Content Sunday Sermons & Video Obituaries 2022 Prospective Studio Enhancement& Operations Activation Budget UScreen App $18,000.00 Marketing, Radio, Billboards, Publications $14,000.00 Studio Renovation Audio Production Booth $9,000.00 Studio Lights $9,000.00 Webcams/Studio Equipment $7,500.00 Broadcasting Internet $4,000.00 Upgrade Security (Doors) $1,500.00 Security Cams $800.00 TOTAL AOUNT REQUESTED $63,000.00